Remove recency

Digital B2B Marketing

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4 Reasons You Need a Blog

Digital B2B Marketing

However, if Google determines recency is relevant to the search query, that won’t matter. If your business does not have a blog yet, this change is one more reason to consider creating your blog. I often hear marketers say their older content is still relevant. Your content will be pushed down in Google by more recent content.

article thumbnail

4 Reasons You Need a Blog

Digital B2B Marketing

However, if Google determines recency is relevant to the search query, that won’t matter. If your business does not have a blog yet, this change is one more reason to consider creating your blog. I often hear marketers say their older content is still relevant. Your content will be pushed down in Google by more recent content.