Kaon
JULY 20, 2015
As a consequence, executives have come to us with the problem that their sales and marketing teams are not consistent in articulating their value propositions, causing them to lose deals early in the buying cycle they should have won. Think about the companies who buy your product. For more information, visit www.kaon.com.
Kaon
DECEMBER 5, 2016
Today’s business-to-business buyers are increasingly more self-educated and turning to sources other than salespeople for product information. Ample research shows that buyers are already more than 70 percent through the buying cycle before reaching out to a sales rep. Check out Kaon Interactive for more information. .
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Kaon
JUNE 26, 2019
Further through the buying cycle, the sales reps refer to the application and share links with their customers; it provides them with an easy touch point. Bio-Rad Laboratories, Cisco, Micron Technology, PHC Biomedical, Siemens Industry, Thermo Fisher Scientific Share Their Stories of Success at Kaon’s Regional Seminars.
Kaon
NOVEMBER 3, 2015
Even though people are using the Internet to get through the buying cycle before reaching out to a sales person, that does not mean face-to-face meetings are unnecessary. In fact, real data proves that in-person meetings are the most important part of a customer’s buying experience.
Kaon
JUNE 16, 2015
There’s a false perception that the millennial generation has the attention span of a gnat; it is that they have been trained to digest a high frequency of information. Shorter attention spans are having a profound impact on marketers because they have to work harder to win and sustain attention. Social Media Channels are Essential.
Expert insights. Personalized for you.
100 
Let's personalize your content