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How PR and Social Media Can Work Together

Webbiquity

In this example, a press release is distributed online, posted to the company’s Facebook and Twitter updates, and used to create a social media release (using a tool such as PitchEngine ). The social media release is used for blogger outreach. Social media and PR can both be used to influence journalists and other influencers online.

PR 100
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Best Social PR Guides and Tips of 2010 (So Far)

Webbiquity

And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. SESNY: 5 Tips To Optimize Press Releases For Search by TopRank Online Marketing Blog. Will Traditional, Social Media Blend?

PR 100
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Content Marketing Results: 18 Ways to NOT Get Blog Traffic

Writing on the Web

What do you need to know about about the way people read online to make your content marketing efforts pay off? Here’s a typical one… “Okay, Patsi, I’ve been following you for a while now, and your blog writing tips have helped. Post on Google Buzz. 3 Biggest Challenges for Online Content Marketing?

Traffic 100
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Content Aggregation: The Future of (B2B and Consumer) Media?

Webbiquity

David Koretz offered one vision recently on MediaPost, writing: The news organizations of tomorrow will no longer be loud-mouthed pundits espousing a barely informed worldview. Online content aggregation is as old as the Internet itself, beginning with AOL. Post on Google Buzz. Examples range from Google News and Yahoo!

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Best Social PR Guides, Tips and Tools of 2010

Webbiquity

Social media marketing, online PR and SEO are three tactics that are all powerful on their own, but have far more impact when used in a coordinated, synergistic manner. Effectively connect with bloggers and other key online influencers in your industry? Which online tools are most helpful for PR pros?

PR 100
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Upgrade your lame agency website into your social media brand HQ

Biznology

Well, in a practical sense, your online home is your web site — maybe your blog; more philosophically, your home is your business and yourself. This makes it easy to add and remove different buttons as social networks go away (good bye, Google Buzz!) What is home? and add them as they’re introduced (hello Google+, for now).

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Book Review: Social Media Marketing – An Hour a Day

Webbiquity

Research shows that two out of three word-of-mouth conversations reference a brand, product or service—and these conversations are increasingly moving online through social media. Post on Google Buzz. .&# By not participating in social media, you embolden your critics while ignoring your fans. Share this on Bebo. Share this on Mixx.