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Scale or fail: Would 10x partner marketing make an impact?

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Market conditions might show that your business needs your partners more. Product led, new markets, and sales and marketing noise make it even harder to get and keep new customers. Vendors need more business value from partners and might need new ones. 1,000 new SaaS providers are in a mad rush for market share.

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Email Marketing vs. Marketing Automation

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Virtually 100% of business-to-business prospects have an email address, which makes email great for staying in touch with contacts, nurturing prospects and increasing interest in your company’s products and services. Every $1 spent on email results in $40 of revenue according to Campaign Monitor.

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How to Use Short Captivating Videos to Boost Sales

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In a recent research by Animoto, it was revealed that 4X as many consumers would prefer to watch a video about a product than to read about it. No wonder more than 60% of marketers and small business owners said they plan to increase investment in video marketing in 2017. The same principle applies to your content.

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4 Marketing Emails You Can Set and Forget (At Least for a While)

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Reminders That Simplify Their Lives Your customers are busy people. And do you know what busy people appreciate? First, they help you understand what your team or products is nailing and where you’re falling short. With the closed business, you may want to include a question to get net promoter score (NPS).