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HubSpot buying B2B data source ClearBit

Martech

HubSpot announced today that it is buying B2B data provider ClearBit, bolstering the Boston-based CRM platform with third-party company data from millions of businesses. In addition to that HubSpot will be getting the other company’s 400,0000+ users and more than 1,500 business customers. Get MarTech! In your inbox.

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Unlocking Customer Retention in HubSpot

SmartBug Media

Fortunately, CCOs who use HubSpot are well positioned to retain customers and even turn renewals into upsells. Here are four customer retention strategies to help boost retention and, subsequently, business growth. How Can You Analyze Purchase History in HubSpot?

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How Exactly Does Content Marketing Help in Building Brand Awareness?

Marketing Insider Group

It’s vital to build brand awareness because consumers are much more likely to buy from a brand they know and trust than one that’s new to them. Content can help to build your brand in several different ways. For example, take a look at the blog published by marketing and CRM software company, HubSpot. Quick Takeaways.

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How to Recognize and Respond to Buying Signals (and Close More Deals!)

Zoominfo

You’re armed with your prospect’s buying signals, right? What are customer buying signals? By definition, buying signals are the actions potential customers take that indicate they’re close to making a purchase. They’re customers’ verbal buying signals—the cues your sales agent homes in on when talking to a prospect.

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Hubspot CRM Migration Checklist (for a Hassle-Free Move)

Spiralytics

The primary purpose of them is to help businesses store and manage customer data, such as contact information, buying history, and customer preferences, in a centralized system. One of the widely recognized options for such software is Hubspot because of its features that benefit businesses of all sizes.

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Maximizing ROI: The Benefits of Conducting a HubSpot Audit

Lake One

You have HubSpot, and that’s awesome, but are you getting your money’s worth? That’s where the Lake One HubSpot Audit comes into play. Signs You Need a HubSpot Audit If you are unsure if you need a HubSpot Audit, ask yourself these questions. Sentiment: Do teams feel like HubSpot is a burden vs. a value add?

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Best Practices for Mastering HubSpot Deal Stages

SmartBug Media

In this article, we'll walk through several best practices for implementing ideal HubSpot deal stages that align with your team. What Are HubSpot Deal Stages? First, let's clarify what HubSpot deal stages are. For thorough details on creating and customizing HubSpot deal stages, you can refer to HubSpot's official guide.

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