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  • WINDMILL NETWORKING  |  FRIDAY, DECEMBER 18, 2015
    [Business, Facebook] The 5 Hottest Chinese Social Media Trends for 2015
    The mainland population in China is prohibited by censorship laws from using the dominate social networks of other countries such as Facebook, and Google+. Twitter | Facebook | LinkedIn |. The 5 Hottest Chinese Social Media Trends for 2015 by Olivier Verot - Maximize Social Business. In fact, among the 668 […].
  • KOMARKETING ASSOCIATES  |  MONDAY, DECEMBER 14, 2015
    [Business, Facebook] What Were The Most Effective B2B Marketing Tactics of 2015?
    “The most effective marketing tactic I have seen work for many brands is taking a strategic approach to content marketing. I’ve applied this as I’ve launched my own business. Even though many B2B marketers are already looking ahead to 2016, it’s may be worth recognizing the accomplishments of the past year.
  • SYNECORE  |  MONDAY, JANUARY 20, 2014
    [Business, Facebook] Free and Paid Ways to Promote Your Blog
    You return to the office the next morning to find your epic blog has but one share on Facebook and two tweets. Facebook, Twitter, LinkedIn, Google+, etc.) on the “framework” of your blog as well as at the top of bottom of each article. Here at SyneCore, we love posting our content on Social Media Today and Business 2 Community.
  • B2B LEAD BLOG  |  WEDNESDAY, AUGUST 1, 2012
    [Business, Facebook] 3 Demand Generation Dangers in a B2B Blog Redesign
    If not, you have broken links and you are officially losing business. • Facebook • Twitter • Delicious • LinkedIn • StumbleUpon • Add to favorites • Email • RSS • Google Plus. A big part of lead gen is content, and the simplest content machine on the web is a blog. Maybe not.
  • WINDMILL NETWORKING  |  WEDNESDAY, OCTOBER 15, 2014
    [Business, Facebook] How to Create a Unique Social Hotel Experience
    Debbie is the Founder of Social Hospitality, a blog which outlines the ways businesses in the hospitality industry are using social media. Twitter | Facebook | Google+ | LinkedIn | Pinterest |. How to Create a Unique Social Hotel Experience by Debbie Miller - Maximize Social Business. Author information. Debbie Miller.
  • VERTICAL RESPONSE  |  FRIDAY, JANUARY 10, 2014
    [Business, Facebook] How to Handle a Crisis on Social Media
    At some point, every small business may have to deal with a public relations crisis. ” Zatzkin acts as a consultant for small businesses in need of social media assistance, including in times of crisis. Here’s a look at a few universal crisis management tips that Zatzkin says can work for every small business.
  • HUBSPOT  |  FRIDAY, JUNE 29, 2012
    [Business, Facebook] 21 Internet Marketing Stats That Will Blow Your Mind
    Source: Track Social ) Be mindful of your publishing frequency on Facebook, and start testing with your own page to see what frequency is right for your community. Tweet This Stat! 2) The click-through rate on triggered messages is 119% higher than “Business as Usual” messages. Just want to sound smart in board meetings?
  • HUBSPOT  |  WEDNESDAY, MAY 14, 2014
    [Business, Facebook] 8 Companies Totally Rocking Their LinkedIn Company Pages
    The percentage of clickthroughs is markedly higher than it is on Facebook, and to a degree, Twitter.". You''ll see more consumer-focused content go up on our Facebook page," explains Moye, "whereas you''ll see more business innovation, jobs, workplace stuff go up on LinkedIn. That''s obviously a different audience. Social Medi
  • WINDMILL NETWORKING  |  WEDNESDAY, SEPTEMBER 17, 2014
    [Business, Facebook] 2 Steps to Develop Your Social Recruitment Strategy
    Twitter | Facebook | LinkedIn | 2 Steps to Develop Your Social Recruitment Strategy by Laurianne Laval - Maximize Social Business. You are already using social media to recruit new employees (if not yet follow these rules and start doing it right now) and must know the main benefits of social recruiting. Time Social Recruiting
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, MARCH 19, 2014
    [Business, Facebook] Almost any brand can be Pinteresting. Here’s how!
    ” Platforms such as Facebook, Twitter, and of course Pinterest have a specific demographic of users and can be optimized accordingly. She is currently working on her PhD in Business with an emphasis on Marketing; her dissertation research is focused on Social Media. ” This story is played over and over across the globe.
  • JUNTA 42  |  SATURDAY, JANUARY 30, 2016
    [Business, Facebook] This Week in Content Marketing: Stop It! Content Marketing is NOT a Game of Traffic
    Next, we ponder the thinking behind IBM’s purchase of Ustream and the formation of a cloud business unit. Robert and I agree that content marketing is about driving business growth, not a myopic focus on viral content, as Higginson suggests. Could this be part of a marketing technology play? This week’s show. Sponsor (39:47).
  • WRITING ON THE WEB  |  WEDNESDAY, JUNE 12, 2013
    [Business, Facebook] Better Blog Writing: Attract Clients, Make Sure Your Posts Get Read!
    If you’re in business, you already know you have competition and that you need to focus on what you offer that is better or different if you are going to attract a customer’s attention. If this is not appropriate for your business, personalize the post with a quotation or a testimonial from a customer.
  • WINDMILL NETWORKING  |  WEDNESDAY, JULY 29, 2015
    [Business, Facebook] 5 Tips for Marketing Podcasts with Social and SEO
    Twitter | Facebook | LinkedIn |. Tips for Marketing Podcasts with Social and SEO by Jonah Geil-Neufeld - Maximize Social Business. In my last post, I talked about how to share your podcast on social media. In this post, I’m […]. Author information. Jonah Geil-Neufeld. Jonah Geil-Neufeld contributes a monthly column on Podcasting.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, SEPTEMBER 16, 2015
    [Business, Facebook] 5 Big tips to make LinkedIn ads work for you
    Chances are, a portion of your business audience uses LinkedIn regularly. B2B marketers love to position the business value of their content and their solution. ” We didn’t promise profits, growth, or business efficiency, even though that is the space we were working in. Scale. Content Distribution. Use negatives.
  • B2B MARKETING INSIDER  |  THURSDAY, NOVEMBER 7, 2013
    [Business, Facebook] It’s Time To Act Like A Publisher [Slides]
    We need to use data-driven insights and business results to show that acting like a publisher will bring more prospects to know, like and trust us enough to buy from us. That means: Create great content AND delivering business results in the form of more customers, revenue and marketing efficiency. OK, maybe I’m being dramatic.
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, JANUARY 16, 2013
    [Business, Facebook] 9 Mobile Apps Every B2B Marketer Should Try
    Evernote Business. The Evernote Business Library is your collateral arsenal that hosts company documents, projects and team-collected research. 2.  Fusing together the best of all social worlds, the app supports Facebook Chat, GoogleTalk, Skype, MSN, ICQ, AIM, Yahoo! Batista , a freelance writer, editor and content developer. As
  • JUNTA 42  |  THURSDAY, MAY 7, 2015
    [Business, Facebook] No Subscription Goal for Your Content Marketing? Prepare to Be Ignored
    As you may or may not know, I grew up in business-to-business publishing. Our fans on Facebook or our followers on Twitter should be viewed as they are – temporary subscription opportunities with whom we can try to build relationships. And the research confirms my personal findings. This has to change. million subscribers.
  • B2B MARKETING INSIDER  |  THURSDAY, MARCH 5, 2015
    [Business, Facebook] Social Media Secrets To Build Your Personal Brand
    Brands used to be just for businesses. Regardless of age, regardless of position, regardless of the business we happen to be in, all of us need to understand the importance of branding. To be in business today, our most important job is to be head marketer for the brand called You. But then the internet happened. Titles matter. Bullets
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, OCTOBER 28, 2009
    [Business, Facebook] Warning: Social media may be hazardous to your health
    study , British firms are losing $264 million A DAY on lost productivity due to undercover activities on Facebook. Businesses are starting to look for ways to deal with the social networking problem. Tags: social media twitter ethics facebook innovation search engines Earlier in the day he had established the city he was in.
  • LEADER NETWORKS  |  WEDNESDAY, FEBRUARY 9, 2011
    [Business, Facebook] Spot the Winners: Three Patterns for B2B Community Success
    Pattern #2: It's Always Something But It's Never the Same The customer's problem is evergreen, but ever-changing and of business significance. Companies can and do use social media tools such as Facebook and Twitter to "take the pulse" of their customers -- with good success.
  • MODERN B2B MARKETING  |  MONDAY, JULY 2, 2012
    [Business, Facebook] 5 Takeaways from the AllFacebook Conference
    Two gloriously informative days of nothing but thought leaders talking about the latest trends and best practices in the world of Facebook marketing. Facebook is a media distribution center. From a user perspective, the more Facebook knows about you, the better the delivered news and results will be. It’s all about storytelling.
  • MODERN B2B MARKETING  |  THURSDAY, AUGUST 21, 2014
    [Business, Facebook] 10 Blogs to Bookmark: Social Marketing Edition
    You can also view posts divided by social sites (Facebook, Twitter, Google+, and YouTube). Garst blogs on a range of topics, from blocking someone on Facebook to choosing the right LinkedIn profile keywords. Maximize Social Business. Check it Out: Maximize Social Business. 9. Social Media Examiner. Truly the go-to source.
  • SAZBEAN  |  SUNDAY, JANUARY 22, 2012
    [Business, Facebook] Top Internet strategy, marketing and technology links for the week of January 22, 2012
    Users Not Customers Will Wake You Up to the Future of Doing Business (Small Biz Trends). Study: Why Do People Use Facebook? Here are the top Internet strategy, marketing and technology links for the week of January 22, 2012…  . Maximizing Your Brand Presence on Google+  (Marketing Profs). HubSpot). Social Fresh). ProBlogger).
  • WINDMILL NETWORKING  |  TUESDAY, JULY 28, 2015
    [Business, Facebook] 7 Questions to Help Create Healthy Employee Engagement
    When he’s not helping business-makers navigate through complex marketing challenges, Joseph enjoys reading, working out and traveling just about anywhere…anywhere you can get a digital signal, that is. Twitter | Facebook | Google+ | LinkedIn |. Questions to Help Create Healthy Employee Engagement by Joe Ruiz - Maximize Social Business.
  • WINDMILL NETWORKING  |  MONDAY, OCTOBER 1, 2012
    [Business, Facebook] The Social Media MBA: Part 9: Traditional Marketing and Technology Driving Social
    The 80’s saw the emergence of database marketing, however, chaotic databases did not provide much insight for businesses at the time. With the previous (very brief) history lesson, you can see that social media marketing is part of the natural progression of business.  TOPIC: Social Media Marketing for Business.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, AUGUST 21, 2012
    [Business, Facebook] Kred tries to one-up Klout by taking influence to the masses
    So what does this mean to you ?  I see at least two interesting business applications of the new “Story” format. First, this puts some useful, free tools into the hands of small businesses and brands. One of the questions I am often  asked is, “OK we understand this marketing trend, but we’re a small business.
  • VERTICAL RESPONSE  |  WEDNESDAY, SEPTEMBER 10, 2014
    [Business, Facebook] VR Customer Spotlight: The Epicurean Connection
    The Epicurean Connection also maintains a very active social media presence, with daily updates on Facebook , Twitter and Instagram. Sheana recently took a few minutes out of her busy day to share some insights into her thriving small biz. started my catering business in 1992, and opened the retail shop in 2001. Six part-time.
  • WINDMILL NETWORKING  |  WEDNESDAY, AUGUST 12, 2015
    [Business, Facebook] The Top 5 Social Media Strategies Used by Chinese Brands
    Twitter | Facebook | LinkedIn |. The Top 5 Social Media Strategies Used by Chinese Brands by Olivier Verot - Maximize Social Business. In China, the Internet has become a part of everyday life. They’re addicted to the web and modern technologies. One-third of this time is spent on Chinese social media. Author information.
  • WINDMILL NETWORKING  |  THURSDAY, JANUARY 29, 2015
    [Business, Facebook] When A Friend Of A Friend Becomes My Employee
    Twitter | Facebook | LinkedIn | When A Friend Of A Friend Becomes My Employee by Laurianne Laval - Maximize Social Business. More and more companies are opening their social referral program to out of the company sources and are increasing the number of people looking for talented new recruits. Social Recruiting
  • FEARLESS COMPETITOR  |  SUNDAY, JULY 28, 2013
    [Business, Facebook] Sunday Learning: Can Humans Fly Like Birds?
    TED stands for Technology, Entertainment, Design, and TED Talks cover these topics as well as science, business, development and the arts. Checkout our Facebook page for TED exclusives. Since the dawn of man, we have admired birds and wished we could fly like them. But flying by flapping wings is impossible, isn’t it? link].
  • WINDMILL NETWORKING  |  TUESDAY, SEPTEMBER 29, 2015
    [Business, Facebook] Learning from Big Brand’s ‘How To’ YouTube Videos
    Twitter | Facebook | LinkedIn |. Learning from Big Brand’s ‘How To’ YouTube Videos by Jayson Duncan - Maximize Social Business. One of the best ways to learn how to succeed on YouTube is by looking at what others are doing. This […]. Author information. Jayson Duncan. Video
  • BLUE FOCUS MARKETING  |  MONDAY, MARCH 4, 2013
    [Business, Facebook] Say “Cheese” with Social
    Small businesses are realizing that social media is here to stay, and they are taking notice because becoming a social brand can help drive revenue. Rather, it’s vital for driving new business growth and remaining competitive. Many small businesses have thrived simply by using word-of-mouth to promote their products or services.
  • B2B MARKETING INSIDER  |  TUESDAY, JANUARY 7, 2014
    [Business, Facebook] Is This The Year Of Big Data For Marketing?
    The “Internet of Things” will allow us all to become smarter marketers. I do not believe it will impact only consumer-based businesses as logistics, partner ecosystems, sales relationships and product development – all can be improved with better insights and connectivity. More about the insights than the technology. Strategy
  • WINDMILL NETWORKING  |  MONDAY, APRIL 13, 2015
    [Business, Facebook] “Plinko” Content: Zig and Zag Your Way to Brand Awareness
    At present he is responsible for various marketing and social business objectives that emerges from his twelve year-old consulting practice named Big Block Studios. Twitter | Facebook | LinkedIn | YouTube | “Plinko” Content: Zig and Zag Your Way to Brand Awareness by Justice Mitchell - Maximize Social Business.
  • MODERN B2B MARKETING  |  FRIDAY, AUGUST 24, 2012
    [Business, Facebook] Don’t Stop A-Meme-In’ – Using Memes for Lead Generation and Buzz Building
    Breaking through Facebook Edgerank sets up your next update for a much larger organic reach. You add a certain human element to your business. By adding personality your businesses likability increases. If you are looking for some good examples check out the Marketo Facebook page. You might be surprised with the results.
  • SALES PROSPECTING PERSPECTIVES  |  TUESDAY, OCTOBER 1, 2013
    [Business, Facebook] How to Become a Thought Leader In Your Industry
    A company with a reputation for dependability, consistency and quality services or products will win consumers'' business. Thought leadership" was coined in the 1990s in an article in Strategy+Business about industry professionals. Becoming a thought leader is harder than you think. First, let''s take a look at the origin of the term.
  • HUBSPOT  |  TUESDAY, DECEMBER 1, 2015
    [Business, Facebook] How to Figure Out What Keywords Your Potential Customers are Using
    Anyone who is familiar with your business, uses your product, purchases your goods… even those who choose a competitor – those are your people. Oftentimes, the keywords a business thinks they should rank for or talk about are not the terms their customers are actually using. 2) Get Social. At the center of those pieces are keywords.
  • B2B MARKETING INSIDER  |  TUESDAY, NOVEMBER 29, 2011
    [Business, Facebook] 5 Steps To Get Your Social Media Game On
    would start with LinkedIn, Facebook and Twitter and complete your profiles to 100% of their potential. Here are my profiles on Twitter ,  LinkedIn ,  Facebook. . One of the first big lessons I learned was that there is a  Myth of Business vs. Personal Profiles in Social Media. Don’t worry, you are not alone. Step 5: Soar!
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, SEPTEMBER 18, 2013
    [Business, Facebook] Social Media Case Study: How I made $47 million from my B2B blog
    helped my company get $47 million in new business through a blog-centered social sales strategy. Late in 2011, my company, AT&T, put together a new sales team to re-build business relationships with a Fortune 100 company in Atlanta. helped my company get $47 million in new business through a blog-centered social sales strategy.
  • HUBSPOT  |  THURSDAY, DECEMBER 6, 2012
    [Business, Facebook] 6 Tips for Creating Content That Spreads Naturally
    Using social media and content to market your business isn't a new concept, so just doing the bare minimum won't cut it. mean, think about how often content is shared across the web -- there are one billion Facebook users, and according to Twitter itself , there are about one billion tweets sent every two and a half days. Seriously.
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, SEPTEMBER 24, 2015
    [Business, Facebook] Generate More Leads By Literally Running with Your Prospects
    Many conference attendees throw their workout clothes and running shoes into their suitcases, but never quite have the motivation to use them when they travel for business. But where’s the business connection? Post information about the run on Twitter and in a Facebook Group, if the event has one. Keynotes are sponsored.
  • B2B MARKETING INSIDER  |  THURSDAY, OCTOBER 27, 2011
    [Business, Facebook] 12 Internet Trends You Need To Know From Mary Meeker
    If you don’t know Kleiner Perkins, they’ve invested in some companies you may have heard of…like Facebook, Twitter, Spotify, LegalZoom and Groupon. Apple, Facebook, Google and Amazon take the top spots in market capitalization but China’s Baidu and Tencent and Yahoo! Summit. Globalization Continues. While U.S.
  • IT'S ALL ABOUT REVENUE  |  MONDAY, JULY 30, 2012
    [Business, Facebook] What You Must Know About Community Management
    Some people assume community managers post updates to Facebook all day. What You Must Know About Community Management is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing. by Jesse Noyes | Tweet this The term “community manager” no longer lives in the realm of buzzwords.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, DECEMBER 29, 2014
    [Business, Facebook] Google Pants and 10 Hilarious Highlights from The Marketing Companion
    The post Google Pants and 10 Hilarious Highlights from The Marketing Companion appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. How Facebook changes our behavior Connecting personal branding, your online network, and business value Mobility, mobile commerce, and the worst apps in the world.
  • BIZNOLOGY  |  FRIDAY, OCTOBER 30, 2015
    [Business, Facebook] How to improve company culture
    It’s populated by such names as Chevron, Twitter, Disney, Google, Apple, and Facebook. James Heskett, Professor Emeritus at Harvard Business School and author of The Culture Cycle , stated in an interview that culture can affect up to 50% of a business’s profit. This correlation isn’t just incidental, either. Like this post?
  • B2B MARKETING INSIDER  |  WEDNESDAY, DECEMBER 18, 2013
    [Business, Facebook] 33 Stats On The Future of Content Marketing
    The growth and interest in Content Marketing is now an undeniable force for businesses and marketing. And please follow along on  Twitter ,  LinkedIn ,  Facebook   and  Google+  or   Subscribe  to the  B2B Marketing Insider  Blog for regular updates. We are no longer asking whether content marketing is the future. Sirius Decisions.
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, SEPTEMBER 15, 2011
    [Business, Facebook] 5 Reasons Face-to-Face Events Still Rule in Europe
    Reasons Face-to-Face Events Still Rule in Europe is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing. Facebook. by Sylvia Jensen | Tweet this The rumors of the physical event’s demise are greatly exaggerated. At least in Europe. And there’s no doubt that virtual events are gaining traction.
  • ACT-ON  |  FRIDAY, DECEMBER 4, 2015
    [Business, Facebook] Measuring Year-End Marketing KPIs – Where’s the Data?
    The sales cycle may vary for your business but year-end marketing opportunities are still available, so make sure to check out last month’s post. Facebook Insights. Analytics for Facebook has been around for quite a few years so it should come as no surprise that it’s got a lot of bells and whistles under the hood. Sentiment.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, JANUARY 2, 2012
    [Business, Facebook] Are you ready for Return On Influence?
    And while this innovation is producing revolutionary opportunities for influence marketing, it has also resulted in the most divisive and controversial conversation on the web today.  As I observed this intersection of business opportunity and personal loathing I thought that somebody should write a book about this. So I did. Many thanks!
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, MARCH 12, 2015
    [Business, Facebook] How to Ignore Annoying Strangers and Build an Online Community Your Way
    Those people don’t know anything about your business, your network, or your customers. If you’re trying to evaluate whether leveraging an online community might be good for your business, consider the following: 1. by Steve_Dodd Related Stories What is the ideal blogging frequency for your business? Not making that up.
  • B2B MARKETING INSIDER  |  TUESDAY, JANUARY 17, 2012
    [Business, Facebook] 2 Recent Reports Show Mobile Ads And Apps Are Hot!
    One of my “no-brainer” marketing predictions for 2012 was that mobile advertising and app development would begin to take up more than the meager 1% or less of marketing spend as  reported by businesses in 2011. They also reported that the decreases in time spent on the web was due to less time spent on Facebook. Mobile
  • WINDMILL NETWORKING  |  FRIDAY, DECEMBER 12, 2014
    [Business, Facebook] New Year’s Resolutions For Your Social Customer Service
    Social customer care has become a true business necessity. Twitter | Facebook | LinkedIn | New Year’s Resolutions For Your Social Customer Service by Sofie De Beule - Maximize Social Business. Sofie is Community Manager at Engagor.com. She blogs to show brands how to use social media to create an engaging online presence.
  • WINDMILL NETWORKING  |  THURSDAY, JUNE 25, 2015
    [Business, Facebook] The Emotional Role of Social Media Sharing
    Twitter | Facebook | Google+ | LinkedIn | Pinterest |. The Emotional Role of Social Media Sharing by Wade Harman - Maximize Social Business. You can make people click, but you can’t make them share. Those were the wise words spoken to me by Mark Schaefer of {grow} blog a few months ago as I listened intently to what he had to say.
  • WINDMILL NETWORKING  |  TUESDAY, APRIL 7, 2015
    [Business, Facebook] Social Media Tools for Advocacy: How GaggleAMP Helps You Leverage the Other
    Businesses of all sizes are waking up to the fact that a truly effective social media presence requires companies to what I recently refer to as Leverage The Other by engaging with and scaling social media efforts through the involvement of influencers, fans, partners, and/or employees. Employee Advocacy
  • VOLACCI  |  TUESDAY, JUNE 25, 2013
    [Business, Facebook] Social Media and Lead Generation: Choose Wisely
    The mainstream Big Four are LinkedIn, Twitter, Facebook, and Google+-- the last of which is steadily gaining traction. would easily say that I''m far more likely to buy a yarn I see advertised if I encounter it on Ravelry than if an ad appears in the sidebar of my Facebook. Social media is a trend that''s not going away.
  • KOMARKETING ASSOCIATES  |  MONDAY, SEPTEMBER 14, 2015
    [Business, Facebook] 9 B2B Marketing (and Life) Lessons from #Inbound15
    She says that decision makers need to see the value behind doing something and have some sort of evidence that committing to your ideas will generate better business results. People trust people, not businesses. – Mari Smith  (Social Media Thought leader and Facebook Marketing Expert). Now, that’s an inbound movement!
  • B2B MARKETING UNPLUGGED  |  THURSDAY, JULY 1, 2010
    [Business, Facebook] Why Most Executives Should Stay Clear of Social Media
    Naturally, this otherwise excellent talk began with the Ritual Shaming of the people in the room brave enough to admit they didn’t have a professional Facebook account, don’t really understand Foursquare, are only dimly aware of Google Buzz and can’t, honestly, see the point of Twitter. Steve Jobs gets it but seems unable to be polite.
  • WINDMILL NETWORKING  |  THURSDAY, JANUARY 17, 2013
    [Business, Facebook] Social Media Contests: 5 Steps to Running a Successful Contest on Instagram
    80 million registered users is not exactly a lot when compared to other social media networks, with its big boss Facebook breaking the 1 billion active users late last year, but it is big enough to get brands and businesses to notice that there is potential to build their community there.  Goals . What are you trying to achieve? Theme.
  • B2B MARKETING INSIDER  |  WEDNESDAY, OCTOBER 22, 2014
    [Business, Facebook] How To Build An Army Of Volunteer Contributors For Your Blog
    Every content marketer faces the challenge at some point of trying to figure out how to publish enough content to make a difference to your audience and your business. Business 2 Community built an entire media company using an army of volunteer contributors. SAP Business Innovation Extends The Model. That’s right.
  • WINDMILL NETWORKING  |  MONDAY, FEBRUARY 23, 2015
    [Business, Facebook] The Customer Experience Trap
    When he’s not helping business-makers navigate through complex marketing challenges, Joseph enjoys reading, working out and traveling just about anywhere…anywhere you can get a digital signal, that is. Joseph Ruiz | Twitter | Facebook | Google+ | LinkedIn | The Customer Experience Trap by Joe Ruiz - Maximize Social Business.
  • WINDMILL NETWORKING  |  TUESDAY, APRIL 13, 2010
    [Business, Facebook] Manners in the Digital Age : Use Old-School Etiquette to Rise Above the Social Media Mainstream
    So what’s a savvy business professional to do? If you post photos of someone on Facebook , ask for permission. Anything you say on a LinkedIn discussion group, Facebook wall, etc. The Ultimate Guide To Facebook Tagging Etiquette (allfacebook.com). Today’s blog post is written by my guest Jennifer V. Miller.
  • SOCIAL MEDIA B2B  |  MONDAY, NOVEMBER 29, 2010
    [Business, Facebook] 12 Social Media Tools for B2B Pre-Event Marketing
    LinkedIn users will be shown events that match their specific business needs based on the information they’ve added to their LinkedIn profile (Job Title, Industry, etc.), so your event may show up in their recommendations. Facebook Events. Here’s a good guide from Mashable on How To: Organize an Event on Facebook.
  • TOM PISELLO  |  FRIDAY, NOVEMBER 5, 2010
    [Business, Facebook] Trend Micro Risk and Compliance Assessment tool (powered by Alinean)
    Is Marketing Too Busy? Frugalnomics: Business Productivity and Cost Reduc. Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. CIO Priorities for 2011 Indicate Continued Frugaln. Do White Papers Still Engage?
  • SAZBEAN  |  FRIDAY, AUGUST 31, 2012
    [Business, Facebook] Nestlé’s GMO trial: A Case Study
    The court ruling has spurred conversation all over Facebook and twitter, and has added even further to the debate over the safety of GMO food. Highlights Honesty and Transparency in Business California’s Prop 37. Many, if not the majority of Nestlé’s products contain ingredients from genetically modified foods. The U.S.
  • HUBSPOT  |  THURSDAY, MAY 23, 2013
    [Business, Facebook] Where Do Marketers Get Customers? [Data]
    If you don''t see your business type or industry represented below, though, let us know -- we did our best to grab as much data as we could, but we know we can always do more! It is interesting to note that most business types had the same ability to acquire customers through a blog, around 40%-50%. And the people want benchmark data.
  • B2B MARKETING INSIDER  |  MONDAY, DECEMBER 30, 2013
    [Business, Facebook] Top Marketing Predictions For 2014
    also talked about the connection between personal branding, content marketing and social selling in a truly social business. More brands will setup real newsrooms, start producing content like a publisher – content their audience actually wants to consume AND that drives a business result. think I had the topics right. Strategy
  • BIZNOLOGY  |  FRIDAY, JANUARY 27, 2012
    [Business, Facebook] Google’s “Search Plus Your World” Is Heavy Handed…So What?
    The truth is that Google is a business not a government entity. Unfortunately, most of these pundits aren’t either, because the real social data from the big boys, Facebook and Twitter, is not fully available to the search engine due to the fact that they cannot come to agreements on payment for that data.
  • WINDMILL NETWORKING  |  MONDAY, SEPTEMBER 22, 2014
    [Business, Facebook] 9 Tools to Help Fix the Customer Experience Gap
    When he’s not helping business-makers navigate through complex marketing challenges, Joseph enjoys reading, working out and traveling just about anywhere…anywhere you can get a digital signal, that is. My wife and I decided it was time to replace our washer and dryer. Customer Experience Marketing
  • SOCIAL MEDIA B2B  |  TUESDAY, SEPTEMBER 3, 2013
    [Business, Facebook] REPORTS: LinkedIn is the Most Effective B2B Social Network
    LinkedIn has always been the social network that gets the business attention, especially from B2B marketers. In a study of over 5,000 businesses, HubSpot found that traffic from LinkedIn generated the highest visitor-to-lead conversion rate at 2.74%, almost 3 times higher than both Twitter and Facebook. B2B LinkedIn Takeaways.
  • FEARLESS COMPETITOR  |  TUESDAY, APRIL 3, 2012
    [Business, Facebook] 6 in 10 Senior Marketers Say Social Media Key to Company Survival
    59% of senior marketers either agree (39%) or strongly agree (20%) that companies that do not fully embrace social media will not survive, according to  [pdf] a recently-released study commissioned by Facebook and conducted by Forrester Consulting. Asked who owns social media in their business, answers were all over the map.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, OCTOBER 6, 2014
    [Business, Facebook] 7 Ways social media has changed leadership
    When I was in graduate school, I took what I thought was going to be a “filler” type of class in Business Leadership. Today, anybody with a computer can start a business. What does the future look like for weak-link leadership? 4) Does the speed of business provide a mandate for kings instead of leaders?
  • WINDMILL NETWORKING  |  FRIDAY, APRIL 17, 2015
    [Business, Facebook] 45+ Reasons to Attend the Social Tools Summit
    Next month is going to be the first time a social media conference will be held centered exclusively around the theme of social media tools: Which types of tools exist, how they can be (and are being) leveraged to help with the various issues that arise in the business use of social media, and best […]. Author information.
  • WINDMILL NETWORKING  |  TUESDAY, AUGUST 25, 2015
    [Business, Facebook] The Legal Risk and Reward of Using Social Media
    He authored three books including Fire over Facebook: A Primer on Protected Social Media Activity in the Workplace and Best Practice Guide for Managing Employee Social Media Use, and the Social Media Guide for Lawyers. Twitter | Facebook | Google+ | LinkedIn | YouTube |. That there are two sides to every coin. Author information.
  • WINDMILL NETWORKING  |  THURSDAY, DECEMBER 18, 2014
    [Business, Facebook] 2015 : The Influencer Marketing in the Digital Age
    Raymond Morin | Twitter | Facebook | Google+ | LinkedIn | 2015 : The Influencer Marketing in the Digital Age by Raymond Morin - Maximize Social Business. The accelerating way of change to the new social science of marketing In recent years, the concept of influence in social media marketing has evolved very quickly.
  • B2B MARKETING INSIDER  |  TUESDAY, JUNE 4, 2013
    [Business, Facebook] The Expanding Role Of B2B Marketing
    And we’ve seen the increasing level of discussions on how marketing was evolving into  content marketing and employing  social business  strategy. This sentiment was also echoed last week at the Business Marketing Association’s annual conference titled the “ BMA Blaze.” And it was straining traditional marketing strategy.
  • SALESFUSION  |  THURSDAY, JANUARY 14, 2016
    [Business, Facebook] Turn Your Customers Into Marketers
    The idea behind these campaigns is to involve users (whether they be customers, leads or anyone else relevant to your business) by putting them front and center. For example, you might run a UGC campaign on Facebook where you ask people to submit photos or one on Twitter where you ask them to tweet using a certain hashtag.
  • SOCIAL MEDIA B2B  |  TUESDAY, DECEMBER 20, 2011
    [Business, Facebook] 12 B2B Social Media Predictions for 2012
    We expect that early adopter companies will move even further out in front by becoming social in many areas of their business, while more of the second wave adopters will begin to see value in social media and move forward with planning and execution. In the consumer world, many companies send their visitors directly to Facebook.
  • TOMORROW PEOPLE  |  TUESDAY, OCTOBER 16, 2012
    [Business, Facebook] Not Just a Pretty Face: Moving Your Website from Cosmetic to Strategic [INFOGRAPHIC]
    Many businesses think all they need is a website (sparkly or non-sparkly) for internet domination. Yet some 41% of businesses do not use any optimisation techniques to improve search engine rankings. people they know and trust." – Malorie Lucich, Facebook Spokesperson. "Build it and they will come." Don't Push! Stop selling.
  • HUBSPOT  |  THURSDAY, APRIL 23, 2015
    [Business, Facebook] 7 Brilliant Video Marketing Campaigns You'll Actually Enjoy Watching
    Examples of Brilliant Video Marketing Campaigns. 1) Progressive's Small Business Tips. Expertly crafted by the brand storytellers at Arnold Boston , the Small Business Big Dreams series presented by Progressive is a perfect example of human, value-driven video marketing. Riddle me this -- why do people buy quarter-inch drill bits?
  • FEARLESS COMPETITOR  |  MONDAY, FEBRUARY 13, 2012
    [Business, Facebook] The Goal of Marketing – Trust
    Paul Gillin, author of Social Media for the Business Customer told me “This is the single biggest change recently. Your company needs to be everywhere online – not just a website, but an active, frequently updated blog (the heartbeat of the business), Facebook, Linkedin, Digg, delicious, Twitter, and even Google Plus.
  • WINDMILL NETWORKING  |  WEDNESDAY, DECEMBER 24, 2014
    [Business, Facebook] 2015 Customer Experience Trends and Tips
    When he’s not helping business-makers navigate through complex marketing challenges, Joseph enjoys reading, working out and traveling just about anywhere…anywhere you can get a digital signal, that is. Joseph Ruiz | Twitter | Facebook | Google+ | LinkedIn | 2015 Customer Experience Trends and Tips by Joe Ruiz - Maximize Social Business.
  • BLUE FOCUS MARKETING  |  MONDAY, JUNE 3, 2013
    [Business, Facebook] 5 Tips On Finding Your Next Customer
    According to a May 2012 survey by Constant Contact, over three-quarters of small businesses agree on their primary goal: attracting new customers. Unfortunately, a more troubling statistic shows that many small business owners are missing out  on a vital opportunity. This perception needs to change. It’s cheap. It builds community.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, APRIL 27, 2016
    [Business, Facebook] Ghostcodes makes Snapchat more marketer-friendly
    However, that might be because that the only way to encounter a brand on Snapchat is through an ad, whether a Snapcode (a branded QR code leading to your profile) found on Instagram, a Facebook post with the username, or sponsored content on Snapchat. By Kiki Schirr, {grow} Contributing Columnist. could not agree more. Best practices.
  • HUBSPOT  |  MONDAY, MAY 6, 2013
    [Business, Facebook] The Marketer's Guide to Proper Social Media Etiquette
    If you do want to engage with another company''s hashtag because it''s relevant to your business, be sure to add value rather than send spam tweets. Twitter followers who will take action on your content are much more valuable to your business''s bottom line. Facebook Etiquette. you gotta have some etiquette, man. Etiquette?
  • BIZNOLOGY  |  TUESDAY, JANUARY 12, 2016
    [Business, Facebook] The fitness gear and tech that will make me strong and skinny in 2016
    My CrossFit god friend, Dan Krueger , is logging a lot of his workouts on an app called the  Wendler Log and then sharing it out on Facebook — and that’s one of the biggest component for vigorous accountability with a side order of shaming: sharing your workouts — and lack thereof — on Facebook and Twitter.
  • LEADERSHIP  |  WEDNESDAY, OCTOBER 16, 2013
    [Business, Facebook] Why You Can’t Write Off Email Marketing—It Beats Social Media
    Take a look at these statistics and reasons why email should still be a priority in your overall B2B marketing strategy: A recent study by Custora shows that Email has nearly 3 times as many users as Facebook and Twitter combined. More and more businesses are equipping staff with smart phones across all levels of the corporate domain.
  • KOMARKETING ASSOCIATES  |  MONDAY, JUNE 11, 2012
    [Business, Facebook] Write for Your Reader: Using Google Analytics to Capture Your Audience’s Interest
    Writing for your readers and not for search engines is an important part of your business and SEO strategy. Research a topic within the Facebook changes that has not yet been explored. When working to create content that readers will enjoy, you will need to dig into Google Analytics and learn about what interests your audience.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, DECEMBER 17, 2015
    [Business, Facebook] Case study: Social media success in regulated industries
    If your company is still in the social media dark ages, the first step toward success may not be a new Facebook page. Sure there are obstacles in a regulated business. The post Case study: Social media success in regulated industries appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. We’re regulated.”.
  • SAZBEAN  |  SATURDAY, MARCH 2, 2013
    [Business, Facebook] Top Internet strategy, marketing and technology links for the week of March 2, 2013
    Search Engine Watch) How to Generate Quality Traffic with Display Advertising  (Search Engine Watch). News & Notes
  • MARKETING ACTION  |  TUESDAY, APRIL 14, 2015
    [Business, Facebook] Why Blogging Is More Important Than Ever
    Just over the past year, the marketing landscape has changed dramatically.  As Google changes their algorithm ,  then Facebook ,  and eventually Twitter , it’s making it hard for even the experts to keep up. And a Facebook page was the golden egg. Facebook and the Decline of Its Organic Reach. Here’s a hint. Blogs.
  • HUBSPOT  |  THURSDAY, JANUARY 8, 2015
    [Business, Facebook] How to Monitor Social Media in Only 10 Minutes a Day [Free Ebook]
    Each and every one of these roles requires busy people to go above and beyond to respond to fans, deal with people’s problems, or dig deeper to find unique opportunities. What you should be monitoring on Facebook, Twitter, LinkedIn, Google+, and Quora … and how often. But there’s one big problem here … social media never sleeps!
  • WEBBIQUITY  |  WEDNESDAY, MARCH 27, 2013
    [Business, Facebook] 26 Outstanding LinkedIn Tips and Tactics
    Indisputably the largest business-oriented social network, LinkedIn has emerged as a crucial site for professional networking, B2B marketing, hiring and job seeking. 13 Things You Never Knew You Could Do On LinkedIn by Business Insider. Lessons from HubSpot’s LinkedIn Company Page by Business Insider. Marketing with LinkedIn.
  • HUBSPOT  |  WEDNESDAY, FEBRUARY 13, 2013
    [Business, Facebook] 5 Valentine's Day Marketing Campaigns That'll Warm Your Heart
    Uber is a startup that's figured out a way to create a campaign that delights its audience and drives additional revenue for its business -- all without a tremendous resource investment. The State of New Jersey, along with the Small Business Association, are running a pro-business campaign called "Show Your Love for the Jersey Shore."
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  FRIDAY, JUNE 26, 2009
    [Business, Facebook] Marketing strategy & social media: Some rationality, PLEASE!
    If you're selling fertilizer to farmers in Lake County Wisconsin, you will probably benefit from a billboard along the interstate more than an account on Facebook. My local family-run homebuilder is going out of business because of this recession and could give a rat's patooty about social media. Businesses who live by couponing - yes.
  • MODERN B2B MARKETING  |  MONDAY, JULY 22, 2013
    [Business, Facebook] Introducing the Modern Press Release
    We can share news updates on LinkedIn, Facebook, or Twitter. If the headline were a Facebook post, would it catch your eye? We also talked about what we can’t stand seeing on Facebook or Instagram. Our social media life rules apply to business. It brings into question whether press releases are still relevant and useful.
  • WINDMILL NETWORKING  |  MONDAY, DECEMBER 8, 2014
    [Business, Facebook] Setting Goals for PR and Social Media in 2015
    Twitter | Facebook | Google+ | LinkedIn |. Setting Goals for PR and Social Media in 2015 by Maggie Patterson - Maximize Social Business. Another year has come and gone, and you’re very likely in the middle of finalizing plans, budgets and all kinds of things for 2015. Or are you going to add something new to […]. Media Relation
  • WINDMILL NETWORKING  |  MONDAY, JULY 23, 2012
    [Business, Facebook] Who are the Top 15 Thought Leaders in Social Media Today?
    An interesting conversation in my Social Media Strategies for Business LinkedIn Group , which you should all join if you haven’t already, led to the list which I am going to publish below. Brian Solis – Brian is the prolific author of Engage! , The End of Business As Usual , and Putting the Public Back in Public Relations.
  • TOMORROW PEOPLE  |  WEDNESDAY, OCTOBER 10, 2012
    [Business, Facebook] Create a Buzz Around Your Brand Using Social Media
    Social media has exploded in the past five years, and most businesses have now figured out that it has a potentially massive marketing potential. Attracting and retaining business. However, brands are using it to varying degrees of success: some really get it, and some definitely do not. Nurturing and winning leads, at lower costs.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, AUGUST 3, 2015
    [Business, Facebook] 5 Ways Twitter is changing the world (despite what the critics say)
    While the functionality of other platforms like Facebook and LinkedIn are tightly controlled by the executive office, the most popular use cases for Twitter never came from Twitter at all. The post 5 Ways Twitter is changing the world (despite what the critics say) appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}.
  • BIZNOLOGY  |  WEDNESDAY, MAY 29, 2013
    [Business, Facebook] 5 Essential Functions for Every B2B Website
    Photo credit: Wikipedia. “If you don’t have a website, you don’t have a business.”   By now, this maxim is well understood–and it is just as true for B2B businesses as for B2C ones, if not more so.  What website strategies should you pursue for business marketing?  Community. and Canadian resellers.
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