Biznology

AUGUST 10, 2015

Websites with digital video content convert new business opportunities at 2x the rate of sites that don’t. Websites with business video content marketing need 37% less site visitors to reach the same marketing objective. Landing page videos to convert browsers into buyers – good for PPC. Two of the stats revealed.

Top of Funnel 80

Top of Funnel Buyer's Journey Video Marketing FAQ 80

Online Marketing Institute

MARCH 21, 2011

Tweet Is your company website not doing its job — i.e. generating leads and sales? I asked some of the best minds in the business for their tips on what you can do RIGHT NOW to improve your website. Go open your website. Below you’ll find their tips and as well as mine. Images aren’t clickable.

Marketing Websites 40

Marketing Websites Long Tail Marketing Marketing Analytics Tools Lead Scoring 40

Single Grain

AUGUST 8, 2019

Good marketers know that it’s a rare occurrence for a new visitor to land on a website for the first time and buy a product right then and there. Retargeting primarily uses Internet ads to entice interested prospects back to your website to finish a purchase. Understand Your Buying Cycle. NOW UPDATED!

Conversion 108

Conversion Buying Cycle Click Rate Conversion Rate 108

Online Marketing Institute

MAY 18, 2010

Longer sales cycles due to more complex products and services and business purchasing processes often require more information. The content used to educate buyers of B2B products and services can be a very valuable asset when it comes to content optimization and acquiring leads via organic search. How many off site? Sub domain?

SEO 40

SEO Top of Funnel AIDA Digital Asset Management 40

ClearVoice

DECEMBER 7, 2020

Common types of inbound marketing (includes a lot of content marketing): Website. SEO (search engine optimization). SEM (search engine marketing). Common types of outbound marketing: Ads – Social media, TV, radio, websites, PPC (pay-per-click). Inbound marketing drivers: Website. Landing page.

Inbound Marketing 52

Inbound Marketing Enterprise Management Paid Search Agency Work Management 52

Convince & Convert

MARCH 3, 2010

In fact, a search for “social media agencies&# on Google yields more than 41 MILLION matching Web pages. Help clients take their message to consumers directly, impacting purchase intent by providing truly helpful information at the right time in the buying cycle. Otherwise, good luck.

Social Media 121

Social Media Paid Search Agency Media Advertising Agencies 121

Convince & Convert

SEPTEMBER 20, 2010

You need to determine why your company should be social, for whom your efforts are intended and where your audience is in the buying cycle, and how you’ll measure success. He’s a disgruntled former Lijit employee who is now attempting to sully our good name amongst the people using our search tool.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147