Remove user-generated
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Is User Generated Content building a Wall between your Brand and your Customer?

Buzz Marketing for Technology

So here is a little fact that really scares me – User Generated Content has surpassed that of publisher content which means we marketers (or publishers) are the “white noise” to the User Generated Content “signal” they produce. So let’s dive into that for a moment …. That’s a stat we all need to keep an eye on!

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How NOT to Do Social Media - Three Disastrous Social Media C**k Ups

Tomorrow People

The recent sale of former social media darling Digg for $500,000 (it was valued at $175m four years ago) is a timely reminder that in the world of social media , nothing is forever. In 2009, some bright spark thought it would be a good idea to harness the power of user-generated content and release it untamed on the Skittles homepage.

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Facebook’s Like Button adds Life to your Content

Buzz Marketing for Technology

In an age where there is more User Generated Content than Publisher (or marketer) Content – here is one way that B2B Marketers can ride that user generated wave to make your content stand out and live longer than it does today. Email this to a friend? Subscribe to the comments for this post? Share this on Facebook.

Digg 100
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5 Great Reasons to Retweet Others on Twitter

Webbiquity

One of the key characteristics I (and many other Twitter users) use when determining whether I should follow someone back on Twitter is the level of interaction in their tweet stream. It generates more retweets for you. Post on Google Buzz. Do they ask questions? Answer them? Share this on Bebo. Share this on del.icio.us.

Twitter 100
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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity

Your PR team was aware of most of these as it often had a hand in generating those placements. Another excellent free tool for finding relevant influencers across the social media sphere, Social Mention is a real-time social search engine that also provides alerts and a cool buzz-monitoring widget you can add to your website or blog.

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Is Your White Paper a Sales Pitch in Disguise?

Writing on the Web

Microsites are also powerful lead generation tools. The microsite allows you to create a tightly-focused message and user experience, which engages customers and keeps them coming back. Post on Google Buzz. Blog this on Blogger. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook.

Paper 100
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B2B Marketing needs a stronger Why

Buzz Marketing for Technology

Bottom line is there is more content being produced by Users than by Publishers these days. Which means Publishers (or Marketers) are now the “white noise” in comparison to User Generated Content. Our messages are being drowned out by user generated content. And perhaps these two things have something in common.