Smashmouth Marketing

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Business Lessons From Mars

Smashmouth Marketing

The courage part came from several life changing business events. per hour software support engineer at Modicon , and soon enough I was dabbling with sales and marketing, which led to me closing the largest ongoing contract the company had had at the time with Mars (as in M&M Mars). I want a discount."

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Business Lessons From Mars

Smashmouth Marketing

The courage part came from several life changing business events. per hour software support engineer at Modicon , and soon enough I was dabbling with sales and marketing, which led to me closing the largest ongoing contract the company had at the time with Mars (as in M&M Mars). The Market part started with my love of marketing.

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Activate Acquires Green Leads

Smashmouth Marketing

Enough business. Someone nudged me and said, “That’s Mike Farrell, he was on our board and he’s now a co-op student and has a great job in the software industry. Linda and I learned and understood the B2B sales and marketing business as well as the appointment setting business. Fraternity Brothers. What the hell, a tie?

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First Appointment = First Date

Smashmouth Marketing

The prospect doesn't expect to make any business decisions in that first meeting. John, we have a great energy study that shows how software virtualization can save you money. Of that handful, there will be some deals. It's a numbers game just like the dating world -- "there are lots of fish in the sea.". Sell yourself.

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Sales Ready Leads: Quality vs. Quantity

Smashmouth Marketing

Director of Marketing at Jive Software shares with us, "With the focus we all have right now on building pipeline that will convert to revenue, quality leads are called for. Here are some questions your readers may want to add to their list: How many years have you been in business? As David Greenberg, Sr. What is your attrition rate?

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Sales Qualified Leads (SQLs): Quality vs. Quantity

Smashmouth Marketing

Director of Marketing at Jive Software shares with us, "With the focus we all have right now on building pipeline that will convert to revenue, quality leads are called for. Here are some questions your readers may want to add to their list: How many years have you been in business? As David Greenberg, Sr. What is your attrition rate?

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Demand Gen's State of The Union Address - If Obama Were a Marketing/Sales Exec

Smashmouth Marketing

I hear "woe is me" time and time again, but if it's any indicator that things are changing, our business tripled in 2009. Since our business is all about growing the top line, the future of companies' bottom lines looks promising. Let's get unified, both inbound and outbound, and close some business. They hear it all day.

Demand 100