funnel 
Vidyard
MARCH 4, 2020
An unlimited number of viewers can watch the same information in video format, which is a lot more approachable than a long block of text. Salespeople and marketers should use demo videos to unstick prospects from a particular stage of the funnel. Middle of Funnel: Use an overview demo to explain capabilities. Entertaining.
Vidyard
MARCH 4, 2020
An unlimited number of viewers can watch the same information in video format, which is a lot more approachable than a long block of text. Salespeople and marketers should use demo videos to unstick prospects from a particular stage of the funnel. Middle of Funnel: Use an overview demo to explain capabilities. Keep it simple.
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Vidyard
APRIL 1, 2014
The only difference is that your content should map to your buying cycle and turn viewers into customers. Making the buying process simple In the time it would take to read a white paper, your prospects can go through dozens of quick-to-consume videos funnelling them through the buying process and answering all of their questions.
Vidyard
SEPTEMBER 17, 2013
This however results in dissatisfaction from sales: I’ve heard many complaints from sales reps and marketers about this, including: “The webinar attendees aren’t ready to buy yet.” ” “These leads are just looking to gather information.” So what do you do? How to follow up: with a phone call!
Vidyard
OCTOBER 16, 2013
A video library lets you carefully present content you’ve mapped to the buying cycle and control the content journey that your leads navigate through. Your brand can use video throughout the inbound marketing funnel and this post outlines how to get started. What are you all about?
Vidyard
JANUARY 2, 2015
A strong lead scoring model not only improves the efficiency of your sales funnel and team but also drives increased conversion rates and velocity. Since you’re probably already mapping your videos to the buying journey (at least I hope so!), For example, maybe a lead has only watched one top-of-funnel promotional campaign video.
Vidyard
AUGUST 18, 2014
As an example, if you’re in the business of marketing automation platforms, your video topic list might look like this: As a rule of thumb, if it makes a good blog post, you could probably turn it into an informative short video (or make a video component to add to a blog post!).
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