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MarTech’s CRM experts to follow

Martech

By following the best in the business. Jeroen Corthout Jeroen is the co-founder and CEO of Salesflare, an intelligent CRM built for small and medium-sized businesses selling B2B. She also co-hosts the popular YouTube series “HubSpot Hacks.” Business email address Sign up now Processing.

CRM 87
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Build Trust and Loyalty: The Importance of Brand Authenticity for Your Business

Vision Edge Marketing

In fact, 70% of B2B buyers cite company reputation as the most influential factor when choosing with which company to do business. Authentic branding can help B2B companies differentiate themselves from their competitors, establish trust and credibility with their customers, and increase customer loyalty.

Loyalty 198
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Podcast Marketing Statistics for Businesses

Spiralytics

As their popularity continues to rise, businesses are starting to leverage channels such as TikTok and Instagram Reels to showcase their content and products. Podcast Statistics 51% of marketers will continue investing in podcasts ( HubSpot ) 82 million Americans listened to podcasts in 2021 ( Statista ) Spotify had 28.3

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What is HubSpot CRM and How Can I Optimize It?

SmarkLabs

CRM has become an essential tool for businesses of all sizes. CRM can help your business keep track of interactions, data, and notes about customers or potential customers. It doesn’t make magic happen, but with the right processes and management oversight, a CRM can be extremely powerful for the growth of a business.

Hubspot 52
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Why RevOps Automation is your path to business success!

Envy

For growing businesses (both large and small), alignment between Sales, Marketing and Customer Success is absolutely key. RevOps automation i s now increasingly understood by business leaders to be the ‘missing link’ between these traditionally siloed departments. Here are some examples of RevOps automation in action.

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B2B Sales In A Slow Economy: How New Business Relationships Can Fortify Your Future

Marketing Insider Group

There’s no denying that the recent pandemic has affected many businesses, big and small. Supply chains and businesses are greatly affected too. Just like the virus, these changes are likely to evolve in the coming months, and we can expect to see newer ways of doing business in the near future. Be alert for unmet needs.

B2B Sales 351
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The Ultimate B2C Marketing Automation Guide: How It’s Different

SendX

B2C short for (business to consumer) marketing refers to the approach of selling goods and services directly to consumers. Now, one of the main challenges of Digital Marketing for B2C companies ( business to Consumer ) is to build value and gain the confidence of the audience. What is B2C Marketing? Now what is Automation?