Writing on the Web

APRIL 27, 2016

Here are the top five practices in business blog tracking, using analytic tools, and what to do to improve the performance of your blog so that you and your business blog get found, get known and get clients. This could be from a keyword search , a link from an external site or a link in an email. A ssets (free). S ocial Media.

Business Blogging 100

Business Blogging Analytics Lead Scoring Lead Ranking 100

Writing on the Web

JULY 11, 2013

Clearly, one of the most important things that you can do when it comes to a business blog is to share new content. For business blogging, you’ll need to become keyword-savvy , and use a plugin or two will help make it easy and automatic. Business blogs can be tricky creatures. Business blogs can be tricky creatures.

Business Blogging 100

Business Blogging Optimization Business Keywords 100

Writing on the Web

OCTOBER 8, 2015

How do you make money from business blogging? You need to understand how to use business blogging to suit your business goals. According to NYMag , the first business blog was created in 1994, Links.net. In case you don’t, that’s how early adapters searched the internet. There must be a good reason, no?

Business Blogging 100

Business Blogging Adsense Business Adwords 100

Writing on the Web

AUGUST 26, 2015

When it comes to business blogging , how do you save time and still get results? Remember, when creating great content for your blog there are four basic items to keep in mind (CODA blogging system): 4 Key Steps to a Successful Business Blog: . Outreach : Make it easy for the search engines to index your post appropriately.

Business Blogging 100

Business Blogging Business Tips Guidelines 100

Writing on the Web

APRIL 24, 2013

When should you start a new business blog ? Let’s face it, publishing frequently on a business blog is time consuming. I usually advise my clients that a blog for your business should focus on communicating the solutions to the problems you solve. Is my target audience the same for both business offerings?

Business Blogging 100

Business Blogging Business Buyer Personas Custom Publishing 100

Writing on the Web

NOVEMBER 6, 2013

Writing quality content is key for your business blog. Never stop focusing on better business blogging. If you want to build a better business blog, this is key: you must read the other great blogs in your field, and some others as well. And, this means search engine marketing linking possibilities. Photo Source).

Business Blogging 100

Business Blogging Business Blogger Aggregators 100

Writing on the Web

NOVEMBER 27, 2014

My Business Blog Gratitude List" width="150" height="150" title="10 Great Things for 2014: My Business Blog Gratitude List" /> You may have heard me say it before – my favorite holiday is Thanksgiving. I’m grateful for (in no particular order): Business blogs that make it easy to stay informed and connect with others.

Business Blogging 100

Business Blogging Business Broadcasting Internet Marketing 100

Writing on the Web

JUNE 29, 2012

alt=" Using a Business Blog: Are You Hard to Find on the Web?" />. No, I don’t mean by searching for your name or the name of your business – that would be too easy. Try searching for a solution to the kind of problems your business solves, using keyword phrases your typical client might use.

Business Blogging 100

Business Blogging Marketing Budget Business Marketing Budget Creation 100

Writing on the Web

OCTOBER 10, 2012

One of the most frequent question small business owners and coaches ask me is “What should I write about on my business blog ?” These five steps will help you master business blog writing with quality content that attracts readers every time. A blog is your platform for establishing your business as trustworthy.

Business Blogging 100

Business Blogging Business Custom Publishing Keywords 100

Writing on the Web

MARCH 28, 2012

Maintaining a business blog is time-consuming. Below are five common uses for feeding regular content into a business blog. For retailers and service providers, the most obvious reason to host a business blog is to peddle products or services. Businesses of all types use their blogs to keep customers and clients in the know.

Business Blogging 100

Business Blogging Business Copywriting Sales Qualified Leads 100

Writing on the Web

DECEMBER 26, 2012

Gates uttered this one-liner way back in 1996, but the flurry of updates to Google search algorithms during 2012 has ensured that his words still resonate. Depending on the type of the business, content might also be expected to be awe-inspiring. Kick off your search for a professional writer at: oDesk. Google will love you.

Content Marketing 100

Content Marketing Business Customer Satisfaction Content 100

Writing on the Web

APRIL 17, 2013

4 Simple Ways to Get More Blog Readers" src="[link] width="231" height="231" title="Is Your Business Blog Sexy? 4 Simple Ways to Get More Blog Readers" /> When it comes to business blogging , many professionals forget that there is more to it than getting information out on the page. Blog Marketing: How Readers Find Your Business.

Business Blogging 100

Business Blogging Business Blogger Traffic 100

Writing on the Web

JULY 26, 2010

What’s your favorite excuse for not blogging for your business? “Oh, that means I’ve got to write about my business every week?&#. It’s not likely they go online looking for you, your business or your blog. But they do go to search engines and they type in questions with keywords.

Ning 100

Ning Business Digg Buzz 100

Writing on the Web

MARCH 14, 2012

They write 600-900 words every few weeks, then wonder why they aren’t getting search traffic. Blogging for your business doesn’t work that way. Business blogging is like tennis: you want to keep the ball in play. Related posts: French Open Tennis: More Business Lessons. 5 Blog Writing Lessons from the U.S.

Business Blogging 100

Business Blogging Business Newsletter Consulting 100

Writing on the Web

JULY 31, 2013

Write 300 – 400 words, hyperlinking keywords to outside sources and previous posts, add an image, write a keyword rich title, check for search engine compatibility with a tool like ScribeSEO , and publish. The point is, a business blog is de riguer on the Web. Or, we can do that for you.). Be smart about it, however.

Business Blogging 100

Business Blogging Business Blogger Custom Publishing 100

Writing on the Web

JUNE 19, 2013

The Search Engine Optimization landscape has changed dramatically over the last couple of years. Consequently, a lot of small businesses and professionals today are struggling to achieve their SEO goals on a restricted budget. After all, for small companies, hiring an expensive agency is often not feasible.

Small Business Marketing 100

Small Business Marketing Budget Programs Business Blogging SEO 100

Writing on the Web

JUNE 25, 2014

What do you want your blog to do for your business? Impress visitors and showcase your business expertise : Within the first 5 seconds, your site’s professionalism must convince visitors that you are a legitimate business worthy of consideration. The Big Challenge: Attracting Search Engines.

Marketing Websites 100

Marketing Websites Traffic Search Marketing Paid Search Agency 100

Writing on the Web

DECEMBER 12, 2011

And not because this article will tell you anything you don’t already know – rather, it will remind you of business principles that you already apply in your everyday professional work but which you forgot once you started marketing online. You will burn yourself out, and your business will suffer – even if you enjoy doing the writing.

Business Blogging 100

Business Blogging Business Blogger Work Management 100

Writing on the Web

FEBRUARY 7, 2011

And not because this article will tell you anything you don’t already know – rather, it will remind you of business principles that you already apply in your everyday professional work but which you forgot once you started marketing online. You will burn yourself out, and your business will suffer – even if you enjoy doing the writing.

Business Blogging 100

Business Blogging Business Blogger Digg 100

Writing on the Web

OCTOBER 22, 2014

If not, you’re missing out on opportunity to improve your search rankings. It’s easy, smart and can help your business blog get inbound links. No matter what business or field you’re in, you can do this research. It’s a great way to compose an interesting blog post while improving your business blog linking.

Aggregators 100

Aggregators Content Marketing Content Traffic 100

Writing on the Web

OCTOBER 4, 2016

From what I see, many small business professionals struggle with writing compelling newsletter content. If you write about a book you’re reading, then about a movie you saw, and then about how to use your business products and services, without tying them together with benefits to the reader, you are jerking your readers around.

Newsletter 218

Newsletter Content Class Keywords 218

Writing on the Web

NOVEMBER 14, 2012

I’ve said it before, and I’ll say it again: a business blog is the best way to get found online, the best way to connect with potential clients, and the pathway to turning readers into clients. So, what’s your favorite excuse for not blogging for your business? Oh, that means I’ve got to write about my business every week?”.

SEO 100

SEO Internet Marketing Business Blogging Traffic 100

Writing on the Web

FEBRUARY 10, 2014

Here’s what I look for in an optimized, good blog (one that gets Google search and reader results): A good blog title with a tag line that says what people will find on this blog (benefits to reader). Hyperlinks – at least one per 120 words so that posts are identifiable to search engines. A compelling image with each post.

Wikipedia 100

Wikipedia RSS Blogger Keywords 100

Writing on the Web

JUNE 16, 2015

A study on B2B content marketing has shown that 70% of businesses online have more content now than they had last year, and of these, 80% are doing so through corporate blogs. Part of your writing process should include keyword research , and nothing can help you accomplish this like Google SERP (search engine results page) analytical tools.

Generation 100

Generation Keywords Adwords SERP 100

Writing on the Web

FEBRUARY 21, 2013

But everywhere I attended (there were three courses per day over four days), even opening paragraphs ignored this online basic fact of life: When publishing online, your content must be optimized for search engine indexing. But if the experts aren’t teaching search engine basics to writers, where will they learn it?

Blogger 100

Blogger SEO Keywords Custom Publishing 100

Writing on the Web

FEBRUARY 17, 2016

How easy is it for someone to find you doing a search for answers to their problems? What comes up for the keywords that describe what your business does? Is your content optimized for search engines? Clearly define what business you’re in (what you can do for visitors). What comes up for your name?

Ad Exchange 100

Ad Exchange Keywords Google Optimization 100

Writing on the Web

JULY 11, 2012

We have at least two audiences when we write on the web: people and search engines. If I were to optimize my web copy for what I believe to be my main keyword phrase, I’d certainly be helping Google know when to serve up my post in search results. Image: FreeDigitalPhotos.net ). the competition.). the competition.).

Keywords 100

Keywords Research Adwords Search Marketing 100

Writing on the Web

JULY 12, 2011

This week’s guest post by Christian Arno of Lingo24 shares 6 writing tips for writing online content that works for both readers and search engines. Do you litter your blog writing and web pages with keywords so the search engine spiders can find you? You’re writing for people, not search engines.

SEO 100

SEO Tips Content Marketing Digg 100

Writing on the Web

MAY 22, 2014

They write 600-900 words every few weeks, then wonder why they aren’t getting search traffic. Blogging for your business doesn’t work that way. Business blogging is like tennis: you want to keep the ball in play. I can help make your newsletters, blog, and Web pages rank high with both search engines AND your clients.

Content Marketing 100

Content Marketing Thought Leadership Work Management Content 100

Writing on the Web

SEPTEMBER 24, 2014

Quality blog posts are key to your business getting found on the Web. Quality content scores high with readers, your target clients, and with search engines. Most professionals and small business owners are told that once or twice weekly is a bare minimum. What works for one business won’t always work for another.

Content Marketing 100

Content Marketing Content Storytelling Hubspot 100

Writing on the Web

JUNE 9, 2011

I’ve said it before, and I’ll say it again: a business blog is the best way to get found online, the best way to connect with potential clients, and the pathway to turning readers into clients. So, what’s your favorite excuse for not blogging for your business? I keep hearing the same reasons, over and over.

Digg 100

Digg Buzz Blogger Internet Marketing 100

Writing on the Web

JANUARY 23, 2013

How do you pick a blog topic that will score with search engines AND solve a problem your target audience frequently has? I don’t know any business professional who doesn’t struggle to keep up a fresh supply of awesome content for their readers. 5 Steps to Quality Business Blog Writing. Check email.

Content Marketing 100

Content Marketing Content Guidelines Keywords 100

Writing on the Web

FEBRUARY 26, 2011

There’s been an important update to the way Google runs their search algorithms , designed to weed out the number of junk content farms. If your search results have changed lately, this may explain why. Search is powerful but it’s not the only way to ensure visitors to your website. Search engines like a little variety.

High Quality Lead 100

High Quality Lead Google Digg Content 100

Writing on the Web

SEPTEMBER 6, 2010

How can you learn basic search marketing for blogging in 5 minutes or less? Once installed, you can get a report BEFORE you publish, which tells you how optimized your content is for search engines. Here is a sample analysis… As you can see, each post or page is graded on search engine standards. Tweet This!

Blogger 100

Blogger SEO Copywriting Digg 100

Writing on the Web

FEBRUARY 11, 2016

While your blog needs good Search Engine Optimization, it has to start with quality content. It is based on six principles that anyone can and should apply to their writing, whether it be for their business blog, e-newsletters, or e-books and websites. during our recent client interviews. Isn’t it subjective?

Content 100

Content Consulting Newsletter Opinions 100

Writing on the Web

NOVEMBER 13, 2013

Quality blog posts are key to your business getting found on the Web. Quality content scores high with readers, your target clients, and with search engines. Most professionals and small business owners are told that once or twice weekly is a bare minimum. What works for one business won’t always work for another.

Content 100

Content Storytelling Hubspot Business Blogging 100

Writing on the Web

MAY 22, 2013

Again, this can be beneficial for everyone, because interlinking between the two blogs/sites can help your search engine and page ranking. Do any of them publish content that is directly related to your business, or that could fit in with your posts? She specializes on the topic of small business tips and resources.

Blogger 100

Blogger Marketing Proposals Small Business Marketing Opinions 100