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  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, DECEMBER 16, 2014
    [Business, Facebook] 6 Personal best practices for content creation success
    Between my podcasting compadre Tom Webster and myself, we have written six books, more than 2,000 blog posts, recorded about 500 podcasts, posted more than 80,000 tweets, 4,000 Facebook posts, and 200 videos. The book Born to Blog: Building Your Blog for Personal and Business Success One Post at a Time. We have made mistakes. Ready?
  • WINDMILL NETWORKING  |  TUESDAY, MARCH 24, 2015
    [Business, Facebook] What Causes People To Click On Social Media?
    Twitter | Facebook | Google+ | LinkedIn | Pinterest | What Causes People To Click On Social Media? by Wade Harman - Maximize Social Business. The brain is a wondrous piece of work. Have you ever done something without thinking about it? Have you ever said something out loud that you were thinking in your head? Sure you have.
  • JUNTA 42  |  SATURDAY, MAY 21, 2016
    [Business, Facebook] This Week in Content Marketing: Advertising and Content Marketing Are Different?
    Finally, we can’t figure out why people are upset that Facebook uses human oversight to tweak the content of its news feed – just like every other media company. Sir John Hegarty on the perils of content marketing (8:15): Business Insider recently interviewed legendary British ad man Sir John Hegarty about the current state of digital media.
  • PAUL GILLIN  |  FRIDAY, APRIL 27, 2012
    [Business, Facebook] IBMer: ‘Social Selling’ Is a Sales Process in Itself
    The program began with the assumption that nearly every salesperson was already familiar with the value provided by Facebook and LinkedIn in their personal lives. Those same capabilities could be useful as a formal part of the business process. Becoming a social business is a transformational journey,” Burnette said.
  • WINDMILL NETWORKING  |  WEDNESDAY, AUGUST 26, 2015
    [Business, Facebook] Social Media Apps for Audio and Podcasts
    Check out Share Your Podcast on Social Media and Drive Engagement if you want to learn more about those platforms – in this post I’ll be talking about lesser-known apps that you can use to gain business […]. Twitter | Facebook | LinkedIn |. Author information. Jonah Geil-Neufeld. Podcasting
  • B2B MARKETING INSIDER  |  THURSDAY, JULY 25, 2013
    [Business, Facebook] B2B Content Marketing Report – Need To Focus On The Basics
    That includes the development, delivery and promotion of content to drive business leads, influence customer markets and grow the brand. And please follow along on  Twitter ,  LinkedIn ,  Facebook  and   Google+   or   Subscribe  to the   B2B Marketing Insider  Blog for regular updates. Where are they going? Content Marketing
  • B2B MARKETING INSIDER  |  TUESDAY, FEBRUARY 19, 2013
    [Business, Facebook] Is Big Data The Future of Marketing?
    You can follow Steve on  Facebook ,  Twitter  and  LinkedIn. Tell us about yourself? . I’m an author, columnist, blogger, entrepreneur and head of an integrated marketing agency. I’ve been an agency guy from day one, starting my career working on the Pizza Hut business for a terrific Southern California firm. Strategy
  • SAVVY B2B MARKETING  |  FRIDAY, JUNE 24, 2011
    [Business, Facebook] Savvy Week in Review: June 24
    Measuring Facebook Fan Engagement Beyond the Like by @jaybaer. If you are embarking on B2B video, did you know that you're in the entertainment business? Now that summer is officially here, it's time to get your weekly beach reading lined up. Here's an inspiring list to kick things off. Enjoy! What will you do from there?
  • WINDMILL NETWORKING  |  MONDAY, OCTOBER 26, 2015
    [Business, Facebook] 4 Ways to Optimize Holiday Marketing on Social Media
    Twitter | Facebook | Google+ | LinkedIn | Pinterest |. Ways to Optimize Holiday Marketing on Social Media by Debbie Miller - Maximize Social Business. The holiday season is fast approaching and it’s never too soon to get a leg up on holiday marketing. Author information. Debbie Miller. Hospitality Industry. services. Marketing. events.
  • SOCIAL MEDIA B2B  |  THURSDAY, MAY 10, 2012
    [Business, Facebook] 3 Ways to Get B2B Social Media Value from Google+
    Many B2B marketers have already been scratching their heads trying to figure out how to make use of Facebook and Twitter. There are, however, reasons to believe that Google+ will be more valuable to B2B companies than Facebook and Twitter put together. Google+ Has More Appeal for Business than Recreational Users.
  • MI6 MARKETING AGENCY  |  FRIDAY, APRIL 22, 2011
    [Business, Facebook] March Mi6 Chart Toppers
    use Facebook, Linkedin and Twitter (Source: Wedbush Securities via @eMarketer). Facebook rules with 66% of their members on their network multiple times per month. Adult Facebook Users as %age of Internet Users by age, 2009-2013 (Source: @eMarketer). Quick Thought: Growth in all demographic segments is predicted for Facebook.
  • WINDMILL NETWORKING  |  FRIDAY, AUGUST 21, 2015
    [Business, Facebook] Volunteer Tourism Organizations are Leveraging Social Media
    There are a variety of businesses […]. Twitter | Facebook | Google+ | LinkedIn | Pinterest |. Volunteer Tourism Organizations are Leveraging Social Media by Debbie Miller - Maximize Social Business. Have you ever considered traveling abroad to volunteer? Author information. Debbie Miller. Hospitality Industry. services.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JANUARY 17, 2013
    [Business, Facebook] 20 of the world’s most entertaining Twitter bios
    daplusk. I’m here to avoid friends on Facebook. Wearing the entrepreneur hat this week and starting a new business. Two years ago I began collecting funny Twitter bios. Clearly, I have too much time on my hands. Here are some of my recent favorites: @crazyadventures. Married to the luckiest man alive. wife. I mom. I run. write.
  • WINDMILL NETWORKING  |  MONDAY, FEBRUARY 23, 2015
    [Business, Facebook] The Customer Experience Trap
    When he’s not helping business-makers navigate through complex marketing challenges, Joseph enjoys reading, working out and traveling just about anywhere…anywhere you can get a digital signal, that is. Joseph Ruiz | Twitter | Facebook | Google+ | LinkedIn | The Customer Experience Trap by Joe Ruiz - Maximize Social Business.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, DECEMBER 29, 2014
    [Business, Facebook] Google Pants and 10 Hilarious Highlights from The Marketing Companion
    The post Google Pants and 10 Hilarious Highlights from The Marketing Companion appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. How Facebook changes our behavior Connecting personal branding, your online network, and business value Mobility, mobile commerce, and the worst apps in the world.
  • HUBSPOT  |  THURSDAY, NOVEMBER 5, 2015
    [Business, Facebook] 10 Time-Saving Tools for Managing Your Social Media Following
    SimplyMeasured's platform helps give businesses of all sizes more advanced insights into their social media -- from the major networks like Facebook to smaller networks like Vine. Applicable network(s): Twitter, Facebook, Linkedin & Google+. Price: Free, starts at $12/month for business accounts. Price: Free.
  • SALES PROSPECTING PERSPECTIVES  |  THURSDAY, JANUARY 3, 2013
    [Business, Facebook] 7 Tips For Social Media Optimization
    But, SMO is no longer limited to marketing and brand building for organizations, but has grown to encompass many different departments within the organization such as Human Resources, Client/Customer Satisfaction, product development, Business Development and Sales. Below are a few things to consider that I have noticed when discussing SMO.
  • KOMARKETING ASSOCIATES  |  THURSDAY, FEBRUARY 20, 2014
    [Business, Facebook] Successful B2B Marketing is Optimized For Users First
    Yes, B2B marketing is businesses marketing to businesses. Taking marketing back to a human level can help create engaging campaigns that not only showcase a company’s value to other businesses, but also promotes a human connection that just can’t be created between organizations. This also highlights communication of a business.
  • B2B MARKETING INSIDER  |  WEDNESDAY, DECEMBER 10, 2014
    [Business, Facebook] The 19 Best Content Marketing Blogs From 2014
    The Content Marketing Revolution  – by Alexander Jutkowitz on The Harvard Business Review. The Irresistible Power of Storytelling As A Strategic Business Tool  – by Harrison Monarth, on HBR. In this first of 4 entries by the good folks at Buffer, the ideal length of a tweet is 100 characters, it’s 40 for Facebook.
  • FEARLESS COMPETITOR  |  TUESDAY, MARCH 5, 2013
    [Business, Facebook] Social Media Marketing becoming Mainstream in BtoB, though most still can’t measure it
    Facebook (75%) and Twitter (74%) are almost as commonly used, with YouTube (59%), blogging (48%), Google+ (32%), customer communities (24%), Pinterest (19%) and LinkedIn’s SlideShare (13%) also represented. Editor’s note: Facebook is way too high and blogging is way too low. However, social is still hard to measure.
  • BLUE FOCUS MARKETING  |  MONDAY, MARCH 4, 2013
    [Business, Facebook] Say “Cheese” with Social
    Small businesses are realizing that social media is here to stay, and they are taking notice because becoming a social brand can help drive revenue. Rather, it’s vital for driving new business growth and remaining competitive. Many small businesses have thrived simply by using word-of-mouth to promote their products or services.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, JANUARY 2, 2012
    [Business, Facebook] Are you ready for Return On Influence?
    And while this innovation is producing revolutionary opportunities for influence marketing, it has also resulted in the most divisive and controversial conversation on the web today.  As I observed this intersection of business opportunity and personal loathing I thought that somebody should write a book about this. So I did. Many thanks!
  • KOMARKETING ASSOCIATES  |  TUESDAY, NOVEMBER 6, 2012
    [Business, Facebook] B2B Marketing Best Practices for Pinterest
    In the last post, we talked about how B2B businesses can leverage Instagram to foster engagement and connect with other companies and this week we’re going to talk about Pinterest. Visit Pinterest.com and sign up using an email address or your Facebook or Twitter account. As with Instagram, it’s about who is behind the business.
  • HUBSPOT  |  SATURDAY, JUNE 27, 2015
    [Business, Facebook] The Most Common Keywords Found in the Top-Shared Articles [New Data]
    We've highlighted the most common keywords found in the top shared articles on Facebook, Twitter, LinkedIn, Google+, and Pinterest for each category. Business. Posts about Facebook do well on every social network, while Twitter-focused and Pinterest-focused titles only perform well on their respective platforms. Analytics.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, JANUARY 19, 2015
    [Business, Facebook] 12 Ideas to Ignite Your Content NOW
    When I help businesses with their social media strategy, half of them do not have social sharing buttons on their website – even very large companies! When your customers share positive opinions and experiences on social media, it increases your credibility among potential customers in a way you, as a business, can never accomplish alone.
  • SYNECORE  |  WEDNESDAY, DECEMBER 19, 2012
    [Business, Facebook] How to Use Content Marketing to Convey Your Brand Message
    With only 10 employees (including Wendy), WWD is a firm believer that all small business websites should be built using the HTML5 markup language with responsive web design (RWD). Wendy has already built WWD’s site using HTML5/RWD and set up profiles on the major social media platforms relevant to her business. Here’s a quick example.
  • B2B MARKETING INSIDER  |  THURSDAY, JUNE 25, 2015
    [Business, Facebook] Content Marketing That Converts
    The way businesses need to connect with consumers has been altered forever. Using your internal resources to drive the business forward (not the egos of the executives.). These are the tips I presented recently to a Business Marketing Association gathering of B2B Marketing professionals in my home town of Philadelphia, PA.
  • WINDMILL NETWORKING  |  WEDNESDAY, JULY 21, 2010
    [Business, Facebook] Strategizing Your Social Media Trifecta
    Your business may be using Twitter, Facebook, or Foursquare to be connected to its customers, but have you considered integrating all three? Each platform has individual strengths that can make your business’s social media strategy more effective, and they have platform integration functions that make it simple. Thanks!
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, AUGUST 22, 2013
    [Business, Facebook] Go short or go home. Can your content plan survive on 6-second videos?
    And I guarantee that you’ll NEVER see a Facebook update or Instagram photo in the search results for obvious reasons.  We use search daily and when we do, we are on a mission. It’s not like Twitter or Facebook where we scroll through our feeds and casually check our @replies, messages and follower count. Is short a dead end? Agree?  .
  • B2B MARKETING INSIDER  |  THURSDAY, JUNE 6, 2013
    [Business, Facebook] 8 Questions To Help You Define Your Content Strategy
    For me content strategy is the combination of an editorial approach and a business strategy: how do you publish content that meets your customer needs, incites them to act and drives additional business for your company. We’re struggling to rise above the marketplace noise and we need a plan to get there. What does it look like?
  • SAZBEAN  |  SATURDAY, MARCH 16, 2013
    [Business, Facebook] Top Internet strategy, marketing and technology links for the week of March 16, 2013
    eConsultancy) Have We Found the Holy Grail of Marketing? News & Notes
  • SAZBEAN  |  WEDNESDAY, NOVEMBER 5, 2014
    [Business, Facebook] The Art and Value of Repurposing Content
    As any Facebook marketer knows, the organic reach of a Facebook page is limited. Facebook itself puts the number at 16% , meaning you’re likely to reach 16% of your page’s fans with a given post, but some people allege the numbers to be even lower than that. What to photograph? What to feature? Read on! Boost your SEO Game.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, SEPTEMBER 18, 2013
    [Business, Facebook] Social Media Case Study: How I made $47 million from my B2B blog
    helped my company get $47 million in new business through a blog-centered social sales strategy. Late in 2011, my company, AT&T, put together a new sales team to re-build business relationships with a Fortune 100 company in Atlanta. helped my company get $47 million in new business through a blog-centered social sales strategy.
  • B2B MARKETING INSIDER  |  MONDAY, FEBRUARY 24, 2014
    [Business, Facebook] Why Are You In Marketing?
    What is the role of marketing in the business? . ” I was able to help businesses solve certain problems with the solutions I was selling. believe that meeting a customer need is the only reason any business exists. What Is The Role of Marketing In The Business. Why are you in marketing? Why Am I In Marketing?
  • WINDMILL NETWORKING  |  MONDAY, JANUARY 3, 2011
    [Business, Facebook] Top 25 Most Useful Social Media Marketing Blog Posts of 2010
    The algorithm I used in calculating these top 25 posts is the same I used in my previous top blog posts of 2010 for Twitter , LinkedIn , and Facebook , and I have also added a few of my posts from 2010 where relevant. Social media is one of the best business tools out there. Trouble in Facebook-land? Happy reading! INFOGRAPHICS.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, APRIL 15, 2013
    [Business, Facebook] Three dazzling examples that turned online influence into offline results
    There has been a lot of talk about finding powerful word of mouth influencers who can help your business. For some businesses, I have been designated as an “influencer.” ”  Tragically, none of these businesses sell beer, cars, or bacon, but that’s another story. In fact, I won’t even open the email.
  • WINDMILL NETWORKING  |  TUESDAY, JULY 28, 2015
    [Business, Facebook] 7 Questions to Help Create Healthy Employee Engagement
    When he’s not helping business-makers navigate through complex marketing challenges, Joseph enjoys reading, working out and traveling just about anywhere…anywhere you can get a digital signal, that is. Twitter | Facebook | Google+ | LinkedIn |. Questions to Help Create Healthy Employee Engagement by Joe Ruiz - Maximize Social Business.
  • WINDMILL NETWORKING  |  FRIDAY, DECEMBER 12, 2014
    [Business, Facebook] New Year’s Resolutions For Your Social Customer Service
    Social customer care has become a true business necessity. Twitter | Facebook | LinkedIn | New Year’s Resolutions For Your Social Customer Service by Sofie De Beule - Maximize Social Business. Sofie is Community Manager at Engagor.com. She blogs to show brands how to use social media to create an engaging online presence.
  • B2B MARKETING INSIDER  |  THURSDAY, SEPTEMBER 13, 2012
    [Business, Facebook] What Is A Content Strategy And Why Do You Need It?
    Last week I attended Content Marketing World with over 1,000 other passionate marketing and business professionals. will provide the simple business case for why you need it and also how you can quickly gain success with a content strategy that deploys effective content marketing techniques. What is Content Strategy?
  • B2B MARKETING INSIDER  |  TUESDAY, JANUARY 8, 2013
    [Business, Facebook] 20 B2B Marketing Blogs You Need To Read
    Biznology  - @ Biznology is a multi-author blog where business and technology leaders come together to form a winning digital customer experience. ” Tom Pick’s B2B Marketing Blog  Webbiquity  (@ TomPick ) where Tom is trying to help businesses optimize their web presence. The Best B2B Marketing Blogs. Follow Eric. CMO4Hire.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, SEPTEMBER 19, 2013
    [Business, Facebook] Feed the beast: 7 practical tips to improve your blog’s search ranking
    billion monthly searches , Google search results are still very important for your business.  Twitter details, Facebook page, contact page, recent posts, etc) saving you a lot of time. billion monthly searches, Google search results are still very important for your business.  By Ian Cleary, {grow} Contributing Columnist.
  • SYNECORE  |  MONDAY, JANUARY 20, 2014
    [Business, Facebook] Free and Paid Ways to Promote Your Blog
    You return to the office the next morning to find your epic blog has but one share on Facebook and two tweets. Facebook, Twitter, LinkedIn, Google+, etc.) on the “framework” of your blog as well as at the top of bottom of each article. Here at SyneCore, we love posting our content on Social Media Today and Business 2 Community.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, JANUARY 25, 2016
    [Business, Facebook] Five simple ideas to cut your blogging time in half
    Then I realized how many great business benefits I was realizing through the blog and decided I better get serious about it! asked my friends on Facebook. suggested that content marketing was not going to be sustainable for some businesses. asked my friends on Facebook. In fact, you can cut your blogging time in half! 1.
  • BRANDPOINT  |  TUESDAY, JUNE 7, 2016
    [Business, Facebook] The Best Times to Post on Social Media: Why I’m Not Buying It
    Things change quickly and often, whether it’s Facebook’s algorithm or Twitter’s new presentation of “Moments.” Social media is something people and businesses use all the time, so naturally there is a treasure-trove of information about a variety of social media topics. Take Facebook, for example.
  • CUSTOMER EXPERIENCE MATRIX   |  WEDNESDAY, MARCH 19, 2014
    [Business, Facebook] IgnitionOne Buys Knotice, Prompting Many Deep Thoughts
    Neustar, whose core business is linking people to phone numbers, is one example: it recently introduced “PlatformOne”, which it describes as a “centralized marketing solution” that gives marketers “a complete, real-time portrait of their customers and prospects based on accurate data, enabling a personalized dialogue across all marketing channels.”
  • BIZNOLOGY  |  THURSDAY, NOVEMBER 11, 2010
    [Business, Facebook] Is digital marketing becoming location, location, location?
    Now, I have to decide whether I want to be old school or whether I check in with Facebook or Yelp. All joking aside, however, as an Internet marketer or just an SMB (small and medium business) trying to figure out how to capitalize on this growing trend, this location-based marketing field has become quite crowded quite quickly.
  • B2B MARKETING INSIDER  |  WEDNESDAY, MAY 7, 2014
    [Business, Facebook] The Future Of Digital Marketing
    Data will help businesses to provide more and better context. It will help drive business value in both directions. Content marketing is a business imperative and a cultural shift that businesses need to take in order to stay in touch with their audience. Storytelling and the battle for customer attention. And I disagree.
  • HUBSPOT  |  TUESDAY, DECEMBER 20, 2016
    [Business, Facebook] Twitter Unveils Live Video: Here's What You Need to Know
    If this live video launch sounds familiar to you, you're right on target -- the live content update is very similar to Facebook Live and Instagram Live. Twitter's new live video capabilities will help it compete against Facebook and Instagram, two social media giants that are currently outpacing Twitter in terms of user growth.
  • WINDMILL NETWORKING  |  WEDNESDAY, AUGUST 5, 2015
    [Business, Facebook] BEWARE! How To Get Fired For LinkedIn Activities
    Facebook | Google+ | LinkedIn |. How To Get Fired For LinkedIn Activities by James Wu - Maximize Social Business. If you are an active user of LinkedIn  because your employer requires, or highly […]. Author information. James Wu. James Y. Wu contributes a monthly column on Social Media and Employment Law. James Wu. BEWARE!
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, APRIL 1, 2015
    [Business, Facebook] Students Were Forced to Write BuzzFeed Click-bait For Grades. What Happened Next Will Rock Your World!
    By Scott Cowley, {grow} Community Member Last year, I blocked BuzzFeed and similar sites from appearing in my Facebook News Feed, partly because I found myself too often engrossed in literary gems like “ 22 Signs You Are A Sign.” appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. And I’m glad I did.
  • WINDMILL NETWORKING  |  MONDAY, APRIL 13, 2015
    [Business, Facebook] “Plinko” Content: Zig and Zag Your Way to Brand Awareness
    At present he is responsible for various marketing and social business objectives that emerges from his twelve year-old consulting practice named Big Block Studios. Twitter | Facebook | LinkedIn | YouTube | “Plinko” Content: Zig and Zag Your Way to Brand Awareness by Justice Mitchell - Maximize Social Business.
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, APRIL 10, 2012
    [Business, Facebook] Why Social Shouldn’t Scare Email Marketers
    And Facebook – on its own IPO adventure – now boasts 845 million users with more than half of those clicking on daily. Groupon, who had one of the largest IPOs of 2011, has a business model built on email marketing. “I think email has matured to the point that it’s like the telephone,” Jeffrey Rice, Senior Research Analyst at MarketingSherpa.
  • B2B LEAD BLOG  |  WEDNESDAY, AUGUST 1, 2012
    [Business, Facebook] 3 Demand Generation Dangers in a B2B Blog Redesign
    If not, you have broken links and you are officially losing business. • Facebook • Twitter • Delicious • LinkedIn • StumbleUpon • Add to favorites • Email • RSS • Google Plus. A big part of lead gen is content, and the simplest content machine on the web is a blog. Maybe not.
  • HUBSPOT  |  SUNDAY, SEPTEMBER 11, 2016
    [Business, Facebook] 21 Revealing Statistics About Content Marketing in Asia Pacific in 2016
    To make content marketing work for your company, it’s useful to have some idea of how other businesses are succeeding. Marketers in APAC believe content marketing to have the most commercial impact on their business. 49% of businesses in APAC intend to increase their content marketing resources during the rest of 2016.
  • MODERN B2B MARKETING  |  THURSDAY, SEPTEMBER 15, 2016
    [Business, Facebook] Achieve Real-Time, Real Engagement with Live Streaming Video [Infographic]
    In fact, Brandlive reports that 79% of businesses perceive live video as a more authentic way to connect with audiences, and users are 10x more likely to comment on video than other forms of media, according to Facebook. Some big players include the likes of Twitter via its Periscope app, Facebook, Snapchat, and more recently LinkedIn.
  • NUSPARK  |  TUESDAY, MARCH 1, 2016
    [Business, Facebook] Converting B2B Leads Through Social Content: 3 Keys to Success
    Your LinkedIn audience may be online in the morning or at noon, and your Facebook and Twitter audiences in the evening. What language does my audience speak (tech, all-business, informal)? Information from eMarketer indicates that Facebook posts from brands that included images earned 87 percent of all engagements in 2014.
  • WINDMILL NETWORKING  |  FRIDAY, NOVEMBER 28, 2014
    [Business, Facebook] 10 Best Practices in Content Marketing Strategy Learned from #TsunaguJapan
    Forbes lists him as a Top 35 Social Media Power Influencer and AdAge lists his blog, Maximize Social Business (formerly known as Windmill Networking), as a top 100 global marketing blog. This is a sponsored post written by me on behalf of Tsunagu Japan. All opinions are 100% mine. Content Marketing
  • HUBSPOT  |  WEDNESDAY, MAY 14, 2014
    [Business, Facebook] 8 Companies Totally Rocking Their LinkedIn Company Pages
    The percentage of clickthroughs is markedly higher than it is on Facebook, and to a degree, Twitter.". You''ll see more consumer-focused content go up on our Facebook page," explains Moye, "whereas you''ll see more business innovation, jobs, workplace stuff go up on LinkedIn. That''s obviously a different audience. Social Medi
  • CONTENT STANDARD  |  SATURDAY, APRIL 2, 2016
    [Business, Facebook] 3 Social Media Messenger Apps You Need to Know in 2016
    This simple red icon begs my attention—someone is reaching out to me (more often than not it’s my Facebook-savvy father, but it’s exciting all the same). And, Facebook didn’t take long to follow suit. Another example of a messenger app that incorporates business and social media marketing is Kik. You bet.
  • JUNTA 42  |  SATURDAY, AUGUST 27, 2016
    [Business, Facebook] This Week in Content Marketing: The Future Owners of Newspapers? Brand Marketers 
    In this episode, Robert and I discuss John Oliver’s take on the broken business model of newspapers and predict the role brands might play in offering a solution. Joe’s rave: In a rare Facebook-related rave, I discuss the potential implications of Facebook’s latest innovation, DeepText. This week’s show.
  • WINDMILL NETWORKING  |  FRIDAY, SEPTEMBER 4, 2015
    [Business, Facebook] The Real Key to Social Sales is Common Sense
    Craig has been in B2B sales since 1977 and during that time has served in a variety of positions including; sales manager, division sales manager, national sales manager, district manager, and as a business owner. He is the managing partner of Adaptive Business Services in Boise, Idaho which owns and operates NetWorks! Craig Jamieson.
  • HUBSPOT  |  MONDAY, MAY 7, 2012
    [Business, Facebook] The 10 Best Marketing Infographics of 2012 (So Far)
    Visual content has taken 2012 by storm, and leading the pack is the much beloved (and sometimes bemoaned) infographic. What on earth is an infographic, you ask? Ha, just kidding. You know what infographics are! They're this , and this , and this. But those are all so 2011. What has 2012 delivered marketers in the way of awesome infographics?
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, MARCH 15, 2011
    [Business, Facebook] Live From SXSWi: Social Capital & The Hunt For The Magic Metric
    Rather, businesses need to focus on uncovering the social influencers in their market and then win those influencers’ hearts. Margetic said that Social CRM is moving in such a way that soon you’ll be able to “connect what you do with Twitter and Facebook with a zip code.” Facebook. by Jesse Noyes | Tweet this. Who knows? Reddit.
  • HUBSPOT  |  TUESDAY, FEBRUARY 11, 2014
    [Business, Facebook] Twitter Tests Out New, More Visual Layout
    it looks a lot like a Facebook profile, doesn''t it? Facebook rolls out trending topics -- just like Twitter. Google+ lets users turn posts into ads -- just like Facebook and Twitter. Why choose, say, Twitter over Facebook? Here''s what it looked like: Look Familiar? As Mashable pointed out. But also. What''s Different.
  • WEBBIQUITY  |  MONDAY, AUGUST 19, 2013
    [Business, Facebook] Nine More Expert Guides to Local SEO
    Local search rankings are vital to businesses that rely on drawing customers from within a radius of a few miles. But even if your business is b2b-oriented or global, optimizing for local search makes sense. How to Optimize Your Business For Local Search and Social Marketing by Quick Sprout. ** 5 STARS. by MarketingSherpa.
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, JUNE 13, 2014
    [Business, Facebook] How to Nurture Contacts Beyond the Inbox
    Pete is responsible for social, content and product marketing at Bizo , which specializes in business audience marketing. As marketers it’s our duty to help create rich, personalized experiences for our prospects whether they are checking email, browsing the Internet, perusing Facebook and more. Lead Nurturing
  • HUBSPOT  |  WEDNESDAY, NOVEMBER 11, 2015
    [Business, Facebook] How to Create the Right Content at the Right Time: 6 Tips to Get You Started
    Most businesses will capture data on people who have used their services or bought their products in the past to draw up a generalised picture of potential customers. It can even tell you the amount of time a specific audience spends on Facebook and the time of day they are accessing it. Timing is everything. Increase brand awareness.
  • B2B MARKETING INSIDER  |  THURSDAY, JULY 30, 2015
    [Business, Facebook] The 5 “Must-Do’s” For A Profitable B2B Social Media Strategy
    What’s worse, actually, is companies who take the “ready, fire, aim” approach, get lousy results (if any) and then sour on social media and its potential to help grow their business. Why do they use the social media platforms that they do use – business or pleasure? These five things can help make that happen. First things first.
  • HUBSPOT  |  THURSDAY, APRIL 23, 2015
    [Business, Facebook] 7 Brilliant Video Marketing Campaigns You'll Actually Enjoy Watching
    Examples of Brilliant Video Marketing Campaigns. 1) Progressive's Small Business Tips. Expertly crafted by the brand storytellers at Arnold Boston , the Small Business Big Dreams series presented by Progressive is a perfect example of human, value-driven video marketing. Riddle me this -- why do people buy quarter-inch drill bits?
  • WRITTENT  |  MONDAY, MAY 12, 2014
    [Business, Facebook] Why Storytelling Matters: a Data-Driven Explanation
    To learn more, check out How B2B Brand Storytelling Can Benefit Your Business. While Proclamation wasn’t a startup, they effectively conquered a problem that’s familiar to many small businesses; the need to build engagement from the ground-up on an extremely limited budget.  . Image source. Why this Approach Matters. Image source.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, MARCH 19, 2014
    [Business, Facebook] Almost any brand can be Pinteresting. Here’s how!
    ” Platforms such as Facebook, Twitter, and of course Pinterest have a specific demographic of users and can be optimized accordingly. She is currently working on her PhD in Business with an emphasis on Marketing; her dissertation research is focused on Social Media. ” This story is played over and over across the globe.
  • HUBSPOT  |  TUESDAY, SEPTEMBER 17, 2013
    [Business, Facebook] 160 MORE Free Stock Photos You Seriously Need to Download Now
    Admittedly, they lacked diversity and more business-style shots. That''s why we''re pleased to share 160 completely new, completely free, business-themed stock photos that you can download and use today -- without any payment or any image credit required. But while those free stock photos were popular -- they weren''t exactly perfect.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, MARCH 6, 2014
    [Business, Facebook] Social Media Automation? Here’s a rational plan!
    Many small and medium-sized businesses are now catering to a global audience. Even including an individual Etsy seller, these businesses are looking to create a global conversation about their products. Zapier and IFTTT both offer the option to automatically share blog posts from an RSS feed to Twitter, Facebook and others.
  • WINDMILL NETWORKING  |  FRIDAY, SEPTEMBER 14, 2012
    [Business, Facebook] Which Social Media Juggernaut is Winning the Mobile Battle?
    Much the same way businesses have been trying to wrap their minds around social media for the past decade or so, social media companies are now trying to do the same with mobile, and while some of the are flourishing, others are struggling to keep up. For mobile social media which service is best? Image: FreeDigitalPhotos.net. FiddleFly.
  • WINDMILL NETWORKING  |  FRIDAY, MAY 8, 2015
    [Business, Facebook] 5 Social Media Networks Used by Luxury Brands in China
    Twitter | Facebook | LinkedIn | 5 Social Media Networks Used by Luxury Brands in China by Olivier Verot - Maximize Social Business. The luxury market attracts Chinese consumers. The Chinese are very connected, so the best way to efficiently target the Chinese market is through digital. Chinese Social Media
  • WEBBIQUITY  |  WEDNESDAY, JUNE 13, 2012
    [Business, Facebook] B2B Mobile Websites: Prepare, but Don’t Panic
    Relax (unless you’re in the relatively small group of businesses that shouldn’t). Type of business: if you run a bar, restaurant or specialty retail shop that is dependent on local traffic, then by all means you had better have a sophisticated local and mobile web strategy. Yikes! and research reviews.
  • OPENTOPIC  |  THURSDAY, NOVEMBER 10, 2016
    [Business, Facebook] The future of AI in customer experience: iteration vs. innovation
    You can credit IBM’s Watson for creating a platform for artificial intelligence integration into a multitude of business and customer-facing applications. You can thank Facebook for all the buzz about chatbots and the gold rush of developers and venture capital creating an onslaught of bot companies. Marketing - Publishers
  • B2B MARKETING INSIDER  |  TUESDAY, NOVEMBER 27, 2012
    [Business, Facebook] 6 Steps To Executing A Content Strategy
    Content Strategy is a very confusing topic in business and marketing circles. Whatever it is, you need to define that content strategy mission and also how that will translate into business results. You have to define which content and tactics are driving the highest levels of engagement and conversion to your defined business goals.
  • PAUL GILLIN  |  THURSDAY, DECEMBER 16, 2010
    [Business, Facebook] The End of ‘Social Media’
    Now that everyone knows the basics of Facebook and Twitter, things start to get interesting. In early 2004 Technorati counted about a million blogs on the Internet and Facebook was just getting off the ground. Think of how that changes his business. It’s not that social media is no longer important. Stunning. Barnum, BTW).
  • WINDMILL NETWORKING  |  TUESDAY, MAY 19, 2015
    [Business, Facebook] Looking for an Instagram Scheduler? Check Out Onlypult
    Even if a mobile device is nearby, it can be quite hard to […] Author information Neal Schaffer The Founder and Editor-In-Chief of Maximize Social Business, Neal Schaffer is a leader in helping businesses and professionals strategically maximize their use of social media. All opinions are 100% mine. Instagram
  • WINDMILL NETWORKING  |  WEDNESDAY, MARCH 11, 2015
    [Business, Facebook] You Want to Attract Chinese Tourists, Target their Community!
    Twitter | Facebook | LinkedIn |. by Olivier Verot - Maximize Social Business. Chinese tourists are mainly composed of above average tech savvy earners that are constantly connected online. Over 83% of Chinese tourists go online using their mobile phone and average 25 hours per week online (Reuter). Author information. Olivier Verot.
  • WINDMILL NETWORKING  |  MONDAY, DECEMBER 5, 2011
    [Business, Facebook] Google+ Evolves: Multi-Admin Feature for Brand Pages Coming Soon [Analysis]
    The new kid on the block quickly made its presence felt, with disruptions being felt across Facebook and Twitter.  Of course, it was just a matter of time before businesses join in, and Google+ regularly rolls out new features to make sure that businesses will find what they’re looking for in a social media site. The Solution? 
  • WINDMILL NETWORKING  |  TUESDAY, NOVEMBER 4, 2014
    [Business, Facebook] Employer vs. Employee: Ownership of LinkedIn Contacts
    Facebook | Google+ | LinkedIn |. Employer vs. Employee: Ownership of LinkedIn Contacts by James Wu - Maximize Social Business. Recently, someone suggested to me that an employee’s LinkedIn contacts could be considered company property and even a protected trade secret of the employer.  Author information. James Wu. James Y.
  • TONY ZAMBITO  |  WEDNESDAY, MAY 5, 2010
    [Business, Facebook] The Pull of the Digital and Social Media Storm
      For example, how do you distinguish meaningful from non-meaningful tweets or Facebook page views? Image by HubSpot via Flickr. The CMO Council Marketing Outlook 2010 Report , published April 19th, points to the digital transformation of marketing.  Granted, there is much being said here.    One thing is clear though. 
  • B2B MARKETING INSIDER  |  MONDAY, APRIL 20, 2015
    [Business, Facebook] Hey Marketing: An Inquiry Is Not A Lead
    When I moved to marketing, I committed myself to two things: Marketing should be accountable for driving quantifiable business value. lead is a qualified business opportunity. The only way to know whether an inquiry is a qualified business opportunity is to ask them. But every business might look at this differently.
  • CEROS  |  TUESDAY, JUNE 21, 2016
    [Business, Facebook] Visual Storytelling UX: Why Stories Need Design
    Smaller businesses don’t need a photographer or videographer on staff to really tell visual stories. Consider Facebook’s Instant Articles: a major trade-off for publishers. Recently,  Intel became the first brand to use Facebook’s Instant Articles, via its tech-focused publication iQ. Happy reading! Appearance Matters.
  • HUBSPOT  |  MONDAY, SEPTEMBER 24, 2012
    [Business, Facebook] A Marketer's Guide to Nailing the Timing & Frequency of Social Media Updates
    Think about it -- you could post an update to Facebook once every 40 minutes, and if there are 20 other posts between yours, it won't seem like your content is overwhelming. Facebook : Shares are at their highest during the weekend. Facebook, on the other hand, saw more activity during the weekends. The General Guideline.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, OCTOBER 4, 2009
    [Business, Facebook] Twitter smack-down: Pizza joint hit with $2 million lawsuit
    Here we go again with another lawsuit based on a Facebook and Twitter comment.  They just got slapped with a $2 mm libel lawsuit over comments made on Facebook and Twitter.  Business reportedly continued to go down and the restaurant’s owner, Travis Redmon, let the firm go.   A disagreement about fees and licensing rights ensued.
  • HUBSPOT  |  MONDAY, AUGUST 25, 2014
    [Business, Facebook] New Data: A Deep Dive Into Which Content and Publishers Were Popular on Social Media This Year
    In order, they were: Facebook. Retaining first place in both popularity and user shares was Facebook. Facebook’s users are both the most abundant and most engaged when it comes to sharing content, but no other network’s sharing percentage reflects its popularity with users. You can see the breakdown below: Facebook.
  • WINDMILL NETWORKING  |  FRIDAY, OCTOBER 2, 2015
    [Business, Facebook] Is Social Sales About Contacts, Context, Content or Conversions?
    Craig has been in B2B sales since 1977 and during that time has served in a variety of positions including; sales manager, division sales manager, national sales manager, district manager, and as a business owner. He is the managing partner of Adaptive Business Services in Boise, Idaho which owns and operates NetWorks! Craig Jamieson.
  • MODERN B2B MARKETING  |  THURSDAY, AUGUST 21, 2014
    [Business, Facebook] 10 Blogs to Bookmark: Social Marketing Edition
    You can also view posts divided by social sites (Facebook, Twitter, Google+, and YouTube). Garst blogs on a range of topics, from blocking someone on Facebook to choosing the right LinkedIn profile keywords. Maximize Social Business. Check it Out: Maximize Social Business. 9. Social Media Examiner. Truly the go-to source.
  • SYNECORE  |  SATURDAY, AUGUST 9, 2014
    [Business, Facebook] Digital is Complicating Marketer???s Lives, but Simplifying Marketing
    Recent improvements in natural language processing, machine learning, and semantic recognition have allowed companies like Google, Microsoft, and Facebook to develop highly sophisticated search engines that recognize conversational language and understand basic context. No place for real business to be done, this internet realm.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, OCTOBER 28, 2009
    [Business, Facebook] Warning: Social media may be hazardous to your health
    study , British firms are losing $264 million A DAY on lost productivity due to undercover activities on Facebook. Businesses are starting to look for ways to deal with the social networking problem. Tags: social media twitter ethics facebook innovation search engines Earlier in the day he had established the city he was in.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, MAY 31, 2009
    [Business, Facebook] Warning: Social media may be hazardous to your health
    study , British firms are losing $264 million A DAY on lost productivity due to undercover activities on Facebook. Businesses are starting to look for ways to deal with the social networking problem. Tags: ethics social media search engines facebook innovation twitter Earlier in the day he had established the city he was in.
  • WINDMILL NETWORKING  |  FRIDAY, AUGUST 14, 2015
    [Business, Facebook] Use Voice and Emotion for Positional Content
    At present he is responsible for various marketing and social business objectives that emerges from his twelve year-old consulting practice named Big Block Studios. Twitter | Facebook | LinkedIn | YouTube |. Use Voice and Emotion for Positional Content by Justice Mitchell - Maximize Social Business. And that’s okay.
  • JUNTA 42  |  THURSDAY, MAY 7, 2015
    [Business, Facebook] No Subscription Goal for Your Content Marketing? Prepare to Be Ignored
    As you may or may not know, I grew up in business-to-business publishing. Our fans on Facebook or our followers on Twitter should be viewed as they are – temporary subscription opportunities with whom we can try to build relationships. And the research confirms my personal findings. This has to change. million subscribers.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, JANUARY 22, 2013
    [Business, Facebook] The Native Advertising Trend: Hot or Hoax?
    Facebook’s sponsored posts and Buzzfeed’s presented-by stories are oft-cited examples. You can see how fuzzy the lines are getting.  As the amount of native advertising and sponsored content rises, we’ll witness more complex and blurred business relationships between bloggers/publisher and advertisers. Why all the excitement? Trust.
  • WINDMILL NETWORKING  |  MONDAY, SEPTEMBER 22, 2014
    [Business, Facebook] 9 Tools to Help Fix the Customer Experience Gap
    When he’s not helping business-makers navigate through complex marketing challenges, Joseph enjoys reading, working out and traveling just about anywhere…anywhere you can get a digital signal, that is. My wife and I decided it was time to replace our washer and dryer. Customer Experience Marketing
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  FRIDAY, JANUARY 13, 2012
    [Business, Facebook] Case study: A marketing strategy when you have nothing to sell
    According to the Reno Gazette Journal,  ski business over the holidays was down about 50 percent but resorts are remaining optimistic … despite the fact that competing ski resorts in other states are offering vulturous promotions like free skiing at their resorts with the purchase of a Tahoe area ski resort lift ticket. Last year, 7.6
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, NOVEMBER 23, 2016
    [Business, Facebook] Adapting To The NEW Consumer With Better Analytics
    What I mean is being able to really connect the dots between traditional KPIs like impressions and clicks directly to business goals. Of the number of people who liked my Facebook page, how many of them are really my customers? Business has not defined performance based on the individual customer viewpoint because it was not scalable. 
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