Content Standard

AUGUST 17, 2017

Examples of immersive marketing are all around us, even if you don’t realize it. For example, Estée Lauder teamed up with ModiFace to create a lipstick chatbot on Facebook Messenger. Publishers and brands alike have tinkered with the technology as an immersive storytelling device.

Paid Search Agency 87

Paid Search Agency Interactive Marketing User-Generated Content Sample 87

Writing on the Web

OCTOBER 11, 2010

They appear as statistically “large&# effects that are often shown by majorities of samples of Americans. The published scientific evidence is rapidly accumulating. Over 200 published scientific investigations have made use of one or another version of the IAT. Share this on Facebook. Post on Google Buzz.

Content Marketing 100

Content Marketing Digg Content Ethics 100

Writing on the Web

APRIL 18, 2011

And then publish a lot of content in many different forms. Here’s a sample of what you’ll learn: For example, your content should accomplish these 4 goals: Connect with readers right away (ask them about their problems or challenges). Share this on Facebook. Post on Google Buzz. Blog this on Blogger.

Content Marketing 100

Content Marketing Work Management Digg Content 100

Writing on the Web

MAY 2, 2011

Let me give you a great example so that these 4 goals come alive: Here’s a screen shot of the newly revised website for ScholzandAssociates.com. So the video gives a sampling of what it’s like to see and hear him. Share this on Facebook. Post on Google Buzz. Chip Scholz is an executive coach.

Marketing Websites 100

Marketing Websites Content Marketing Content Case Study 100

Convince & Convert

JUNE 8, 2012

Read on for a special episode, live at BlogWorld NYC , with insights from Scott and Jim about the future of self-publishing vs. traditional publishing. They just want to be able to manage their Facebook page. Because I think about my mom, and I wonder if my mom, who’s a fairly active Facebook user. Listen Now.

Enterprise Management 118

Enterprise Management Amazon Work Management Marketing Management 118

Martech Advisor

JANUARY 16, 2020

In this article, we’ll cover the concept of outbound marketing, its types, examples, how it is different from inbound marketing, how to create an outbound marketing strategy, and five best practices to boost your outbound marketing efforts as we head towards 2020. Example of a Search Engine Marketing (SEM)/Pay-Per-Click (PPC) Ad.

Paid Search Agency 122

Paid Search Agency Practices Examples Advertising Agencies 122

Marketing Insider Group

SEPTEMBER 3, 2014

I have a running list of about 10 sites that I typically use as examples. The criteria I used was pretty simple: They had to be examples of a brand-owned content hub. I am not looking for great examples of “campaign” content like Chipotle Scarecrow , Dove’s Real Beauty Sketches or the enviable Volvo Epic Split.

Examples 100

Examples Content Marketing Branding Brand Identity 100

Sprout Social

MARCH 4, 2020

At a glance, product launches are all about buzz and hype. Social captions (think: Facebook, Instagram). For example, check out this recent email from Uniqlo announcing their latest linen collection. There’s no right answer here, but these types of sample goals will ultimately guide your promotional content strategy.

Social Media 124

Social Media Product Media Terms and Conditions 124

Sprout Social

JANUARY 20, 2022

Prior to posting or publishing, you need to go in-depth with your campaign planning. For example, here’s what the beginning of a defined campaign looks like in Sprout Social’s platform. For example, how to market to new customers versus existing ones is apples and oranges. But where the heck do you even start?

Social Media 133

Social Media Planning Campaigns Effectiveness 133

Online Marketing Institute

JANUARY 4, 2011

It saves your time writing unsolicited email pitches because there you can connect to bloggers who are willing to publish your article. Actionable advice: Try searching [site:blogdomain.com guest post OR guest posts] – this will bring up tons of guest posts previously published at the site.

Blogger 40

Blogger Adsense Twitter Buzz 40

Sprout Social

OCTOBER 10, 2018

From finding your brand voice to publishing relevant pieces, social media personas help you tap into content that speaks to different members of your audience. For example, Denny’s is a brand that’s infamous for it’s meme-heavy Instagram and bizarre Twitter. Consider the benefits of social media personas below.

Social Media 107

Social Media Branding Brand Identity Media 107

Sprout Social

JANUARY 30, 2019

Facebook was shrouded in controversy due to its algorithm changes and privacy concerns. For example, shooting for a million new Instagram followers in 2019 isn’t going to happen. Sample Social Media Goals for 2019. To create authentic and lasting brand awareness, avoid solely publishing promotional messages.

Social Media 112

Social Media Social Marketing Marketing & Strategy Marketing Strategy 112

Sprout Social

JUNE 20, 2019

Features such as our Facebook Competitors report allow you to compare your own growth with competitive pages without having to creep on their Facebook day after day. Find out what your audiences and competitors are buzzing about with Sprout’s social listening features. For example, Trader Joes has an engagement rate of 2.56%.

Analysis 104

Analysis Budget Programs Tools Ad Frequency 104

Sprout Social

JANUARY 5, 2023

The food industry is a prime example of how both concepts work and why they matter. For example, restaurants need to know what customers are buzzing about. For example, why are customers reaching out in the first place? Here’s an example from CAVA. A social listening example from a restaurant chain.

Social Media 83

Social Media Media Eye-Tracking Work Management 83

Online Marketing Institute

JANUARY 4, 2011

On this blog, for example, there are 20 distinct share/subscribe buttons on each post. As an example, see this link for a shout I received from Techdirt, one of the most popular tech blogs with more than 700,000 RSS readers simply by forwarding the blog’s editor an email. Here’s a quick example.

Tactics 40

Tactics PR Planning Buzz 40

Webbiquity

FEBRUARY 13, 2017

Social media monitoring, analytics and stats for Facebook, Twitter, YouTube and Instagram, with benchmarking to measure your performance against peers, insights to optimize content, and reporting capabilities. Sample review: “If you want to do general research on Facebook Stats use Socialbakers.” 4) Crowdbooster.

Marketing Automation Services 270

Marketing Automation Services Social Media Enterprise Management Budget Programs 270

Webbiquity

FEBRUARY 21, 2017

Curation can take a variety of forms: Weekly “best of” compilations (example: V3*Broadsuite blog ). Expert summary compilations (example: Soulati Media ). Expert interview roundups (example: iDigic ). Sample review: “Add and curate content from any public webpage. 1) Storify. That’s where Pocket comes in.

Curation 275

Curation Marketing Automation Services Tools Enterprise Management 275

Albacross

JULY 31, 2018

The research, writing, formatting, and publishing takes them four hours in total. Say you’re trying to rank for the term “email platform”, for example. A company that has just 3 reviews, for example, would receive an average of 150 profile views per month. That translates into 16 hours, per month. Plus, here’s the thing….

Paid Content 40

Paid Content Paid Search Agency B2B Marketing Marketing & Strategy 40

Hinge Marketing

JULY 21, 2022

Examples of earned media include speaking engagements, guest articles, podcast interviews, and mentions on strategic partner websites. All event organizers and publishers will ask for your website URL to find proof you have the expertise to deliver a talk or write an article about the topics you’re pitching to them. What is Paid Media?

Paid Content 92

Paid Content CMS Development Lead Ranking Work Management 92

Webbiquity

AUGUST 25, 2020

Getting evaluated by a mainstream publisher can be a kicker for most people. It’s no wonder that the post got numerous shares even after it was published on their website. Red Lobster nails this tactic in their Facebook quizzes. Create teaser videos to generate buzz. For example, remote work is big these days.

Social Media 271

Social Media Top of Funnel Media Paid Search Agency 271

seo.co

DECEMBER 8, 2020

Brand mentions are simply mentions of your brand – linked or unlinked – that appear in published articles or other content across the web. Google and Bing both look for what we call social media signals, which are user-initiated actions like Twitter retweets, Facebook likes and shares, social bookmarks, and much more. How-to guides?

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Content Marketing Institute

DECEMBER 25, 2018

Here’s Robert’s example: Write a content marketing mission statement. Two core processes will help with this: Content inventory – a list of all the content items you’ve created, including the title, type and format, and where each asset has been published. Gather a sample of your best content pieces. Create a brand voice chart.

Template 110

Template Tips Planning Content Marketing 110

B2B Marketing Zone Posts

JULY 7, 2010

So much noise is created on a daily basis through content publishing that it’s a real challenge to find anything meaningful. Back in March, we published a blog post: Vital Statistics for B2B Marketers – with the aim of trying to make some sense of what’s going on – and the fundamental changes that are underway.

Social Media 40

Social Media Inbound Marketing Enterprise Management Social Marketing 40

Online Marketing Institute

JUNE 22, 2009

It’s a wonderful example… Read more… Stan Woods | March 23rd, 2009 | no comments ROI and social media marketing for B2B One of our clients is talking to us about spending budget on creating online buzz. A great example from a drop-down menu in a Royal Opera House web form: That’s just a small sample.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

Vidyard

FEBRUARY 2, 2021

Video Benchmarks for Creation and Publishing 1.1 Video Publishing and Production Statistics 2.3 Video Publishing and Production Statistics 2.3 Facebook Video Statistics 3.2 What Are Some Video Landing Page Examples I Can Use as Inspiration? P is for Publish 2.1.4 Video in Email Marketing Examples 9.1

Sales Management 65

Sales Management Top of Funnel Video Marketing Paid Content 65

The ROI Guy

AUGUST 5, 2010

For example, if a project has an ROI% of 200%, the expected net benefits of the project are double those of the expected costs for implementing the project. ► September (18) Tech Media Publishers looking more Like Interactiv. The ROI value is usually expressed as a percentage, multiplying the ratio by 100%. They do if they are.

ROI 40

ROI Budget Programs Marketing Budget Work Management 40