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Uncovering permission-based marketing: 7 tips for a cookieless future revealed

B2BMarketing.net

One phrase you may have heard a lot more recently is permission-based marketing. But what exactly is permission-based marketing? And, perhaps most importantly, how do you use permission-based marketing in your current business model? What is permission-based marketing? This is a type of permission-based marketing.

Tips 52
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Shifting from an Interruption to Permission Marketing Model

PureB2B

In 1999, Seth Godin introduced the concept of permission marketing, giving name to a radically different approach to the traditional “interruption marketing,” which was and remains a stalwart of the advertising world. What is permission marketing? How to Shift to a Permission Marketing Model. It’s that simple.

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Permission-Based Email Marketing: Everything You Need to Know

Optinmonster

Are you totally clear on the ins and outs of permission-based email marketing? That’s why, today, we’re going to tell you exactly what permission-based email marketing is and why it matters. That’s why, today, we’re going to tell you exactly what permission-based email marketing is and why it matters.

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Five Uncommon Digital Marketing Tactics for Your Small Business

Webbiquity

Five little-used digital marketing techniques for your business. An example is this study on headlines from Buzzsumo that shows relevant data after analyzing 100 million headlines. Not only does this cause lost profits if you run an ecommerce business, but also drains your customer support team. Publish original studies.

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10 Inspiring Email Newsletter Signup Examples that Convert

Optinmonster

In this article, we’ll share some inspiring newsletter signup examples along with best practices you can use to create your own. By signing up, subscribers are indicating an interest in your business. These include: Incentive Permission Expectations Consistency Let’s look at each of these factors in greater detail.

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The Importance of an Email Marketing Database for a Business

SendX

However, with the right approach, your email list will become a hugely profitable part of your business. Why is a Healthy Email List Essential to Your Business? These are people who gave you permission to send them your marketing material. Here’s an example of an email he sent his friends. Source: Videofruit The result?

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The Utility of Fully-Permissioned Customer Data

The Customer

That data, known now as fully-permissioned customer data, has its roots in conversational, gamified exchanges between brands and customers and its utility, as you’ll see in this interview, extends WAY beyond the metrics of traditionally-sourced customer data. The Utility of Fully-Permissioned Customer Data from TheCustomer on Vimeo.