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How B2B Marketers Can Align Sales Content And Assets With Buyer-Level Intent

NetLine

5 Steps B2B Marketers Should Take to Sync Up with the Buying Cycle In this post, we’ll look at the steps B2B marketers should take to align their sales content and assets with buyer activities and where they are in the buying cycle. Most will also offer sponsored content options too that can help close any gaps.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. Forrester Research shows that from 2009-2014, U.S. In fact, a search for “social media agencies&# on Google yields more than 41 MILLION matching Web pages. I wasn’t talking to you.) (If

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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

In the eyes of Google, newer content is more likely to be relevant than a post from years back, so sometimes updating a post can be as good as writing a new one. . 76% of B2B marketers blog, and 73% publish case studies - Content Marketing Institute. . . . #3.

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ClickInsights: How can B2B marketers use content effectively for demand generation?

Ambal's Amusings

Forrester Blog for Interactive Marketing Professionals. ” Here are some great ways to use demand generation content to set yourself up as a thought leader in your industry: Create a Case study on how yours or other companies used a product to improve their business process. Read on to get their insights.