Webbiquity

DECEMBER 4, 2018

Marketing can use these insights to develop content in the form of a FAQ page, manuals, white papers, blog posts, or other content you can easily share to advance deals. Prospects love this, as research reveals that 87 percent of buyers select a vendor who provided them with relevant pieces of content at each stage of the buying process.

Sales Management 220

Sales Management Top of Funnel B2B Sales Tactics 220

Webbiquity

APRIL 23, 2013

” Since content marketing itself is no longer a differentiator, practitioners are asking questions like: how can I efficiently create a steady stream of fresh, relevant content? What Tech Buyers Want From Content by Marketing Interactions. What types of content are most valuable to my sales prospects?

Top of Funnel 100

Top of Funnel Paid Content Copywriting Content Marketing 100

Webbiquity

NOVEMBER 28, 2011

What’s most interesting here though are the statistics showing the disconnect between why companies think consumers follow them in social media and why consumers actually interact with brands through social networks. Second, 81% of searches on Bing result in a click, versus just 66% on Google (Bing results are more relevant?).

Paid Content 100

Paid Content Social Media Statistics Paid Search Agency 100