Biznology

article thumbnail

Facebook ads vs Google adwords: 7 key criteria to decide

Biznology

Google and Facebook accounted for almost 100% of all the growth in U.S. Google and Facebook are predicted to make $106 billion from advertising this year—almost half the world’s digital ad spend. These facts state that if you do any digital advertising, you likely to be using Facebook ads or Google AdWords. billion. (

Adwords 175
article thumbnail

Can’t Afford Artificial Intelligence for Your Small Business? Think Again.

Biznology

AI is applicable to almost every business function. Artificial Intelligence software can also level the playing field for small businesses by increasing productivity and enhancing the ability to smaller businesses to compete with the big leaders in their industries. Will it solve your small business problems? Think Again.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How do you replace Google Site Search?

Biznology

I’ve gotten a flurry of phone calls recently because Google has announced that they are withdrawing their popular Google Site Search product, which many companies—even large ones—have been using as their website search engine. If you want better results for your business, do the work with a better search engine.

Google 146
article thumbnail

Why every business needs a social media business audit

Biznology

While your business may be posting to social media and doing all the right things, you must regularly assess where you stand on your most important social channels. Too many brands and businesses try to “do more on social” before assessing where they are and where they want to go. You are losing ground to competitors. Like this post?

article thumbnail

How to Create a Strategic Plan for Your Small Business: Easy 4-Step Process

Biznology

After a year like no other, now is the perfect time for a deep dive into the strengths, weaknesses, opportunities, and threats your small business will face in 2021. Does the business have great online reviews? Maybe your business was hit hard by the pandemic and has to pivot to survive? Unique products or services?

article thumbnail

How you can grow your traffic and business–without Google

Biznology

In my last Biznology post, I’d talked about what Google really doesn’t want you to know about search. But if search is falling, where else can you get qualified traffic to build your brand and business? In short, how can you grow your traffic and business without Google? Here are just a few to get you started.

Traffic 80
article thumbnail

How motion in technology business videos provides meaning

Biznology

“Motion provides meaning,” according to Google ‘s Material Design language for mobile application design. That’s why it makes sense to plan each bit of motion in technology business videos with careful consideration. And it can bring abstractions like business processes and business models to life.