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4 Capabilities Sustain Growth in a Volatile Business Environment

Vision Edge Marketing

As expected, the volatile business environment and the economy, especially concerns about a downturn, inflation, and the impact of interest rates on sales, inventory management, and the overall cost of doing business, are on their minds. Anticipating disruptions is a critical first step in managing their impact on business.

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Sustain Growth: 4 Capabilities in a Volatile Business Environment

Vision Edge Marketing

As expected, the volatile business environment and the economy, especially concerns about a downturn, inflation, and the impact of interest rates on sales, inventory management, and the overall cost of doing business, are on their minds. Anticipating disruptions is a critical first step in managing their impact on business.

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A New Employee Landscape & Future Work Environment

Zoominfo

Coming soon: A new work environment. In particular, the increased adoption of team collaboration tools, electronic signature software, and web conferencing apps all increased significantly last year, setting the stage for the new office environment that workers will re-enter soon. Employees expect continued flexibility.

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‘Bad’ digital ad spending can harm the environment

Martech

“Bad” digital ad spending is very bad for the environment. Here’s the thing: We’re in the marketing business. Doing less with more isn’t only in your own self-interest, it’s also good business. Business email address Subscribe Processing. We’re all about the cumulative impact of incremental change in attitudes.

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The Business Case and Playbook for Data-Driven Sales Coaching

This eBook will serve as a springboard for your business, a playbook, and implementation plan to guide you as you consider an investment of time and money to improve data-driven sales coaching at your company. The state of the market and the state of sales coaching make SCL a wise investment, but you have to do it right.

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Why Your Business Isn’t Seeing New Leads Online

Marketing Insider Group

In today’s environment, your digital presence offers the best opportunities for generating leads. Somewhere, you attracted their attention and somehow, you propelled them to interact with your brand. Once they do, your company has the information it needs to make contact.

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Today’s Business Environment Demands Complete Organizational Clarity and Alignment.

OnMessage

Many executives think purpose is paramount to business success. And still other leaders believe a differentiated, customer-centered corporate story drives business performance. The post Today’s Business Environment Demands Complete Organizational Clarity and Alignment. The truth is, each of these executives are [.].

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What Is the Gemini Effect in B2B Marketing?

B2B business-client relationships are often more complex than those in the consumer world. In such a complex environment, how can loyalty marketing help? Or do they select a reward that is beneficial to their business or the associates who work for them? What should they redeem for? as if they are a consumer?

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Closing the Social Distance with Virtual Selling

Speaker: Amy Huseth, Vice President of Marketing & Sales Enablement at CDK Global

Sales organizations in most industries had to reassess the way they were doing business in order to adapt to the virtual selling landscape. In moving forward, Amy and her team have also created initiatives that will help teams excel in a post-pandemic environment. How can you continue to enable your sellers when they are all remote?

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Togetherness: Achieving Sales and Marketing Alignment

Speaker: Jeff Davis, Founder, jd2 Consulting Group

In today’s B2B business environment sales and marketing can no longer operate in silos. With increased scrutiny for marketing to prove ROI on their activities and it becoming increasingly hard for B2B salespeople to even get in front of customers, the old way of doing business is no longer an option.