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How PR and Social Media Can Work Together

Webbiquity

But integrated properly, social media can help amplify PR efforts, and effective PR can help generate social media coverage. In this example, a press release is distributed online, posted to the company’s Facebook and Twitter updates, and used to create a social media release (using a tool such as PitchEngine ).

PR 100
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Best Social PR Guides, Tips and Tools of 2010

Webbiquity

Which online tools are most helpful for PR pros? Twitter Pitching Etiquette: What works, what doesn’t… by COMMS Corner. Twitter Pitching Etiquette: What works, what doesn’t… by COMMS Corner. The Most Overused Buzzwords and Marketing Speak in Press Releases by Adam Sherk. Pitching on Twitter?

PR 100
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Best Social PR Guides and Tips of 2010 (So Far)

Webbiquity

Read on to learn how social media is changing PR, how pitching bloggers is different from traditional media outreach, how to optimize press releases for search and online distribution, which tools should be in your social PR toolbox and more here in some of the best articles and blog posts on social PR of 2010 so far.

PR 100
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Social Media: Making Friends for Fun & Profit

Webbiquity

Excerpted from my new booklet, Effective Online Marketing In A Nutshell , here are some tips that will help: LinkedIn. 1. Think carefully about your Twitter name. We’ve got some useful first steps in the booklet on Facebook specifically, as well as additional tips on both LinkedIn and Twitter. Post on Google Buzz.

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Four Ways to Measure Social Media Marketing Results

Webbiquity

Measuring the ROI of social media is challenging for several reasons, the most significant of which is the problem of “last click attribution;&# just because a sale or lead “came from&# Twitter or Facebook as the last click doesn’t necessarily mean that site deserves all the credit. Influence: a.k.a.

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Book Review: Social Media Marketing

Webbiquity

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Post on Google Buzz. Social Networking (Facebook, MySpace, LinkedIn, etc.). Social Sharing (YouTube, Flickr, SlideShare, etc.).

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5 Excellent Productivity Tips For Google Reader

Buzz Marketing for Technology

It has some excellent features and helps you to easily deal with a large number of RSS feeds. Today I decided to mention few productivity tips for this app, which will help you manage your RSS feeds better. If you forget a keyboard shortcut, just press Shift + ‘ ? Track Google via Twitter [new]. Use the List View.

Google 100