Hubspot

JULY 30, 2020

How many times have you interacted with an ad on Facebook and gotten lost down a rabbit hole? The landing page wasn't busy. As far as Facebook landing pages go, this one was great. Have you ever made a landing page specifically for Facebook ads? Facebook landing pages have the same goal.

Landing Pages 93

Landing Pages Facebook Marketing Automation Services Budget Programs 93

Optinmonster

JUNE 5, 2023

What is the best marketing automation software for small businesses? Marketing automation software can save you time, money, and energy when running your business. This can help small business owners save a lot of time and resources. ” What does that look like for your specific business?

Marketing Automation Services 59

Marketing Automation Services Work Management Marketing Management Small Business Marketing 59

Hubspot

JULY 23, 2020

In 2019, the HubSpot Social Media Team set out to evaluate new opportunities for the brand to create and engage with the specific user communities on Facebook. We know that today’s Facebook user behavior is shifting. Why a Facebook Group, and why now? Organic reach for Facebook posts has been steadily declining.

Facebook 82

Facebook Hubspot Communities Marketing Proposals 82

Webbiquity

MAY 16, 2023

It’s tightly tied to Google Tag Manager (GTM), a system so convoluted and confusing that even Google’s own technical staff often struggle to make it work properly. To be fair, GA4 covers the basics: traffic by source, top pages, comparisons by custom time periods, and conversion tracking (if you can get that to work).

Marketing Analytics Tools 342

Marketing Analytics Tools Analytics Google Work Management 342

Hubspot

MARCH 24, 2021

Consider, for instance, how I first came across Southcoast Open Air Market — a local, Massachusetts-based market featuring handmade goods, fresh produce and meats, and live music — by searching "Events near me" on Facebook. Here, we'll explore some creative opportunities you can use to promote an upcoming event on Facebook.

Promotion 101

Promotion Facebook Effectiveness Broadcasting 101

Hubspot

JUNE 7, 2021

In an ideal work environment, our managers will also champion us and help us climb the ladder. As a business owner, you also want that level of support for your brand. That's where a brand champion comes in as someone who promotes your business and helps grow your loyalty base. A post shared by HubSpot Life (@hubspotlife).

Brand Identity 99

Brand Identity Branding Business Word of Mouth 99

Hubspot

AUGUST 14, 2019

The slew of social media channels available today can paralyze even the most savvy business owners. And, when it comes to Facebook and LinkedIn, the differences between the two can seem tremendous. Facebook is for sharing pictures of your family vacation, connecting with old friends from school, and sharing viral videos -- right?

Linkedin 78

Linkedin Facebook Best Practices Business 78

Hubspot

AUGUST 21, 2023

You've started a new business, and your customer base is starting to expand. That's where business proposals come in. A solid proposal can outline your value proposition and persuade a company or organization to do business with you. Here, we'll take a look at the various kinds of business proposals and go over how to write one.

Template 69

Template CMS Development Examples Marketing Proposals 69

Hubspot

SEPTEMBER 16, 2020

Facebook is the largest social media platform out there with over 2.44 This makes Facebook ads the go-to source for reaching a wider audience than you can organically. This makes Facebook ads the go-to source for reaching a wider audience than you can organically. How to Build a Facebook Sales Funnel in 8 Steps.

Top of Funnel 99

Top of Funnel Facebook Advertising Funnels Funnel Advertising 99

Martech Advisor

MARCH 31, 2020

With most of the world going into lockdown or social distancing due to the coronavirus pandemic, remote work has become the new norm. And while marketers and business leaders struggle to make the best of a bad situation, markets and revenues around the world seem to be in a state of steady decline. WHO Turns to Social Media.

Hubspot 75

Hubspot Marketing Budget Features Work Management 75

Valasys

JULY 31, 2023

Introduction In the era of information overload, businesses need to deliver timely and relevant content to their audiences to stay ahead in the market. With automated content generation and distribution, businesses can maintain a consistent online presence, engage their target audience, and nurture customer relationships effectively.

Marketing Automation Services 98

Marketing Automation Services Automation Budget Programs Tools 98

Hubspot

AUGUST 10, 2020

I asked HubSpot's marketers this question and compiled their tips. When choosing content to add to Instagram Stories, HubSpot Audience Growth Writer Pam Bump, asks herself a question: “ Is the content buzz-worthy? Check out this example from HubSpot: This story corresponds with a post about free personality tests.

Hubspot 101

Hubspot CMS Development Work Management Buzz 101

Webbiquity

JUNE 15, 2021

Even as newer and fancier ways to market your business crop up every season, old-school email marketing continues to provide the highest ROI, at a whopping $42 for every $1 of expenditure. No wonder building an email list remains a priority for businesses of every type and industry. Guest post by Priyanka Desai. Easy-to-digest.

Paid Content 284

Paid Content Lead Ranking Lead Scoring Sales Qualified Leads 284

Optinmonster

FEBRUARY 5, 2020

By the end of this article, you’ll have everything you need to get rid of those pesky pencil-pushing tasks and get more time to do what you do best: create and distribute killer campaigns that grow your business. In other words, marketing automation software allows you to work faster and think bigger. Let’s jump in!

Marketing Automation Services 100

Marketing Automation Services Budget Programs Enterprise Management Marketing Automation 100

Hubspot

APRIL 16, 2020

Does your business offer international services, but you've found it hard to connect with global customers in a personalized, cost-effective way? Allow HubSpot's Head of Conversational Marketing, Connor Cirillo, to break it down: "WhatsApp has become the center of gravity for billions of users around the world. That's understandable.

Work Management 100

Work Management Marketing Management Business Ideal Customer Profiles 100

Hubspot

FEBRUARY 6, 2019

This time last year, we put a stake in the ground by announcing that HubSpot was building a centralized platform. We see businesses using more kinds of software, not less, that all needs to work together. Slack -- collaboration hub for work. MagneticOne Mobile -- business card sync. Salesforce -- CRM.

Marketing Automation Services 74

Marketing Automation Services Hubspot Paid Search Agency Advertising Agencies 74

Hubspot

DECEMBER 2, 2020

In this post, we’ll give brief explanations of the importance of social media for business, as well as outline eight ways that marketers can leverage social media to meet business goals. Why is social media important for business? If you’re a clothing business, you likely sell and create clothing for various age groups.

Social Media 101

Social Media Top of Funnel Social Marketing Advertising Agencies 101

nDash

NOVEMBER 30, 2020

All too often brands think that a business writer is the “jack of all trades” writer. Business writers are incredible at taking on your company’s voice – whether that is for the consumer, executive office, or your internal staff. Save yourself some time and scroll through our list of top business writers below.

Marketing Budget 64

Marketing Budget Marketing Budget Creation Budget Programs Work Management 64

Hubspot

JUNE 2, 2021

navigate and plan for reopenings, we used Lucid to ask more than 300 North American consumers, "Which best describes how you'll shop once businesses fully reopen after COVID-19 shutdowns?". First of all, this is just one general consumer survey with a small pool of respondents. To help brands in the U.S. Data Source.

Business 99

Business Digital Transformation Work Management eCommerce 99

ClearVoice

OCTOBER 14, 2022

However, there’s much more to content marketing than publishing loads of content pieces for your business. Knowing why your content works will help you continue to create the best quality content for your business by replicating success and giving you visibility into what’s not working.

Kentico 98

Kentico Statistics Paid Search Agency Content Marketing 98

Hubspot

APRIL 7, 2020

I can't count how many times I've come up with an idea and immediately said to my friends, "I should start a business!" Well, in 2018, online businesses generated over $2 billion in revenue. I could use online management systems to execute business functions and set up an ecommerce website to take the place of a brick-and-mortar shop.

Work Management 90

Work Management Business eCommerce Marketing Management 90

Hubspot

MAY 23, 2019

What about at work? A couple of years ago, HubSpot Research found that 82% of salespeople and marketers lost up to an hour per day managing siloed tools — a costly mistake. Employees and businesses alike run on connected applications. From personal life to work, platforms have become a staple in our day-to-day.

Cost Per Click 76

Cost Per Click Paid Search Agency Cost per Acquisition Ads 76

Anyword

JANUARY 21, 2022

??Strong content marketing is one of the most important assets any small business can have in this digital age. One of top ways to promote your business is through content marketing. Content marketing is a strategy that helps businesses connect with their audience through content creation, distribution and promotion.

Budget Programs 98

Budget Programs Tools Content Marketing Planning 98

Hubspot

JANUARY 22, 2020

According to a recent survey from Lawless Research and Factual , marketers are spending an average of 43% of their ad budget on Google and Facebook, with Amazon not far behind. Regardless of business size, online advertising strategies are similar. 5 Alternatives to Facebook, Google, and Amazon Ads. Google-Specific Alternatives.

Paid Content 94

Paid Content Amazon Paid Search Agency Facebook 94

SmartBug Media

MARCH 24, 2020

We’ve all had the notifications pop up on our phones when a friend decides to share a moment in real time—but is your brand utilizing Facebook Live to its full marketing potential to stand out in the noisy digital space? Whether your business is B2B or B2C, there is a multitude of potential with Facebook Live.

Facebook 78

Facebook Campaigns Broadcasting Sales Qualified Leads 78

Rev

MARCH 2, 2018

If you’re a small business leader, you know just how important marketing is to your business. And as you generate sales, your business grows, and you get closer and closer to the success that you’ve always dreamed of. 4 HubSpot Marketing. So, the next time you’re stuck, use this tool for some easy inspiration.

Small Business Marketing 60

Small Business Marketing Tools Best Practices Business 60

Hubspot

JANUARY 27, 2022

Welcome to Breaking the Blueprint — a new blog series that dives into the unique business challenges and opportunities of Black business owners and entrepreneurs. Only 56% of Black women entrepreneurs are able to raise capital, thus leaving them with a lack of resources that are needed to propel their businesses to the next level.

Business 62

Business Fulfillment Paid Search Agency Small Business Marketing 62

Hubspot

JULY 29, 2019

Once upon a time, the typical business tool belt was sprinkled with digital tools: email marketing software here, website CMS there, and perhaps software for accounting and tracking sales. And this doesn’t even consider any sales, support, HR, or finance tools those businesses are using, too. How Platforms Work.

Work Management 76

Work Management Marketing Management Contingency Planning Business 76

Hubspot

OCTOBER 26, 2021

Maybe you already run a small business that you’re looking to move or expand online. That’s because there are a number of ways you can start an online store that works for you and your budget. Let’s dive in with a question related to something every small business cares about: budget. Online Storefront Software.

Budget Programs 68

Budget Programs Work Management Marketing Management Hubspot 68

Hubspot

NOVEMBER 30, 2016

One average, Facebook is home to 1.18 For brands, posting on Facebook alone isn't enough anymore -- especially for ones just starting out. Sure, you can throw money at your efforts to drive people to your Facebook Page and send them to your website, but that only works if you're smart about it. 1) It's visual.

Facebook 101

Facebook Paid Search Agency Work Management Ads 101

Hubspot

OCTOBER 31, 2019

Creating attractive and readable reports is key to ensuring that the results of your work are clear for your entire team. Here, let's dive into some of the best data reporting tools, as well as some effective business intelligence (BI) platforms, to enable you to properly analyze your work. Best Business Intelligence Platforms.

Marketing Analytics Tools 76

Marketing Analytics Tools Marketing Report Enterprise Management Work Management 76

Vidyard

AUGUST 30, 2016

Chances are, if you’re in marketing at a small business, you’ve got your hands in all sorts of jars. As a small business striving for that brand recognition and so dependent on loyal customers that keep coming back for more, this is crucial. And it’s getting harder and harder to show up there as a business.

Small Business Marketing 126

Small Business Marketing Video Marketing Business Paid Search Agency 126

Hubspot

NOVEMBER 15, 2018

Earlier today, I saw a tweet that impressively captured the space between a proverbial rock and hard place where many marketers and small-to-midsize businesses (SMBs) might find themselves. This story is not, however, about the pros and cons of advertisers leaving Facebook. The Google My Business App. Image source: Apple.

Google 75

Google Work Management Mobile Advertising Marketing Management 75

Hubspot

SEPTEMBER 18, 2019

While Facebook, Instagram, and Snapchat seem like incredibly different platforms, there's one thriving feature that all three have in common: Stories. We've seen that Gen-Z and millennials are flocking to apps like Instagram and Snapchat, while multiple generations continue to use Facebook. But, don't write Facebook off just yet.

Facebook 78

Facebook Custom Publishing Social Media User-Generated Content 78

Sprout Social

JUNE 28, 2023

For today’s marketing teams, it’s nearly impossible to do your work and stay agile without marketing automation. But with the right tools and processes, automation also breaks down silos and makes your whole business a well-oiled, data-driven machine. Let’s explore how: How does marketing automation work?

Marketing Automation Services 110

Marketing Automation Services Marketing Automation Enterprise Management Automation 110

Only B2B

DECEMBER 29, 2022

We’ve had a busy year at ONLY B2B. Your business relies on generating qualified leads and making sales. In general, B2B businesses prioritize producing high-quality leads above a large volume of leads. Additionally, B2B businesses do this through long-term organic lead creation techniques. Produce more leads.

B2B Marketing 127

B2B Marketing Trends Planning Paid Search Agency 127

Buffer

NOVEMBER 1, 2018

The same video on their Facebook Page (2.8 HubSpot, 120,000 followers, generates one to three thousand views (about two percent of their followers). What does this mean for small businesses that are considering IGTV in their social media marketing strategy ? How small businesses can get started on IGTV.

Small Business Marketing 103

Small Business Marketing Verticals Business Social Media 103