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Why Business Transformation Must Start with Process, not Technology

Vision Edge Marketing

The post Why Business Transformation Must Start with Process, not Technology appeared first on VisionEdge Marketing.

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Better Process Mapping Reveals Opportunities to Optimize for Profitability

Vision Edge Marketing

Processes form the backbone of every customer-centric organization. They orchestrate the harmony between people, technology, and business results and driving revenue, improving profit margins, and increasing employee productivity. Here are three data points on why process management matters. But here’s the rub. That is true.

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Four Factors to Consider When Outsourcing Business Processes

Webbiquity

For most small businesses to thrive, outsourcing selected business processes is essential. But why do most companies outsource such kind of processes? Outsourcing can help you focus on the core activities of your business to achieve overall goals. Contributed post. The answer is for efficiency. Cost Structure.

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Business Cartography: Process Mapping for Marketing

Heinz Marketing

Recorded by Tom Swanson , Engagement Manager at Heinz Marketing What are the best ways to map a process? How can you avoid the pitfalls of crappy processes? Tom Swanson breaks down how we approach process mapping, shares a few templates, and gives a process for mapping processes.

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12 Plays to Kickstart Your Recruitment Process

That means placing the right people in the right roles can be the difference between your business growing or stagnating — and the competition is getting fierce. According to Harvard Business Review, the COVID-19 pandemic exacerbated seismic shifts that were already rocking the talent market. Download now!

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Six Benefits of Business Process Automation for Your Small Business

Webbiquity

Automating business operations and processes provides several benefits, including lower costs and higher quality. And business automation is no longer just for large enterprises. Take the redundancy out of your business while improving consistency. Here are half a dozen noteworthy benefits of small business automation.

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Best Business Process Management Software

The Daily Egg

What if you could hire a robot to take over repetitive tasks and manage essential parts of your business without you (or another human) having to lift a finger? In fact, leveraging the best business process management software is exactly like hiring a robotic […].

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Re-Thinking Translation for Business Growth in a Digital-First World

Effective localization is critical to business expansion. But traditional translation processes can't keep pace with today's agile, omnichannel realities. Read our eBook to discover the limitless possibilities uncovered by agile translation management.

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A Master's Guide to B2B: How Listening to Your Customers Can Grow Your Business

Speaker: Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate

Customer feedback is an extremely invaluable tool to keeping retention high, attracting new business, and improving the general operations of your business. What programs and processes you can put in place to use your feedback for driving growth. The question is - how do you capture all this?

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The 7-Step Guide to Sales Acceleration for B2B Marketers

Are bottlenecks and inefficiencies in your B2B sales and marketing processes stalling revenue? Packed with insights, examples and best practices, these tried and tested strategies provide a framework to help you design and deploy an effective sales acceleration strategy for your business.

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Building a Research Flywheel: A Helpful Guide for Product Managers & Their Teams

Speaker: Jessica Hall, Product Strategy & Design Leader and Co-Author of The Product Mindset

You’ve heard of Amazon and Vanguard, two of the most successful customer-focused businesses in the world, but have you heard Jim Collins’ Flywheel Effect? You might be surprised to learn that neither of these businesses would be where they are today without it. Explore the process for defining your team’s Flywheel.

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Preparing for SaaS Funding: Evaluating your Funding Options

Speaker: Jon Steinberg, Co-founder of Mountside Ventures, and Clayton Whitfield, Co-Founder and SVP of Revenue Programs at SaaSOptics

Whether you fall into the category of “non-VC compatible,” or just prefer a more non-dilutive option, understanding what alternatives there are and how to evaluate them based on your business and operational goals will pave the way to a successful financing outcome that’ll help scale your business.

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B2B Marketing Trends to Engage Target Accounts and Skyrocket Demand Gen

Speaker: Ari Capogeannis, Director - Revenue Marketing at NVIDIA

Since businesses can no longer engage key accounts through traditional channels, digital marketing and sales transformation has accelerated. While more businesses are using ABM platforms, many lack the resources to make the most of this technology. As a result, they are not seeing the ROI that they anticipated.

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Best Practices for Selling to Government Agencies

However, there are key differences between selling to a customer or business and selling to the government. MarketJoy VP of Customer Success, Curtis Bendt, has used his vast experience in sales industry to craft a list of best practices for selling to government agencies to give you a more specific idea of what the process involves.

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Everyday Behavioral Science and Web Design for Marketers

Speaker: Brian Massey, Founder of Conversion Sciences LLC

This is because the design process is getting smarter. We're going to cover a lot of very important ground for digital marketers and business owners. No longer will we exhaust our budgets and then find out if it was money well-spent. In Brian’s session, you’ll learn: How a data-driven landing page is crafted.