Biznology

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Can’t Afford Artificial Intelligence for Your Small Business? Think Again.

Biznology

AI is applicable to almost every business function. Artificial Intelligence software can also level the playing field for small businesses by increasing productivity and enhancing the ability to smaller businesses to compete with the big leaders in their industries. Will it solve your small business problems? Think Again.

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5 Best Practices to Protect Your Business from Data Leaks

Biznology

Worse yet, the next one might even cripple your business, ruin your brand’s reputation, and drive your customers away for good. That’s of course if you allow a cyber-attack to breach your firewalls, or if you allow sensitive customer and business data to leak into the public domain. Provide cybersecurity training and education.

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Pandemic UPDATE: Must-Attend B2B Marketing Conferences for the 2020 New Normal

Biznology

The conference and event business has been turned upside down, so my annual post covering the must-attend events of 2020 is due for a refresh. All about B2B ecommerce business and strategy, co-founded by Andy Hoar, formerly Forrester’s top analyst in the category. September 13-16, Cleveland, Content Marketing World. Canceled.

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There Are No Dumb Questions: Getting Real About Race

Biznology

Join Noni Alwood and Corey Jones of Consultants Collective member firm PrismWork for an hour-long virtual workshop to get real strategies on how to increase your knowledge and confidence when it comes to navigating issues of race, gender and other aspects of diversity.

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Why Search Results Don’t Always Mean Business Results

Biznology

Instead, let’s talk about why search matters to your business—and why it may not be doing its job. But no matter where you rank, too many sites fall down on the job at connecting search results with business results. The first question, though, seems to trip up a good many businesses. Or it ought to be. Check it out.

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What is a keyword ontology?

Biznology

But when you go through the search results for those 100 words, you might find five that are relevant to your business. Many businesses just use what Google gives them and only find out after the fact that they chose a lot of junk keywords. Depending on the size and scale of your business, one of them will be the best fit.

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The Importance of Focusing on Black Health and Wellness for 21st Century Leaders

Biznology

As a platform, that theme makes perfect sense for business leaders to champion. According to Harvard Business Review , advancing Black talent in your organization to positions of senior leadership and board positions and compensating appropriately provides a diverse boost to the culture and thought leadership within your company.