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Best Practices for Podcast Guests: How to Make a Lasting Impression

Trade Press Services Newsletter

Podcasts offer a Swiss army knife of benefits,” says Dr. Jeremy Weisz, co-founder of Rise25 , an organization that helps businesses connect to their dream clients through podcasting. Podcasting provides individuals and businesses with a non-intrusive way to showcase their expertise, products, and services to a receptive audience.

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How to Grow Your Small Business with Data: 4 Practical Tips

Marketing Insider Group

It doesn’t matter if you’re a new company looking for a strong start or a town staple looking to break bad habits, you can always improve and grow your small business. Throughout this guide, we’ll look at four effective ways to use data to improve your small business practices to increase new and existing customer engagement and satisfaction.

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4 Practical Tips to Avoid Confirmation Bias with AI

Vision Edge Marketing

But AI -amplified confirmation bias can sneak into your research, skew results, and negatively impact decision-making and business outcomes. Here, we’ve highlighted: 3 key research areas where this can come into play, 5 ways AI can amplify confirmation bias 4 practical tips to avoid it.

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4 Practical Tips to Get Your Business Ready and Set for 2022

Marketing Insider Group

With the year drawing to a close, business owners – as is their wont – look towards the New Year and the opportunities it may bring. In this article, I’m going to share 4 practical tips to get your small or medium business ready for next year. Businesses will need to optimize their sites for voice search.

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Building a Research Flywheel: A Helpful Guide for Product Managers & Their Teams

Speaker: Jessica Hall, Product Strategy & Design Leader and Co-Author of The Product Mindset

You’ve heard of Amazon and Vanguard, two of the most successful customer-focused businesses in the world, but have you heard Jim Collins’ Flywheel Effect? You might be surprised to learn that neither of these businesses would be where they are today without it. Explore the process for defining your team’s Flywheel.

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Performance Marketing: Tools, Techniques and Best Practices

Marketing Insider Group

In today’s world, with tools like omnichannel marketing, businesses aren’t just reaching consumers. In this post, we’re exploring the essential tools, techniques, and best practices you need to elevate your performance marketing game to its peak potential. Remember when shopping and advertising were simple? Invest in Retargeting.

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Five Social Proof Best Practices for 2022

Webbiquity

Social proof can help create trust and boost your business growth in 2022. They’ll recommend you because they honestly believe you are the best business for the job. Aim for the same atmosphere: professional and helpful, insightful and valuable, with no BS and no hidden agenda. Image credit: Thirdman on Pexels.

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The 7-Step Guide to Sales Acceleration for B2B Marketers

Packed with insights, examples and best practices, these tried and tested strategies provide a framework to help you design and deploy an effective sales acceleration strategy for your business. Give your sales acceleration formula a makeover with our 7 wildly effective strategies that drive revenue.