KoMarketing Associates

OCTOBER 5, 2022

When it comes to video content, new research indicates that marketing departments are leaning on these assets the most to build more brand awareness. Overall, it’s the marketing department that leverages video marketing the most, followed by the product team. Nearly 20% says video marketing helps them build awareness and visibility.

Marketing Report 247

Marketing Report Video Marketing Youtube Distribution 247

Marketing Insider Group

APRIL 11, 2023

Even though these options might sound like the logical next-step for your business, what you really need is a website that attracts the right people, communicates your company’s specialty, and converts traffic into leads. Here’s 7 digital marketing services every business needs to stay competitive in a saturated market. Distribution.

Marketing Automation Services 329

Marketing Automation Services Marketing Budget Paid Search Agency Service 329

KoMarketing Associates

MARCH 30, 2022

Although video continues to grow in use across organizations, new research indicates that not all marketers have hopped on the bandwagon just yet — but what are they leveraging to resonate with customers instead? UpCity recently published its “Video Marketing Study” for 2022, and statistics suggested that out of the U.S.

Email Marketing 281

Email Marketing Video Marketing Planning Marketing & Strategy 281

KoMarketing Associates

JUNE 22, 2022

Many organizations have already begun utilizing video content to resonate with their target audiences. Now, new research indicates that social media is becoming a critical channel for marketers focused on video distribution. Marketing teams, in particular, ranked social media as their top channel for video distribution.

Distribution 243

Distribution Marketing Report Advertising Channels Social Marketing 243

Search Engine Journal

JANUARY 23, 2023

Leverage the power of videos to educate, entertain, and engage your audience to achieve your business goals. The post Video Marketing: An In-Depth Guide For Every Business Owner Today appeared first on Search Engine Journal.

Video Marketing 126

Video Marketing Business Education Marketing & Strategy 126

Vidyard

DECEMBER 10, 2020

The Video in Business Awards celebrate marketers, sales pros, and businesses who embrace video in new ways to generate better results. KITCHENER, Ontario – December 10, 2020 – Vidyard , the video platform for business, has just announced the 12 winners in their third annual Video in Business Awards.

Video Marketing 139

Video Marketing Business Paid Search Agency Advertising Agencies 139

Biznology

APRIL 6, 2018

If you’re calculating, or recalculating, this year’s video content marketing strategy, Vidyard ’s 2017 Video in Business Benchmark Report suggests some practical business video trends worth your attention. High-tech companies put out more videos than anyone else — 21 per month. Video analytics.

Trends 158

Trends Video Marketing Correlation Business 158

Vidyard

MAY 19, 2022

KITCHENER, Ontario – May 19, 2022 – The easing of pandemic-related constraints on in-person meetings and events did not slow rapid growth in the use of video for sales, marketing and other business communications, according to the fifth annual Video in Business Benchmark Report from Vidyard.

Advertising Benchmark 103

Advertising Benchmark Video Marketing Business User-Generated Content 103

Marketing Insider Group

JUNE 23, 2021

However, more and more often, internet users are turning to video for entertainment, new information, and engagement with brands. That is why having a successful video production strategy is so important in your brand storytelling. Videos can be more engaging and informative than other text formats. . Quick Takeaways.

Storytelling 338

Storytelling Video Marketing Product Tips 338

Webbiquity

FEBRUARY 20, 2020

While basic philosophies still stand the test of time, social media tools and video-based platforms have turned sales into a totally new ballgame. For many modern sales professionals and digital marketers, that efficiency is enhanced by employing a video-based strategy. Streamlining is necessary in 2020. 1: Start At The Beginning.

Work Management 311

Work Management Video Marketing Marketing & Strategy Marketing Strategy 311

Webbiquity

DECEMBER 13, 2021

Black Friday and Cyber Monday are behind us, but there are still some compelling offers available on marketing tech and business software. These end-of-2021 promotions make this an excellent time to take stock of your business software toolbox. Video Editing. Easily create your own videos. No experience necessary.

Marketing Management 294

Marketing Management Software Business Salesforce.com 294

Marketing Insider Group

MARCH 11, 2024

E-E-A-T”); relevant internal and external links; and video, graphics, and other visual media. But search engine algorithms give considerable weight to other factors. These include experience, expertise, authority, and trustworthiness (a.k.a. “E-E-A-T”); Most of all, search engines have become savvy to content for content’s sake.

Top of Funnel 276

Top of Funnel Sales Qualified Leads Leads Lead 276

Search Engine Journal

OCTOBER 22, 2021

Facebook is rolling out a series of updates targeted at small businesses, including audio & video calls in Messenger, live audio rooms, and more. The post Facebook Launches Audio & Video Calls For Businesses appeared first on Search Engine Journal.

Facebook 139

Facebook Video Marketing Business Small Business Marketing 139

Biznology

JANUARY 26, 2018

A good way to come up with a story for a tech business video is to find the diagram that tells the story and extract what you need. Diagrams of solution architectures, processes, even the vision behind a strategy, make a great starting point for developing a video. But the technical details are not central to the story here.

Video Marketing 185

Video Marketing Business Storytelling Paper 185

Convince & Convert

DECEMBER 13, 2023

Luckily, that’s where videos come in handy as the perfect medium to propel your ideas into the world, making the intangible sound compelling. However, sometimes the view counter isn’t ticking up as expected, and that awesome video you made is ultimately unhelpful in bringing your brand closer to your audience.

Social Media 150

Social Media Video Marketing Media Eye-Tracking 150

Marketing Insider Group

MAY 30, 2023

Are you tired of spending countless hours manually creating content, following up with leads, and analyzing data for your small business marketing ? Have you thought about using AI for small business marketing to make your life a little easier? Here’s the scoop on AI for small business marketing. You’re not alone.

Small Business Marketing 270

Small Business Marketing Marketing AI Paid Search Agency Marketing Automation Services 270

Marketing Insider Group

AUGUST 11, 2023

In today’s digital landscape, social networks play a pivotal role in business growth and brand awareness. This comprehensive guide explores the top social networks that offer unique opportunities for businesses to connect, engage, and thrive in the online sphere.

Social Networks 186

Social Networks Business Work Management Social Media 186

Industrial Marketer

DECEMBER 15, 2022

Marketing videos is quickly replacing many of the traditional ways that industrials promote their business. In fact, 87% of B2B marketers say video has increased their website traffic. As more and more people are spending more time online, the marketing world is reinventing itself in the digital playing field.

Video Marketing 98

Video Marketing Business Traffic Marketing & Strategy 98

Vidyard

FEBRUARY 19, 2020

Case study videos are powerful tools for businesses looking to attract new clients and drive revenue. By using video, you add a personal element that’s difficult to achieve with a traditional, text-based case study. When properly executed, a case study video showcases the value of your work and helps grow your business.

Case Studies 147

Case Studies Case Study Studies Video Marketing 147

Benchmark Email

FEBRUARY 23, 2023

Video has been one of the fastest-growing marketing trends in recent years. The number of people who watched digital videos increased by 3.2% Small business owners can use video as a marketing tool to effectively reach their target audience. million in 2020.

Small Business Marketing 105

Small Business Marketing Trends Video Marketing Business 105

Biznology

JANUARY 4, 2018

Motion is equally central to our experience of watching videos. That’s why it makes sense to plan each bit of motion in technology business videos with careful consideration. Video, especially animated video, can be a remarkably efficient way to explain how concepts or things really work. Emotion and motion.

Video Marketing 153

Video Marketing Business Storytelling Mobile Marketing 153

Search Engine Journal

SEPTEMBER 16, 2022

Leave no room for doubt when it comes to proving that your business truly exists. Successfully verify your Profile with video on Google Business Profile. The post Google Business Profile Video Verification Best Practices appeared first on Search Engine Journal.

Profiling 95

Profiling Practices Google Video Marketing 95

Search Engine Journal

NOVEMBER 29, 2021

Use these video marketing tips and step-by-step instructions to get your Google Business Profile video strategy off to a running start. The post Forget TikTok: Learn To Master Video For Google Business Profiles appeared first on Search Engine Journal.

Profiling 139

Profiling Video Marketing Google Business 139

Biznology

DECEMBER 11, 2017

The extensive use of animation in “explainer” videos can be explained by the fact that 2-Minute Explainers originated in 2004 as computer files authored in Flash , a vector-based program widely used for web animation and games. Not “real” video—small file size was important. For technology businesses, this was not a problem.

Work Management 127

Work Management Enterprise Management Video Marketing Business 127

Hubspot

JULY 5, 2021

We actually had some fans that would watch our videos and dare us to do something on a weekly basis. In this post, let's review some of the best video hosting sites for your business. Video Platforms. If you're a HubSpot customer, you might already have access to HubSpot's video hosting, creation, and management tool.

Video Marketing 101

Video Marketing Best Practices Business Marketing Management 101

Vidyard

NOVEMBER 13, 2019

An explainer video that treats you like a 5-year-old. Vidyard’s 2019 Video in Business Awards showcased an incredible array of video marketing and video selling strategies that are helping ordinary businesses achieve extraordinary results. Who was crowned the Video Master? Contents 1.

Video Marketing 117

Video Marketing Demand Generation Agencies Paid Search Agency Advertising Agencies 117

Oktopost

MARCH 31, 2021

Still not sure if your business should employ video marketing? Consider this: by the end of 2021, the average internet user was forecast to spend roughly 100 minutes a day watching online videos. TikTok, the viral video platform, exploded onto the scene with more than 800 million users, viewing over 1 billion videos daily.

Paid Content 69

Paid Content Video Marketing Work Management Marketing Management 69

Martech

SEPTEMBER 28, 2023

Audio streaming platform Spotify is introducing video ads on its Roku app. Advertisers who participate in Spotify’s Video Takeover ad experience — seen by users on mobile, tablets and desktops — will now be able to add CTV as an option. Dig deeper: Roku partners with Shopify to allow purchases direct from TV Spotify video experiences.

Paid Search Agency 110

Paid Search Agency Ads Video Marketing Advertising Agencies 110

Fount Media

SEPTEMBER 13, 2023

As the digital world is always changing, companies are switching from regular web copy to video content to reach out to customers.

Video Marketing 52

Video Marketing B2B Marketing Business B2B 52

Thinkers360

MARCH 8, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Business Continuity for 2024. Congratulations to all our Business Continuity influencers who participated! Join Enterprise Lite to work with all of these Business Continuity influencers! Brian Reid Score: 68.81

B2B Thought Leadership 125

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 125

Navigate the Channel

JANUARY 8, 2024

The last time you took an objective look at your company’s business marketing strategy, what was your takeaway? If using micro-moments, storytelling and video aren’t part of your plan, let’s re-visit these digital marketing trends and their importance in every business strategy now. What’s working?

Trends 123

Trends Marketing & Strategy Marketing Strategy Paid Search Agency 123

Sharpspring

NOVEMBER 17, 2021

Videos are becoming major marketing assets. This is why understanding video SEO is so helpful to modern marketers. Additionally, video carousels are an important part of organic search results giving publishers additional opportunities to quickly bring their products in front of their target customers. Which videos to create?

Video Marketing 127

Video Marketing SEO Optimization Youtube 127

Outgrow

NOVEMBER 30, 2022

How to Develop and Launch a Successful Video Marketing Strategy. Building a robust video marketing strategy is a powerful way for businesses to engage their audience through visual storytelling. But don’t take our word for it— 69% of businesses increased their video marketing budget. . What Is Video Marketing?

Marketing Budget 138

Marketing Budget Video Marketing Marketing & Strategy Marketing Strategy 138

Fount Media

JANUARY 15, 2023

The digital landscape is rapidly evolving, and businesses must adapt or risk being left behind. Video marketing is one of the most powerful tools available to entrepreneurs and businesses looking to maximize the potential of their email list marketing. This article will outline five key strategies to leverage the power.

Video Marketing 52

Video Marketing Email Marketing Business Marketing & Strategy 52

Valasys

JULY 24, 2023

The digital world is constantly shifting, making it difficult for business owners to keep up and stay ahead of the competition. Despite this, one trend that consistently stands out as an effective way to reach customers and spread your brand message has remained at the forefront of marketing strategies – video.

Video Marketing 52

Video Marketing Planning Business Marketing & Strategy 52

Heinz Marketing

MAY 22, 2023

By Cameron Katoozi , Marketing Consultant at Heinz Marketing In today’s fast-paced digital landscape, video marketing has emerged as a dynamic and engaging medium for businesses to connect with their target audience as opposed to traditional methods. The main objective is to drive immediate sales and create brand loyalty.

B2B Marketing 94

B2B Marketing Video Marketing B2B Thought Leadership B2B 94

Square 2 Marketing

APRIL 20, 2023

In my role at Square 2, I get the pleasure of talking with prospects and clients, and almost everyone eventually gets around to sharing that they’d like to do more videos but never actually do it. Video is already a must-have in your revenue generation arsenal. This situation has to be fixed quickly.

Video Marketing 52

Video Marketing Marketing & Strategy Business Marketing Prospects 52