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The Best Way to Gain a Competitive Advantage? Powerful Positioning & Messaging

Vision Edge Marketing

In today’s highly competitive business landscape, standing out from the crowd is essential for success. A robust positioning framework can be the key to achieving this goal. By formulating customer-centric messages that resonate with your target audience, you can create a unique identity and solidify your position in the market.

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5 essential tips for positioning your SaaS product

Tomorrow People

What you need to know about product positioning and what it can do for your company. Positioning is an essential element of product marketing – yet it’s also one of the most challenging to get right. Overall, positioning helps companies, SaaS or otherwise, stand out in the eyes of potential customers.

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Searching for a Chief Growth Officer for Your Business? This Position Description Can Help Your Search

ANNUITAS

We have put together this handy position description for you to peruse, and even use in your search. You can download a handy PDF version of this position description here. The post Searching for a Chief Growth Officer for Your Business? This Position Description Can Help Your Search appeared first on Annuitas.

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The rise of the position-less marketer by Optimove

Martech

These are position-less players. Position-less was displayed by Jauan Jennings of the San Francisco 49ers in the 2024 Super Bowl. In business, one could argue that an entrepreneur is position-less. However, being a position-less marketer requires a diverse skill set. What is the position-less marketer?

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A Proven Guide to Recruiting Passive Candidates

It's a simple, frustrating truth that you can't predict everything when it comes to recruiting for businesses. At some point in your role as a recruiter - perhaps more frequently than not - you'll need to fill a position quickly and you'll look for active recruitment strategies to do it.

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Spreading the Word About Your New Business

Webbiquity

When you’re starting out with a new business, one of the first and most important things you to do is promotion. The more you do this, and the more effectively you do it, the more successful your business launch will be. An interesting business card can really make a difference. Contributed post. Yes, it’s an ad.

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Why a Positive Culture is Business-Essential

Televerde

The only thing guaranteed in business – like in life – is that we will have to overcome challenges. If we can find a way to foster a positive culture of personal growth and upward mobility – believe me; you can, too. If you are so inclined, go read more about our business model and the amazing results we deliver here.

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Unveiling the secrets of top influencers – This is how they beat their sales competition

Positioning your business and boosting its sales in the cutthroat competition is quite challenging. However, if you use the right tactics, the journey gets a bit easier.

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Marketing-Led Post-COVID-19 Growth Strategies

Businesses are laying off workers, shutting their doors (some permanently), and struggling to react to the radical destruction that coronavirus (COVID-19) is doing to our society and communities. Most have already sustained massive damage, and we still have yet to see the scope of this global pandemic.

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6 Steps to Optimize Your Media Buys

By becoming more automated, efficient, and connected to the rest of the business, marketing teams can navigate change and position themselves for growth. Ways to be more efficient and drive growth from every investment. How to optimize your media buys with a data-driven approach. Find out more today!

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The 2021 ABM Planning Template

(we’re glad you asked): The ‘internal selling’ slides to align business needs to marketing must-haves (ahem, ABM). Advice from us on each slide for how to position your plan and convince your audience to get the most out of your 2021.

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Build a Successful and Results-Driven Sales Culture

Speaker: Gary Galvin, CEO, Galvin Technologies

Every business asks the same question: How can we increase revenue? Likewise, it’s even more important to shape your sales culture into one that is positive, accountable, and metric-driven. Define key performance indicators that relate to business objectives. Master 1:1 sales meetings.