Content Standard

AUGUST 24, 2021

Take Facebook, for example. A Digital Uprising Is Under Way But Facebook isn’t the only company whose business model deserves scrutiny. Meaning an overwhelming number of brands are beholden to a small circle of tech overlords for access to closed ecosystems of audience data. billion) of its total revenue in 2020.

Privacy 127

Privacy iProspect Ad Exchange Paid Search Agency 127

KEO Marketing

FEBRUARY 25, 2015

iProspect ). For business to business (B2B) marketers, it is critical to ensure that they use their valuable time and resources most efficiently. For example, timing can be tricky when it comes to search, particularly in the B2B realm, where the conversion journey tends to move slowly. Microsoft ). About KEO Marketing.

Display 48

Display iProspect Paid Search Agency Advertising Agencies 48

Conductor

DECEMBER 3, 2019

It was the perfect meeting point of me wanting to perform and convince an audience of something, while being strategic in business about how my skills and interests meet up. But I realized when I was at iProspect, the reason I like doing search and the reason I like SEO is I like knowing what people are looking for.

Paid Search Agency 98

Paid Search Agency Paid Content Enterprise Management Planning 98

Webbiquity

APRIL 7, 2010

For search marketing consultants and agencies, four basic phases and an example of what a monthly report should consist of to keep the client engaged throughout the relationship. Laurie Sullivan details results of an iProspect study quantifying how “display ads and search work together to provide a bigger impact on campaigns.&#.

Search Engine Marketing 100

Search Engine Marketing Paid Search Agency Search Marketing SEM 100

ClearVoice

JUNE 20, 2022

Call center technology company Genesys shares customer stories on their website to show how their cloud-based and on-premise software is making an impact on businesses. These assets give potential and current customers the hand-holding necessary to understand complex tech topics backed by studies, user examples, and actionable advice.

Inbound Marketing 52

Inbound Marketing Top of Funnel Planning Paid Search Agency 52

SnapApp

MARCH 2, 2018

According to an iProspect report , implementing marketing attribution in your organization will increase revenue by 15-35%…. . What if you're a business investing a lot in top funnel social media and display ads designed to drive brand awareness and direct traffic to your site? It’s too simplistic. . So, what is the hold up? . .

Marketing Attribution 104

Marketing Attribution Top of Funnel Lead Ranking Multi-Touch Attribution 104

ClearVoice

APRIL 9, 2020

Could you pull some key quotes out of it to use as #MotivationalMonday snippets on your Facebook business page for the next several weeks? Wayfair, for example, hosts the Homemaker Blogger Community. They also share templates you can customize for your business, and why they work. What does repurposing look like? Data studies.

Top of Funnel 119

Top of Funnel Inbound Marketing Paid Search Agency Work Management 119