Only B2B

MARCH 10, 2022

The “ugly” fact is that your strategy must be tailored to your business, industry, product/service, and target audience. If you’re serious about growing your business, you’ll need a robust lead generating strategy. HubSpot provides a CRM for free. More sales = more leads. Notice a trend here?

Lead Generation 118

Lead Generation Sales Management Paid Content Sales Qualified Leads 118

Go Beyond SEO

JANUARY 25, 2024

Understanding SEO Consultant Services In the digital marketplace, we often hear the buzzword ‘SEO’ and wonder what SEO Consultant services are and if they genuinely pack a punch for our business’s online success. Every statistic and success story echoes a resounding yes.

Consulting 60

Consulting SEO Lead Scoring Lead Ranking 60

Customer Experience Matrix

JULY 30, 2009

Summary: Hubspot offers a bundle of Web traffic generation and lead management features in one low-cost package. Small businesses willing to invest some effort should be pleased with the results. That would greatly limit the marketing automation vendors' business. Hubspot has accepted this challenge.

Small Business Marketing 120

Small Business Marketing Bundling Work Management Paid Search Agency 120

Only B2B

OCTOBER 18, 2023

According to recent statistics, 85% of internet users in the United States watch online videos monthly, emphasizing the importance of having a video syndication strategy in place. According to HubSpot, the average user spends 88% more time on websites with video, contributing to higher rankings in search results.

Video Marketing 62

Video Marketing Content Click Rate Lead Scoring 62

Marketing Insider Group

FEBRUARY 23, 2021

In 2020, 87% of consumers read local business reviews online. Clearly, people care about what others have to say about businesses they’re considering. They’ll also gain valuable and memorable insights into your business strategies. It will help confirm that your business is the right choice for them. Source: HubSpot.

Case Studies 283

Case Studies Case Study Studies Top of Funnel 283

Vidyard

OCTOBER 27, 2019

These video marketing statistics highlight precisely why so many companies, in industries across the B2B and B2C spectrum, are taking advantage of this medium—and why video marketing should be part of your business, too. Finally, 55% of search results for keyword searches in the U.S. Increase Traffic. Grow Revenue.

Video Marketing 84

Video Marketing Dwell Work Management Marketing Management 84

Hubspot

MAY 28, 2020

It leaves readers on a cliffhanger and uses a buzzy keyword, celebrity, or known phenom to attract attention. Readers could start to believe that the content you're providing isn't valuable, but instead created to drive traffic. However, clickbait isn't the only way to earn traffic for your content.

Traffic 92

Traffic Work Management Ethics Youtube 92

Vidyard

OCTOBER 27, 2019

These video marketing statistics highlight precisely why so many companies, in industries across the B2B and B2C spectrum, are taking advantage of this medium—and why video marketing should be part of your business, too. Finally, 55% of search results for keyword searches in the U.S. But you don’t have to take their word for it.

Video Marketing 65

Video Marketing Dwell Work Management Lead Scoring 65

Hubspot

DECEMBER 2, 2020

In this post, we’ll give brief explanations of the importance of social media for business, as well as outline eight ways that marketers can leverage social media to meet business goals. Why is social media important for business? If you’re a clothing business, you likely sell and create clothing for various age groups.

Social Media 101

Social Media Top of Funnel Social Marketing Advertising Agencies 101

SalesIntel

NOVEMBER 17, 2022

Here are some statistics related to edtech marketing: According to GlobalData estimates , the EdTech industry will grow from US$183.4 If the website is properly optimized for search engines, it ranks higher in Google and other search engines for selected keywords. billion in 2021 to US$410.2 billion in 2026 at a CAGR of 16.0%

Top of Funnel 98

Top of Funnel Marketing Budget Paid Content Paid Search Agency 98

Tiecas

JANUARY 27, 2024

Here are three statistics on B2B blogging that should convince you. DemandMetric ) Companies that blog get 55% more website visitors than businesses that don’t. DemandMetric ) Companies that blog get 55% more website visitors than businesses that don’t.

Top of Funnel 59

Top of Funnel Planning Content Marketing B2B Thought Leadership 59

Hubspot

MARCH 15, 2019

Anyone can start a business. Running a successful business, though, is an entirely different story. For example, in the United States roughly 9% of businesses both new and old close each year. Census Bureau, the overall number of business applications began to recover in late 2009 and has been trending up for the past ten years.

Tips 101

Tips Business Lead Scoring Lead Ranking 101

Martech Advisor

DECEMBER 6, 2019

Check out the guide to find how does market research work, how it can increase your traffic and more, shares, Emily Andrews, Marketing Communications Specialist, RecordsFinder. The three most essential roles in market research: Market research plays a crucial role in helping businesses understand what consumers want.

Research 95

Research Marketing Websites Buyer Personas Tips 95

EveryoneSocial

FEBRUARY 26, 2019

Below, you’ll learn how to amplify your B2B content marketing strategy to help you grow your company’s reach, drive more quality leads, and boost web traffic. Before we get into some tips on improving your B2B content marketing strategy, I wanted to share some interesting statistics. Don’t just target keywords, be strategic.

Paid Content 77

Paid Content B2B Marketing Marketing & Strategy Enterprise Management 77

ANNUITAS

NOVEMBER 5, 2020

A statistic from Accenture Interactive shows 82% of demand marketing is ‘wrong place, wrong time,’ which means that 82% of demand marketing is not orchestrated around the customer journey. We’ve seen this statistic play out in real life. Are keywords and content aligned to their place in the funnel?

Top of Funnel 147

Top of Funnel Lead Ranking Sales Qualified Leads Lead Scoring 147

NuSpark Consulting

AUGUST 23, 2018

Or is it just busy work? That means you have no way of knowing whether your content is helping your business. Goals for this tactic range from building a reputation for thought leadership to increasing traffic through search engine optimization. This process helps to increase their web traffic in two ways. Guest Blogging.

Lead Ranking 100

Lead Ranking Lead Scoring B2B Thought Leadership Marketing Qualified Leads 100

Golden Spiral

DECEMBER 6, 2018

The evidence and statistics are overwhelming: it is the most important content tool for inbound marketing. HubSpot State of Inbound 2018 ). HubSpot State of Inbound 2018 ). The evidence and statistics are overwhelming: it is the most important content tool for inbound marketing. HubSpot State of Inbound 2018 ).

Paid Content 81

Paid Content Ad Frequency Marketing Budget Creation Budget Programs 81

Hubspot

APRIL 25, 2019

Here are some other fascinating Amazon statistics: Amazon sells over 12 million products , not including books, wine, media, and services. Any traffic that hits your Amazon product pages is already primed to buy, even if they’re merely checking prices or researching new products. Have you utilized Amazon for any of these purposes?

Amazon 96

Amazon Paid Content Marketing & Strategy Marketing Strategy 96

Hubspot

NOVEMBER 16, 2011

Last week, we reviewed how Google's recent change of using SSL to encrypt search traffic has affected the analytics data available to marketers. It's also very important to determine how much of your organic search traffic is now unidentifiable and understand how to handle those circumstances.

Keywords 28

Keywords Traffic Long Tail Marketing Google 28

NuSpark Consulting

OCTOBER 28, 2011

I’m not convinced a blog is right for my business, plus I’m concerned over time and resources. Give me some reasons how a blog on my site can contribute to lead generation and business growth”. Statistics show that the more frequent the posts, the better your lead generation. Below are the responses. . From Apryl Parcher.

Business Blogging 100

Business Blogging Business Work Management B2B Thought Leadership 100

Content Marketing Institute

JUNE 7, 2018

For example, if your goal is to increase organic traffic to your website, that’s the destination. Your content marketing strategy that calls for crafting a blog and posting three times a month targeting keywords your desired audience is using to search, that’s the engine. Content marketing aims to: Boost traffic to a site.

Paid Search Agency 100

Paid Search Agency ROI Buy Content Marketing 100

SmartBug Media

SEPTEMBER 5, 2023

It can speed up processes, avoid traffic jams of data overload, and even predict the best routes to your target audience. A surprising number of businesses overlook their website’s potential. Much like an autonomous car, an AI-enhanced marketing machine can oversee the automation of many tasks, from data analysis to content creation.

Marketing AI 64

Marketing AI ROI Top of Funnel Work Management 64

accelerate agency

MAY 9, 2020

SERP results are crucial to the online success of any business. So you can find those that are most useful to you, we’ve split them up into four main categories: Keyword Tips. Keyword tips. Keyword research is key to improving SERP results and to SEO in general. Rethink your use of long tail keywords. Content Tips.

SERP 52

SERP Long Tail Marketing Dwell Keywords 52

Hubspot

JULY 12, 2019

One limitation of this goliath is you can't get statistics on individual pieces of content like you can with Analytify. Analytify is especially good for ecommerce businesses, since it offers enhanced ecommerce tracking features. This includes tracking features like page views, top countries, social media statistics and top referrers.

Analytics 76

Analytics Marketing Analytics Tools Best Practices Stats 76

SalesIntel

FEBRUARY 10, 2022

According to the 2018 reports of Marketing Agency Growth Report, nearly 60% of the businesses face problems acquiring new clients. This ensures that a business’s value proposition is specifically highlighted to address the needs of the potential buyer. More targeted keyword research . Segmentation . Firmographics .

Ideal Customer Profiles 52

Ideal Customer Profiles Profiling B2B Sales Paid Search Agency 52

SalesIntel

FEBRUARY 10, 2022

According to the 2018 reports of Marketing Agency Growth Report, nearly 60% of the businesses face problems acquiring new clients. This ensures that a business’s value proposition is specifically highlighted to address the needs of the potential buyer. More targeted keyword research . Segmentation . Firmographics .

Ideal Customer Profiles 52

Ideal Customer Profiles Profiling B2B Sales Paid Search Agency 52

Marketing Insider Group

FEBRUARY 5, 2024

Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. We’ve sorted these statistics into clear, relevant categories, capturing the essence of digital marketing and consumer trends. Forbes) 93% of online experiences start with a search engine.

Paid Content 221

Paid Content Stats Marketing Budget Webinar Metrics 221

Outgrow

JANUARY 11, 2021

According to a Hubspot report, most of the midsize and large companies generate less than 5,000 leads per month. Yet, we know of marketers who ace it and scale their businesses to new heights! As marketers, we often miss out on the opportunity to convert our website traffic into leads. Well, you’re not alone. How, you might ask?

Lead Generation 94

Lead Generation Paid Content Budget Programs Lead Ranking 94

Hubspot

DECEMBER 17, 2019

While Google is still the number one traffic source for most sites on the web, over half of all searches these days result in no click at all. These developments are great for the searcher experience, but they spell trouble for your clients' site traffic. Local businesses and brands can meet the needs of specific locations.

SERP 94

SERP Ideal Customer Profiles SEO Click Rate 94

Valasys

MARCH 5, 2020

After the January 2020 core update by Google, it has been made apparent that the research methodologies of the prospects, as well as customers, are being prioritized less based on keyword centricity & majorly based on the intent from which the searches began. Read more on Google Algorithmic Update: SEO Best Practices for B2B Brands.

Paid Content 59

Paid Content De-duplication WOMM Top of Funnel 59

Industrial Marketing Today

JANUARY 3, 2011

Industrial marketers who don’t use a business blog are missing a key component of feeding the top of their sales funnels. You can find lots of online articles about the advantages of using a business blog for building thought leadership, communities and humanizing your company. Source: HubSpot ). The answer is a resounding yes.

Top of Funnel 60

Top of Funnel Business Blogging High Quality Lead Business 60

Single Grain

MAY 26, 2023

The world of search engine optimization in the business-to-business world is forever changing, but knowing the latest B2B SEO statistics can help you stay current. Being on top of the latest data will help you understand what’s really going on right now and what your business needs to do about it. HubSpot ) 3.2-3.5

Statistics 52

Statistics SEO B2B Marketing Long Tail Marketing 52

SpotMe Blog

SEPTEMBER 15, 2022

Does it make sense for your business? For sure, email dominates in helping you gain traffic and engaging your audience. Or you could post it afterward to drive traffic to your recorded event on your on-demand content hub. Of course, don’t forget to include keywords to help with your blog posts’ SEO ranking.

Enterprise Management 59

Enterprise Management Planning Content Marketing Webinar Metrics 59

Stevens & Tate

MARCH 22, 2021

The days when you could simply throw a few select keywords into your content are long gone — SEO is a full-blown strategy that requires both on-site and off-site coordination. While almost all businesses use social platforms like Facebook and Twitter, there are a few others to consider as well; for example, TikTok.

Marketing Websites 52

Marketing Websites Marketing Automation Services Work Management Buyer Personas 52

Valasys

NOVEMBER 23, 2022

An online presence in the form of websites or social media posts has the ability to reach a wider audience, but what about the brick-and-mortar businesses that neither have any website or social media accounts nor require one? Simply put, local SEO is the process of making a business more visible in the local searches.

SEO 40

SEO Lead Ranking Lead Scoring Long Tail Marketing 40

Biznology

JUNE 25, 2014

Every day, we have access to new statistics , which are based on the increasingly fine and detailed data that can be collected. These all reveal the importance of content marketing to businesses, and the very management of day to day operations. Statistics on your audience are better. Content is king. But what are the downsides?

Content Marketing 80

Content Marketing Planning Work Management Marketing Management 80

SendX

JUNE 3, 2020

So, let’s begin with understanding this Marketing hero and how it can benefit your business. What is online marketing and how can a SaaS business benefit from it? SEO (Search Engine Optimization) - With the help of keyword planning, keyword ranking, and other such organic practices, you try to increase the visibility of your website.

Online Marketing 232

Online Marketing Work Management Marketing Management Tools 232