Litmus

SEPTEMBER 30, 2020

Find actionable, quantifiable indicators to make business decisions and tell a cohesive story to stakeholders by bringing life to numbers on a page. Val Geisler. Collaborate effectively and efficiently across stakeholders and teams. Sarah Fargusson. Shani Nestingen. Sharon Dzilvelis. Stacie Aitchison. Stephen Rust. Steven Martins.

Email Marketing 117

Email Marketing VALS Multi-Channel Marketing & Strategy 117

Unbounce

OCTOBER 22, 2020

Nobody wants a crowd of people rushing around their store in 2020, and small businesses already feeling the pinch from months of lower sales volumes aren’t gonna be able to offer the same level of discounts. This is a major opportunity for small and medium-sized businesses that are already set up to sell online. Online shopping though?

Bundling 145

Bundling VALS Landing Pages eCommerce 145

Litmus

MAY 31, 2019

With the help of email mastermind Val Geisler , we looked at a number of campaigns and discussed how to supercharge your welcome and onboarding emails. We’re thrilled that Val decided to join us at Litmus Live this year to dig really deep into the topic of onboarding and lifecycle emails. Don’t miss out: Get your tickets today.

Trends 52

Trends VALS Conference Webinar Metrics 52

PureB2B

SEPTEMBER 1, 2020

Majority Investment in business intelligence firm expands innovative solutions offered by DSG; Company names Bill Harrigan as SVP of M&A and Corporate Development. Philippines-based Cobena was founded in 2016, and was recognized in 2019 by APAC Business Insights as one of the fastest growing business intelligence companies.

Top of Funnel 62

Top of Funnel Enterprise Management VALS Marketing Management 62

Content4Demand

AUGUST 25, 2020

While incredibly valuable for your business, hero content takes a lot of time and brain power to create. Because hero assets are designed to resonate with the largest possible base of buyers and generate a ton of leads for your business, they typically connect to a much larger trend or business issue. Influencer Input.

Top of Funnel 70

Top of Funnel VALS Case Studies Case Study 70

Litmus

JUNE 7, 2019

From Onboarding to Re-Engagement: Driving Business with Lifecycle Campaigns. That’s why we’re thrilled to have email guru Val Geisler join us in Boston and San Francisco with her workshop, From Onboarding to Re-Engagement: Driving Business with Lifecycle Campaigns. Level: For Everyone. Get your ticket ?.

VALS 49

VALS Paid Search Agency Enterprise Management Email Campaigns 49

Litmus

MARCH 5, 2021

Seeing how other brands, businesses, and senders send email always gives me ideas. The Open Rates Newsletter from Val Geisler. Subscribe to all the emails! Your own inbox can be a treasure trove of inspiration. I for one have subscribed to more newsletters than I can think of. Phrasee’s newsletter.

Examples 104

Examples VALS Newsletter Communities 104

Webbiquity

MARCH 19, 2024

Guest post by Val Razo. With the growing popularity of Instagram B2B marketing , using Instagram ads can be an effective solution for business-to-business companies that want to stand out from their competitors and grab the attention of their audience on the platform. billion users, attracting more B2B marketers.

Paid Search Agency 187

Paid Search Agency VALS Ads Practices 187

BenchmarkONE

NOVEMBER 11, 2021

No matter what your business size or niche is, customer satisfaction is a key to business success. billion social media users who spend a considerable amount of time on social media platforms, providing social customer care is an important element of customer satisfaction that brings your business to the next level.

Ideal Customer Profiles 82

Ideal Customer Profiles Tips Customer Satisfaction VALS 82

Hubspot

MARCH 27, 2018

In 2010, Fast Company named Majora one of the 100 most creative people in business. Janet is the Director of Marketing at Customer.io , a curator at A Song A Day, and has written for publications including 99U, Fast Company, The Next Web, Business Insider, and Lifehacker. Val Geisler @Lovevalgeisler. Majora Carter @majoracarter.

VALS 78

VALS Advertising Agencies Work Management Paid Search Agency 78

Sprout Social

NOVEMBER 18, 2016

The metrics that have real meaning will inform your overall strategy and impact your business’ bottom line. Use your reports to clearly outline high-level learnings that directly impact your business and explain how engagement and other activity ties back to ROI. — Val Vesa (@adspedia) November 16, 2016. sproutchat.

VALS 70

VALS Click Rate Social Media Comparison 70

Sprout Social

APRIL 14, 2017

Social best practices from managing a business carry over to personal branding. — Val Vesa (@adspedia) April 12, 2017. Do not self-promote your business the minute you connect with a friend online because that is blatant disrespect #sproutchat. Build the Foundation. — nicole (@nicolemaries__) April 12, 2017.

Personalization 55

Personalization VALS Brand Identity Branding 55

ConvertKit

NOVEMBER 20, 2020

Many people talk about email marketing as if it’s the secret to success as a creative business owner. Email can do amazing things for your business, like sell online courses , book your freelance services , and drive hordes of traffic to your store. Email marketing is easier for busy creators to manage. Here’s why.

Opt-out 135

Opt-out Opt-in Landing Pages Work Management 135

Onalytica B2B

FEBRUARY 17, 2016

This is allowing many small agile businesses to create competitive advantage.” One thing is for sure: the Internet of Things is the genesis of countless new business models, that revolutionize our day-to-day life. Like in any data-driven business model, customer-centricity and relevance are key factors to excel.

Lead Ranking 50

Lead Ranking Brand Identity Branding Lead Scoring 50

The ROI Guy

FEBRUARY 4, 2009

About Me Thomas Pisello Orlando, Florida, United States Tom Pisello is a serial entrepreneur, focused on building ventures to help companies get more business value from their IT and business investments. Your Sales & Marketing Ready to Do Business with F. Is Marketing Too Busy? Do White Papers Still Engage?

ROI 40

ROI Budget Programs Marketing Budget Work Management 40

Litmus

NOVEMBER 1, 2018

In this webinar, onboarding email expert Val Geisler and the Litmus team review welcome emails from your peers and provide hands-on copywriting suggestions, design feedback, and strategic takeaways that you can apply to your own campaign. Val Geisler: Real time is best. Jason: Totally agree with Val here. That would be awkward.

VALS 56

VALS Webinar Metrics Peer-to-peer Advertising Benchmark 56

Litmus

JANUARY 24, 2020

My main use for email is, for me, probably communications dealing with my PTA business and then also for things like keeping up with things that I subscribe to, like monthly subscriptions and weekly subscriptions to like MeUndies and Imperfect Foods, and then also getting notified for sales and things like that. Jason Rodriguez.

CAN-SPAM 66

CAN-SPAM Email Marketing VALS Privacy 66

The ROI Guy

FEBRUARY 4, 2009

Never has cost-analysis been so critical for technology users to justify spending and for technology providers to prove the business case in order to assure that the proposed solutions are a priority and make the budget cut. Bullet-proof business cases need to be made for any money to change hands. Is Marketing Too Busy?

Enterprise Management 40

Enterprise Management Work Management Marketing Automation Services Marketing Management 40

Litmus

JANUARY 23, 2024

Seeing how other brands, businesses, and senders send email always gives me ideas. Management: What keeps you up at night about our business? That’s why I subscribe to all the emails! Your own inbox can be a treasure trove of inspiration. I for one have subscribed to more newsletters than I can think of. Design: What inspires you?

Examples 86

Examples VALS Newsletter Design 86

Brandpoint

DECEMBER 3, 2020

After a year like 2020, it’s hard to want to get into the prediction business. Val Geisler, Fix My Churn I really hope that 2021 is the year of the customer. Personalized marketing will be important to replace that face-to-face value that many businesses have now lost.

Planning 156

Planning Paid Search Agency VALS Allocation 156

The ROI Guy

FEBRUARY 4, 2009

About Me Thomas Pisello Orlando, Florida, United States Tom Pisello is a serial entrepreneur, focused on building ventures to help companies get more business value from their IT and business investments. Your Sales & Marketing Ready to Do Business with F. Is Marketing Too Busy? Do White Papers Still Engage?

Work Management 40

Work Management Marketing Management ROI Budget Programs 40

NetLine

SEPTEMBER 20, 2018

Our team not only attended, but sponsored, spoke, moderated and exhibited (talk about busy!). Following on from this data, our pal Val (can’t leave a rhyming opportunity on the table) took the floor to discuss how she and her team at ITProTV deployed a content syndication strategy for the B2B side of their business.

Cost per Lead 58

Cost per Lead VALS Top of Funnel CPL 58

Brandpoint

DECEMBER 5, 2018

Related content: Is Business Blogging Still Worth It?]. Though grotesque, Brandpoint’s other blog writer Val Turgeon is a fan of “vomit” writing. You probably collect a Skype for Business message, a Slack notification or at least a handful of new emails over the course of a couple hours. Start with an outline.

VALS 107

VALS Barriers Skype Wikipedia 107

Unbounce

JANUARY 14, 2020

Email marketing offers some of the best ROI in the business. Val Geisler , email expert at FixMyChurn, offers this advice: Landing pages help you be super specific with your audience, and they help your audience feel seen and heard. The Real Reasons Your Email Subscribers Aren’t Buying. Let’s be honest.

Landing Pages 145

Landing Pages eCommerce Email Marketing Click Rate 145

Convince & Convert

JULY 28, 2010

for most business travelers, it’s also incredibly helpful. My business today has assembled an array of expertise and networked with people and businesses so I can offer help in all areas of marketing and advertising. Thanks for the link back to the social FAQ – I'd lost the link during my busy summer.

Social Media 148

Social Media Media Webinar Metrics Marketing & Strategy 148

Outgrow

FEBRUARY 5, 2024

Let’s say that Val is the guy who created Steam, so think of Fortnite, well, not Fortnite, but CS GO right counterstrike. But those fees often pale in comparison to a much bigger tax on global consumers and even businesses. It was the currency exchange people who were licensed by the temple to conduct business.

Advertising Agencies 52

Advertising Agencies Outgrow Video Marketing Mobile Marketing 52

Content Marketing Institute

MARCH 29, 2018

It makes business sense to reuse answers to customer questions from a unified set of content modules delivered across channels: chatbots, product documentation, training, marketing materials, and so on. Robert urged marketers to consider that a perfect message makes no difference for the business if it’s delivered in the wrong context.

Marketing AI 106

Marketing AI Conference Top of Funnel Enterprise Management 106

Unbounce

JULY 30, 2019

But there’s no good reason you shouldn’t plan campaigns around other special days relevant to your business. ” (She and Val Geisler recently teamed up for a webinar on writing copy for holiday emails , so she has a lot to say on the subject.). of the holidays in North America. Most of this advice should apply.

Landing Pages 111

Landing Pages Bundling Urgency Marketing Ad Exchange 111

Litmus

SEPTEMBER 25, 2023

Learn more Panel: Exploring the Impact of AI on Email Marketing – Cynthia Price Our next item of business? How to Get Organizational Buy In – Val Geisler After these exciting main hall keynotes, we broke out to those Professional and Practical tracks again for our afternoon sessions. Thanks for the tips, Val!

Marketing AI 97

Marketing AI VALS Top of Funnel Work Management 97

Convince & Convert

AUGUST 3, 2010

link] He points out that at some level, we are all beholden to some stakeholder if we are doing business on the net: domain registrars, hosting providers, WP.com, Tumbr, Facebook, Twitter, etc. If they are not appearing on searches most of their business is gone. Make that, Section-8 housing for your small business.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

link] He points out that at some level, we are all beholden to some stakeholder if we are doing business on the net: domain registrars, hosting providers, WP.com, Tumbr, Facebook, Twitter, etc. If they are not appearing on searches most of their business is gone. Make that, Section-8 housing for your small business.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Convince & Convert

AUGUST 25, 2010

These social games are run on their SDN, keep histories that are shared socially, and afford winning teams valuable discounts for that store and local businesses. Starbuckers will likely happily accept an interruption coupon from Starbucks, yet be tentative with any other business. link] [link] Val White Altesman Oh no!

Paid Content 142

Paid Content Facebook Paid Search Agency Advertising Agencies 142