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10 Best Sales Tools to Boost Your B2B Sales

SalesIntel

How Sales Tools Bring Value to Your Business? The most important benefits of using a sales automation tool for your business are: 1) Improve Your Reporting Every sales manager or VP seeks ways to improve productivity. Due to its diversity, CRM can benefit any business – from a startup to a large enterprise.

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Emergence of Demand Generation Role Drastically Alters Marketing Landscape

Adobe Experience Cloud Blog

It is more and more common these days to see a director of “demand gen’ working alongside of counterparts who manage closely aligned departments such as marketing communications and corporate communications. Indeed, this is exactly the structure we have at my company, Marketo. It’s certainly about time.