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LiveRamp’s ATS identity solution adopted by Hearst magazines

Martech

Hearst Magazines has announced that it has adopted LiveRamp’s Authenticated Traffic Solution (ATS) across all 25 of its U.S. This means that marketers will be able to buy authenticated inventory Hearst Magazines that does not rely on third-party cookies, mobile ad IDs or IP addresses. Why we care. Processing.Please wait.

Privacy 98
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Twitter for Business: Is It Time?

Webbiquity

The company recently missed earnings estimates for the second time in four quarters, and had to strike a deal with activist investor firm Elliott Management which had “been trying to push (Jack) Dorsey out as part of an overhaul to Twitter’s business.” An Idea: Twitter for Business. But it’s not.

Twitter 317
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LeadsRx Earns Inc. Magazine Best Workplaces for 2021 Designation

LeadsRX

AJ cited a 44% increase in business over 2019, despite the challenges of 2020, and he credits LeadsRx employees for the success and growth. Magazine Best Workplaces for 2021 Designation appeared first on Multi Touch Attribution Software. The post LeadsRx Earns Inc.

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How Creative Posters Can Grow Your Business

Webbiquity

A careful mix of online and print marketing is ideal to get your business in front of the right people. With that in mind, here are five ways creative posters can help you to grow your business. Poster marketing enables you to create symmetry with other business marketing initiatives so that you are reinforcing your business identity.

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{Top Sales Magazine} Lead in Virtual Selling With RICH™ Content

Mereo

Yet as sales leaders and business executives, it is vital to adjust and adapt to this current situation — rather than deny or fight it. However, businesses must proactively make moves now to sell as effectively as possible and ensure long-term revenue performance sustainability. No one could have foretold our current sales environment.

Leads 77
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How an Email Newsletter Helped Money Magazine Reinvent Itself

Contently

In the 1970s, Money Magazine appeared on the coffee tables and nightstands of America’s wealthiest high rollers, investors, and executives. ” But when the digital revolution started to change the magazine business, Money found itself in a bit of a bind. It’s like being in conversation with a trusted authority.”

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5 Ways to Leverage Content Marketing to Expand Your Business into New Markets

Marketing Insider Group

When you leverage content marketing to expand your business into new territory, you’ll be a step ahead of your competitors. A deep dive into the data can even reveal which offline publications they read since many magazines, newspapers, and other print media have social media fan pages. Consider Expanding Your Content Team.

Planning 363