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Five Uncommon Digital Marketing Tactics for Your Small Business

Webbiquity

Five little-used digital marketing techniques for your business. An example is this study on headlines from Buzzsumo that shows relevant data after analyzing 100 million headlines. Not only does this cause lost profits if you run an ecommerce business, but also drains your customer support team. Publish original studies.

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The B2B case for retention marketing: 7 key tactics

Martech

Instead, B2B retention requires a laser focus on the core business, meeting customer expectations consistently, penetrating existing accounts further and monitoring any changes closely as signals for proactive outreach. The growth of SaaS businesses, where retention and renewals are the key to breakeven, not to mention profit.

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Six Tactics to Take Your Marketing to the Next Level

Webbiquity

Marketing is the very heart of business, one of its two most basic functions per Peter Drucker. Poor marketing can lead to fewer sales, fewer customers, and even a higher bounce rate on a business website. This post details six tactics that can boost your marketing and business success. Contributed post.

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Try These Top B2B Influencer Marketing Tactics

Top Rank Marketing

The strategy has exploded in adoption, with a 2023 Ogilvy study finding that 75% of B2B businesses are leveraging influencers in their campaigns. Not only that, but our original industry research helps shed a broader light on the B2B influencer marketing tactics being used most today.

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The Art and Science of Explaining Your Product Strategy

Speaker: Jason Tanner, CEO of Applied Frameworks

Join Jason Tanner, CEO of Applied Frameworks, as he reviews a range of frameworks and practices to construct a clear, compelling product strategy connected to the business model for the product. Integrate product strategy with the business model of the product. Apply frameworks to define product strategy.

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Innovative Affiliate Marketing Tactics for E-commerce Businesses

Valasys

Ecommerce retailers need to get creative with their partnership tactics and incentives to fully capitalize on this channel. For example, when an electronics company partnered with affiliates focused on gaming, photography, and video production, their conversion rates increased by over 50%.

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Grow Your Business with These Intent-based Marketing Examples

Binary Demand

In this blog, we’ll delve into compelling intent-based marketing examples as well as their constraints and practical implementation tactics. To fully comprehend its examples, let’s initiate by examining the proficient implementation of intent-based marketing. Look for actions that are relevant to your industry.

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