Report

B2B Buying Trends in 2020 and Beyond

B2B Buying Trends
IT Purchase Channel Preferences During the COVID-19 Crisis and Beyond

Study conducted in April 2020 — well into restrictions imposed by the global pandemic — explores how and where businesses plan to buy hardware, software, and services during and after the crisis, with a special focus on channel preferences (direct from a provider or manufacturer, or through a channel partner such as a VAR, MSP, or online retailer).

Gathered from nearly 500 members of the Spiceworks Community involved with IT buying decisions within their organizations, the results paint a picture of how organizations obtain technology and they also hint at optimism among many brands and resellers in the tech ecosystem.

In this research, not only do we identify preferred channels for each type of purchase (hardware, software, services), we also go deeper into the reasons behind those preferences, against the backdrop of businesses dealing with the implications of a global pandemic in 2020 and beyond.

Download the report