Demandbase: A New Twist In The Lead Management Automation Market
Online Marketing Institute
JULY 31, 2009
In fact, 88% said Web sites were important in helping them decide what to buy. Demand Stream™ includes a Web widget that shows sales and marketing the names of companies visiting the Web site in near real-time. As marketers, we use offers and other incentives to get them to give up their contact info.
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