Oktopost

OCTOBER 30, 2023

Yet, this valuable resource typically lies siloed in the hands of the marketing team, failing to realize its full potential in providing revenue teams with actionable insights into customer buying behaviors, thus facilitating the conversion of more deals into closed-won.

Intent Data 124

Intent Data Top of Funnel Intent Urgency Marketing 124

Vidyard

APRIL 1, 2014

Your site’s path to conversion should be as compelling as YouTube; that is to say, one minute folks are watching a video of epic fails and twenty minutes later they’re still there, happily watching cats chase lasers. The only difference is that your content should map to your buying cycle and turn viewers into customers.

Top of Funnel 51

Top of Funnel Video Marketing Buying Cycle Buyer Intent 51

SalesIntel

APRIL 16, 2021

Customer segmentation enables you to prioritize customer outreach, reduce churn rate, and transform customer relationships. Know the long-term buying potential of customers, and accordingly create sales and marketing strategies to grow alongside them. . #1 Use segmented data to connect with customers at a deeper level.

Marketing Budget 80

Marketing Budget Psychographics Lead Ranking Webinar Metrics 80

Inbox Insight

NOVEMBER 23, 2022

What is B2B lead generation? Lead generation isn’t just about generating leads; it’s about generating quality leads – an essential activity for B2B marketing and sales teams. It’s the process of identifying the ideal customers for your product or service, then attracting them to make a purchase.

Lead Ranking 97

Lead Ranking Lead Generation Sales Qualified Leads Ideal Customer Profiles 97

Single Grain

SEPTEMBER 22, 2023

The key to automating a consistent flow of qualified leads is setting up a quality marketing funnel. Although both terms are used interchangeably, a marketing funnel is different from a sales funnel: The marketing funnel primarily emphasizes the broader stages that prospects go through, from initial awareness to becoming qualified leads.

Top of Funnel 105

Top of Funnel Marketing Funnels Paid Content AIDA 105

Webbiquity

SEPTEMBER 8, 2010

adults say they give advice about purchases on social networking sites, only 17% say they seek out such advice when making buying decisions. Social Media Revolution by YouTube. YouTube now hosts more than 100 million videos and is the second largest search engine. While 28% of U.S. Social media stats in video form.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100