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Podcast Marketing Statistics for Businesses

Spiralytics

As their popularity continues to rise, businesses are starting to leverage channels such as TikTok and Instagram Reels to showcase their content and products. million podcast listeners in 2021—200,000 more than Apple Podcasts ( eMarketer ) 424.2 million podcast listeners in 2021—200,000 more than Apple Podcasts ( eMarketer ) 424.2

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4 Practical Tips to Get Your Business Ready and Set for 2022

Marketing Insider Group

With the year drawing to a close, business owners – as is their wont – look towards the New Year and the opportunities it may bring. In this article, I’m going to share 4 practical tips to get your small or medium business ready for next year. Businesses will need to optimize their sites for voice search.

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Optimizing the eMarketing Leads-to-Sales Process

NuSpark Consulting

The challenge to any business is to optimize every little piece of the eMarketing flow from website visitor to sale. Below is a diagram showing how the eMarketing flow works. Below is a diagram showing how the eMarketing flow works. … [ visit site to read more ]. Related posts. No related posts.

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B2B Digital Advertising Spend Growth Stays Steady in 2020 While Everything Else Changes

KoMarketing Associates

New research from eMarketer shows that it’s up 22.6% For one thing, it significantly reduces the face-to-face business interactions marketers used to rely on for relationship building. of marketers to meet new business prospects and to generate leads. According to eMarketer, Google “ will suffer a 3.3%

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Optimizing the eMarketing Leads-to-Sales Process

NuSpark Consulting

The challenge to any business is to optimize every little piece of the eMarketing flow from website visitor to sale. By carefully tweaking the micro elements of the flow, the macro components work better; you’ll generate more leads, more conversions, more sales, increase market share, and be primed for the future.

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Book Review: eMarketing Strategies for the Complex Sale

Webbiquity

The brilliant Ardath Albee provides the missing piece, a reliable recipe marketing automation, demand generation and content marketing success in her new book, eMarketing Strategies for the Complex Sale. However, the purchasing committee will generally include someone from IT, the CFO, and in smaller firms possibly even the CEO.

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Your B2B Marketing Budget Playbook for 2021 Success [Research]

Marketing Insider Group

Research from eMarketer released in August projected B2B ad spending to grow by 22.6% Researchers and analysts with eMarketer attribute this to the shift towards content and online events which often need paid promotional channels to reach new audiences. Thinking of your website as a digital business card is a mistake.