Close More Deals With Video Storytelling Techniques
Vidyard
SEPTEMBER 12, 2017
Who’s more credible, you or a research firm like Forrester or Gartner? Come up with an analogy and instead of saying “It’s a business-focused multi-sided software platform,” just go with, “It’s Amazon for business.” Here’s an example: 2. Show, don’t tell. Our point precisely.
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