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Engagement is Everything: Our Takeaways from Marketing Nation 2015

Vidyard

After suffering a collapse in 2007 Huffington realized that while she was taking exceptionally good care of her business, her own well-being was taking a back seat. All of these have helped revolutionize employee culture at Huffington Post, and have helped them grow into one of the largest, most read media sites in the world.

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5 Goals to Help You Think Like a Chief Growth Officer in 2021

ANNUITAS

As we look back on this past year’s growth, and bullishly move toward the new year, there are five goals that I think will help all sellers, marketers, and business leaders think more like Chief Growth Officers ( more on that role here ) as we all strive to optimize success after a year of constant change. And reforecast!

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4 Proven Ways to Maximize the Value of Your Video Marketing

Convince & Convert

It’s the real deal when it comes to delivering authentic storytelling, and it’s changing the way businesses offer unexpected value. And once your marketing crosses over into feelings territory, people want to do business with you. For more info on best practices, check out this helpful post on video landing page tactics.

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Social Media Hierarchy of Needs - Best Practices for ROI Success

The ROI Guy

To help buyers recognize needs, savvy social media marketers are leveraging content that illuminates market trends, highlights issues others are successfully addressing, and provides tangible ideas on how to solve problems.

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Seen and Heard at CES 2024 with Choozle CEO Adam Woods

Choozle

Panel discussions, including “The New Streaming Formula,” emphasized the industry’s shift from broadcasting to narrowcasting, highlighting a focus on simplicity and tailored content. Moving a purchase from one retailer to another doesn’t help the brand at all. Interested in Having a Conversation?

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4 Video Marketing Metrics You Can’t Live Without

Vidyard

This post is part of a series designed to help you successfully execute on a video marketing strategy using YouTube. Other Posts In this series: Strategy: The Narrowcasting Age Create: The ultimate video marketing studio [how to] Distribute: Leveraging teaser videos and YouTube annotations Optimize: This article!

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34 (of the) Best Google+ Tips, Tactics and Guides of 2011

Webbiquity

What it’s clearly not , however, is a venue that businesses can afford to ignore. Getting Your Small Business Ready for Google+ by Blue Focus Marketing. Circles enable you to ‘narrowcast’ messages…Suddenly, Google+ can enable micro-targeting via circles.”). Image credit: SEOmoz.

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