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Could Facebook become a Lead Nurturing platform?

Buzz Marketing for Technology

When you think of lead nurturing platforms you typically think of firms like Eloqua, Marketo, Aprimo, LeadLife, Market2Lead, Silverpop, even Salesforce.com is getting into the lead nurturing space. But Facebook? Element #2 – Email – the most critical element of a lead nurturing platform is email.

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10 Ways to Use Facebook as a List Building Tool

Writing on the Web

Facebook can be a powerful list building tool if you know how to use it properly as such. 8. Use Facebook groups. Having a fan page is an essential move for anyone who is doing business on Facebook and a fan page can greatly increase the number of leads you get on your list from FB. Share this on Facebook.

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Lead Nurturing – How to Develop a Solid Process for B2B Lead Management

Webbiquity

Effective lead nurturing is crucial to successful b2b marketing. Lead nurturing can help you improve your lead conversions over time. ” “ Lead nurturing will generate an increase in sale opportunities up to 20%. ” “ Lead nurturing can help you build a trusted relationship with your economic buyer.”

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Social Media – is it really mainstream in B2B Marketing?

Buzz Marketing for Technology

Seems as if more B2B Marketers are engaged in Social Media then B2C marketers (actually data point from the article – 81 % of B2B companies have accounts on social media sites compared to 67% of B2C) which leads me to think Social Media has gone mainstream in B2B. Share this on Facebook. Let me explain …. Tweet This!

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Facebook’s Like Button adds Life to your Content

Buzz Marketing for Technology

They’ve integrated the new Like feature with every product on the site so at a quick view, you can see the number of “Facebookers” who Like the item and maybe even cast your own vote. Still in its infancy the Like button holds a lot of promise for Facebook as their march continues to making all interactions both web and mobile more social.

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The Ultimate Social Media Information Destination: Social Media Informer Launches

Webbiquity

Share this on Facebook. Post on Google Buzz. Tags: Social Media Marketing b2b marketing zone browse my stuff leading social media bloggers social media hub social media informer social media news. Share this on del.icio.us. Share this on FriendFeed. Share this on LinkedIn. Share this on Mixx. Share this on Reddit. Tweet This!

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SEM Mystery: The Case of the Missing Leads

Webbiquity

Nothing seemed to make the conversion budge either; I threw up new landing pages like condos in Shanghai, but lead production stayed stubbornly low. Share this on Facebook. Post on Google Buzz. Sure, the CTRs were decent, but the conversion rate was uglier than the business end of a sharpee. Or something like that. .&#

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