Writing on the Web

FEBRUARY 14, 2011

While this business understands that its customers want security and low prices when ordering services online, they fail to ignite passion or spark action in readers. Share this on Facebook. Post on Google Buzz. “ We’ve got a state-of-the-art 128-bit secure site, offering the best rates on the Web.&#.

Business Blogging 100

Business Blogging Business Digg Storytelling 100

Writing on the Web

OCTOBER 11, 2010

Take the Implicit Associations Test , the IAT, offered online for free by Harvard through a site called Project Implicit. They appear as statistically “large&# effects that are often shown by majorities of samples of Americans. Share this on Facebook. Post on Google Buzz. Implicit biases are pervasive.

Content Marketing 100

Content Marketing Digg Content Ethics 100

Buffer

APRIL 29, 2019

Live video remains a core feature of the top social networks , but have you noticed that the live video buzz may have cooled? Facebook Live had just debuted, and you had platforms like Periscope and Meerkat making waves as well. Facebook Live is still going strong, as is Instagram live. The State of Live Video in 2019.

Video Marketing 76

Video Marketing Social Networks Emarketing Youtube 76

Hubspot

SEPTEMBER 20, 2011

Is Facebook applicable for B2B companies? With more than 750 million users, Facebook is useful for far more than just teenagers playing online games. The social network has become a representative sample of the world's population. Fluke Corporation has gained more than 21,000 Facebook fans using some successful contests.

Facebook 28

Facebook Paid Search Agency Companies B2B Thought Leadership 28

Writing on the Web

APRIL 18, 2011

ET , I’m giving an open webinar to share my tips and tools that make online marketing manageable, especially for service professionals, solo entrepreneurs, busy consultants, coaches, etc. Share this on Facebook. Post on Google Buzz. Wednesday April 20, 2011, 5 pm ET. Blog this on Blogger. Share this on del.icio.us.

Content Marketing 100

Content Marketing Work Management Digg Content 100

Content Standard

AUGUST 17, 2017

For example, Estée Lauder teamed up with ModiFace to create a lipstick chatbot on Facebook Messenger. Viewers can experience a TOMS “Giving Trip” via a virtual reality video online or through a virtual reality experience in one of the company’s brick-and-mortar stores. Hats off pic.twitter.com/k7OCNv2Knk.

Paid Search Agency 85

Paid Search Agency Interactive Marketing User-Generated Content Sample 85

Parse.ly

APRIL 6, 2020

Online publisher Slate realized this when it wanted to get everyone on its team aligned around the goal of engaging readers to build a loyal audience. also pulls in data from external channels like social media (Facebook, Twitter, LinkedIn, Pinterest, Reddit, Instagram), search engines (Google, Bing, Yahoo!,

Marketing Analytics Tools 72

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 72

Hubspot

JULY 17, 2017

They defy the best practices that most marketers live by today, and it sets them apart and generates buzz because of its inherent uniqueness. Today, you’ll find more traditional marketing channels available to Zara’s fans (think Instagram, Pinterest, and Facebook). 9 Brands That Don't Do Traditional Marketing. 2) Krispy Kreme.

Marketing Budget 77

Marketing Budget Word of Mouth Brand Identity Branding 77

Writing on the Web

MARCH 29, 2011

I was shocked to read some sample scripts for video commercials being filmed at the studios of iMotionVideo last week in Orlando. Share this on Facebook. Post on Google Buzz. People are still confusing features and benefits in their marketing messages. But others…OMG, it’s just sad. Share this on del.icio.us.

Video Marketing 100

Video Marketing Digg Sample Small Business Marketing 100

Hubspot

JULY 12, 2018

Online dating consultant. They help people create successful online dating profiles, source possible matches from outside normal online channels, and offer a level of personalization Tinder just can’t. Even if you create a few sample pieces to have on hand, they’ll help exhibit your work and attract new business.

Small Business Marketing 101

Small Business Marketing Business Work Management Ideal Customer Profiles 101

Webbiquity

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Social Networking (Facebook, MySpace, LinkedIn, etc.). Share this on Facebook. Post on Google Buzz. Rich Meyer.

Social Media 100

Social Media Social Marketing Media Planning 100

Writing on the Web

MAY 2, 2011

Here are 4 goals of your online content: Connect immediately (by speaking to your readers’ challenges or problems). So the video gives a sampling of what it’s like to see and hear him. Share this on Facebook. Post on Google Buzz. No matter what business you’re in, your content must achieve 4 things.

Marketing Websites 100

Marketing Websites Content Marketing Content Case Study 100

Buzz Marketing for Technology

JUNE 1, 2009

They go on to say that: “Research has consistently shown that one of the best predictors of job performance is a work sample.” So if you agree with this premise I would say that those work samples should be the “social presence” of your candidate. What are they contributing on Twitter, Facebook, and LinkedIn. What do they say?

Social Media 100

Social Media Web 2.0 Media Sample 100

Adobe Experience Cloud Blog

OCTOBER 26, 2011

Marc posted on Facebook that Larry’s Sunday keynote had set a low bar for Marc’s presentation. Event-specific signage and an entire on-site team drove buzz and awareness. Now off of Oracle’s turf, salesforce.com could stream a live video feed of Marc’s presentation on Facebook. on Facebook , instead of hosting independently.

PR 48

PR Salesforce.com Multi-Channel Planning 48

Buzz Marketing for Technology

MAY 9, 2012

Some might, but the vast majority of people who share content, post comments, or offer sentiments and opinions online do so because they are in what Andrew Jeavons of Survey Analytics calls “the point of emotion.” Most people who write on social media outlets don’t do so just for the sake of doing it.

Sample 100

Sample Advertising Agencies Social Media Opinions 100

MLT Creative

FEBRUARY 6, 2012

Last week in B2B marketing the B2B blogosphere is buzzing about learning from big event masters, asking the right questions, copywriting brainstorming, and more. The marketing buzz surrounding the Super Bowl holds several lessons for business-to-business marketers. 6 lessons B2B companies can take from Super Bowl ad whizzes.

Tactics 40

Tactics B2B Marketing B2B Paid Search Agency 40

Adobe Experience Cloud Blog

FEBRUARY 1, 2012

Referencing Ann Handley’s Content Rules sample blog template , we found this to be a fantastic tool in eliminating barriers that employees might have to writing a post. Working with Top Rank Online Marketing , we developed a “Blogging 101” slide presentation for the first of our social media workshops.

Marketo 48

Marketo Digg Training Social Media 48

Content Standard

OCTOBER 29, 2015

Because the biggest fashion icons are highly sought-after for promotions, it’s not as easy as shipping off a free sample to Blake Lively and having her promote it. Once you’ve generated some buzz about your product and put it on consumers’ radars, it’s time to shift your content strategy to continue this growth.

Distribution 40

Distribution Merchandising Content Blogger 40

Content Standard

OCTOBER 29, 2015

Because the biggest fashion icons are highly sought-after for promotions, it’s not as easy as shipping off a free sample to Blake Lively and having her promote it. Once you’ve generated some buzz about your product and put it on consumers’ radars, it’s time to shift your content strategy to continue this growth.

Distribution 40

Distribution Merchandising Content Blogger 40

Convince & Convert

JUNE 24, 2010

I’ve been in marketing or advertising (online or otherwise) for 20 years. Maybe sampling and demos on location will fit better. If you can type a sentence, you can relate to people on Twitter and Facebook. How many people watch one, then actually search online for product reviews before ordering? Relationships.

Social Media 121

Social Media Paid Content Media Webinar Metrics 121

Convince & Convert

SEPTEMBER 21, 2010

Tired of chasing shiny objects, and setting up Twitter and Facebook accounts with clear direction, or success metrics? On Monday and Tuesday, a huge sampling of Flintsters learned about social media strategy from Jason Baer – a social media consultant and founder of Convince & Convert. Sessions start October 5. Very useful.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Convince & Convert

APRIL 20, 2010

More from Convince and Convert 5 Ways to be a Social Networking Smash How to Create a Share of Voice Report Does Your Facebook Page Have a Pulse? link] (Your blog is broader than you think) [link] prcai online RT @jaybaer: Does Your Blog Have a Long Enough Tail? That would be a interesting exercise, wouldn’t it?

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

Hubspot

JULY 11, 2011

Clued into the shopping cycles of busy households, Alice.com is an online source for products like soap, cleaning supplies, batteries and other home essentials. Below is a view of the alert tool and sample email listing the products that Connie is about to run out of. I’ve said that on more than a few occasions.

Tagging 28

Tagging Budget Programs Sample Buzz 28

Convince & Convert

FEBRUARY 23, 2010

Sample tactics include writing blog posts, sending promotional tweets, creating and posting videos, and blog commenting. We also find Facebook fan pages that try to explain product features (wrong again, as it’s unlikely that non-customers are going to fan your page, thus talking about features is preaching to the converted).

Social Media 117

Social Media Webinar Metrics Media Marketing & Strategy 117

Hubspot

DECEMBER 9, 2011

A study from Argyle Social shows that (in their sample) tweets with hashtags got 5% fewer click-throughs than those without hashtags. Building an online community? What do they want from me online? This will require you to step back and think about why you are tweeting, or why you have a Facebook Page. Source: Clickz ).

Social Media 28

Social Media Social Marketing Tips Media 28

Convince & Convert

JUNE 8, 2012

They just want to be able to manage their Facebook page. So, that means 2/3 of Americans have never followed a brand on Twitter, have never followed a brand on Facebook, have never subscribed to a company’s YouTube channel. Because I think about my mom, and I wonder if my mom, who’s a fairly active Facebook user.

Enterprise Management 118

Enterprise Management Amazon Work Management Marketing Management 118

Online Marketing Institute

JANUARY 4, 2011

When Ann submitted this article to me, she included some of her sample work along with the names of blogs she had been featured on. FaceBook Fans Let’s Discuss Blogging Latest blogging discussions on WebsiteBabble.com. Your approach and professionalism is very important if you want to gain the attention of busy bloggers!

Blogger 40

Blogger Adsense Twitter Buzz 40

SmartBug Media

DECEMBER 23, 2022

Online marketplaces (Amazon, Etsy). Paid media and paid social (advertising based on demographics and online behavior). Social media posts to create buzz. Sample products to give prospective customers a “taste” of your product. Offer free demos or samples. Awareness Stage Content. 2: Evaluation Stage.

Paid Content 52

Paid Content SMS FAQ Sample 52

Sprout Social

OCTOBER 10, 2018

In day and age where people crave personalization from businesses online , it pays to get as specific as possible when it comes to defining your target audience. However, the brand’s Facebook page takes a totally different approach. You can also mine your social data via Facebook Insights, Twitter and LinkedIn.

Social Media 106

Social Media Brand Identity Branding Media 106

Buzz Marketing for Technology

SEPTEMBER 30, 2008

It is often referred to (I believe somewhat incorrectly) as an online version of your CV or resume. I made a choice of Linkedin over Facebook preferring it for its business perspective and it is paying off in terms of job contacts. I found your sample profile… er… dry. Make Your LinkedIn Profile Work for You.

Ideal Customer Profiles 100

Ideal Customer Profiles Profiling Linkedin Network Marketing 100

Martech Advisor

JANUARY 16, 2020

The success of conference participation depends on pre-buzz activities, which consist of the activities mentioned above. Creating buyer persona samples will help you choose the right marketing avenues to promote your offerings. It could be online, offline, or a mix of both. Let us know on Twitter , LinkedIn , or Facebook.

Paid Search Agency 122

Paid Search Agency Practices Examples Advertising Agencies 122

Webbiquity

FEBRUARY 13, 2017

However—96% of the people who discuss brands online do not follow those brands’ owned profiles. The social media monitoring tools listed here do far more, enabling you to monitor brand mentions across social networks and online forums in real time. Sample review: “Find interesting content on ANY topic. 1) Socialbakers.

Marketing Automation Services 270

Marketing Automation Services Social Media Enterprise Management Budget Programs 270

Sprout Social

JANUARY 5, 2023

For example, restaurants need to know what customers are buzzing about. Below is a sample report pulled from Sprout’s social listening tools. The good news is that most of those conversations are simultaneously happening online. This is a prime example of the potential of harnessing user sentiment online. Fair question!

Social Media 82

Social Media Media Eye-Tracking Work Management 82

Single Grain

JULY 22, 2019

According to the Performance Marketing Association , “Performance Marketing is a comprehensive term that refers to online marketing and advertising programs in which advertisers and marketing companies are paid when a specific action is completed, such as a sale, lead or click.”. Facebook can be a great place to start.

Advertising Agencies 85

Advertising Agencies Paid Search Agency Planning Marketing Analytics Tools 85

Marketing Insider Group

SEPTEMBER 3, 2014

I love their mission statement: GE Reports is a daily, award-winning online magazine published by GE. That post has 23,000 shares and more than 210,000 likes on Facebook! Lesson for brands: Take the buzz phrase “act like a publisher” literally. GE Reports. And that’s their trick. Birchbox Magazine.

Examples 100

Examples Content Marketing Brand Identity Branding 100

Hubspot

MAY 21, 2020

Bandersnatch generated a ton of buzz on social media for Netflix, and the streaming giant was also able to use data from the decisions viewers selected. Women.com owns well over half the engagement for online quizzes, dominating even Buzzfeed, which is better known for this kind of interactive content. DemandGen ). Buzzsumo ).

Stats 97

Stats Interactive Marketing Webinar Metrics Planning 97

Online Marketing Institute

JANUARY 4, 2011

Sample image from 2009 blogger quotes project 7. Use other social channels for distribution, but focus on your site I don’t do too much to nurture followings in external networks, I simply feed content into Twitter, Facebook, LinkedIn, etc. That’s naturally how you make “enemies&# online.

Tactics 40

Tactics PR Planning Buzz 40