Biznology

JANUARY 6, 2020

Our field has thrived in recent decades, as new technologies and strategies emerged to help us reach target audiences and generate sales conversations. Chris founded NetFactor , the first service to automate B2B visitor IP address identification, in 2003. I’ve known Chris Jeffers for years, but 2019 saw his major move.

netFactor 197

netFactor B2B Marketing Advertising Agencies Paid Search Agency 197

Biznology

MAY 29, 2013

“If you don’t have a website, you don’t have a business.” By now, this maxim is well understood–and it is just as true for B2B businesses as for B2C ones, if not more so. What website strategies should you pursue for business marketing? You want to be seen as not only up to date, but trustworthy and helpful.

Marketing Websites 80

Marketing Websites netFactor Peer-to-peer B2B Thought Leadership 80

ViewPoint

JANUARY 26, 2012

Every business needs new customers. But what are the most effective outbound marketing channels for kicking off a business relationship? With 18,500 business lists available for rent in the U.S., Business marketers sometimes view their company’s website as just a passive informational tool—sort of a virtual brochure.

B to B 120

B to B netFactor Media SEM 120

PureB2B

MAY 30, 2022

How would your business benefit from a constant source of qualified leads? All of these tools will help you identify contact details for leads, which your sales reps can use to reach out and engage with them. A lead provider is a service, tool, or product that you can use to source more leads for your business.

Lead Generation 62

Lead Generation Sales Qualified Leads Lead Scoring Lead Ranking 62

WebMarketCentral

DECEMBER 8, 2008

someone from IBM visits your site; that's great, but it would helpful to know whether the visit came from Armonk or from one of IBM's hundreds of other office locations). And again, if the used properly, they can be helpful in engaging site visitors who perhaps aren't quite ready to become a "lead."

OpenTracker 20

OpenTracker LeadGenesys LEADSExplorer ReadyContacts 20

Martech

JUNE 27, 2023

I stand by the old maxim, “If you don’t have a website, you don’t have a business.” Explain your products and services and how they solve business problems. Over the years, we have learned a lot about what business buyers need to make their purchase decisions. Business email address Subscribe Processing. Generate a lead.

Marketing Websites 93

Marketing Websites Marketing Management Peer-to-peer netFactor 93

Online Marketing Institute

JULY 31, 2009

Many of the marketing automation companies have added some fairly sophisticated analytics to monitor prospect’s online behavior and help marketers qualify and score them based on Web site visits, registrations, and downloads. My point: B2B marketers are looking elsewhere for help generating demand.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40