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Buzz Marketing for Technology

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5 Ways B2B Can Learn from B2C Marketers

Buzz Marketing for Technology

Posted in Buying Cycle Conversion Conversion Optimization Customer Customer Experience Personalization Strategy. And it’s obvious why: buying cycles are longer, buyer mentalities are different, and products typically require more investigation before a purchase. 5) Allow product reviews. There is no exception for B2B.

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How Are Serious Games Reinventing Businesses?

Buzz Marketing for Technology

When I play a serious game, I’m trying to solve some kind of a business problem like managing a complex sale or developing a product-marketing plan. When you’re in a complex sale, the salesperson calls his prospects and says I want to have this meeting. PD: Why are they becoming so popular? PD: Let’s go to marketing team.

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Personalizing With Purpose

Buzz Marketing for Technology

Yet, while Internet businesses have made great progress in catching up with more traditional sales outlets in terms of the breadth and sophistication of their product offerings and how they are presented online, they have failed to integrate their CRM activities, which limits their impact as they try to personalize promotional offers.

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Are You Making These Costly Holiday Mobile Mistakes?

Buzz Marketing for Technology

Your mobile app or site connects the customer with the product, but its success can be greatly affected by several non-mobile factors—especially during the holidays (or other high-traffic buying seasons). Forgetting to Integrate Product Reviews. One caveat, though: leave the product reviews for the pre-shopping cart phase.

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The future of groupware in the interactive workplace. | Technology > Software Services & Applications from AllBusiness.com

Buzz Marketing for Technology

Product Development. In the groupware industry, product developers are looking at new ways to meet a critical need of HR systems that are more adaptable to changes in business processes. In the past year, groupware companies have started looking more critically at their products and services to see how their. Approvals. |.