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Transform Your Sales Process with HubSpot Content Assistant

SmartBug Media

Fortunately, HubSpot Content Assistant can help businesses overcome these challenges and maximize their HubSpot experience by revolutionizing their sales process. Additionally, sales teams can become overwhelmed by manual processes, leaving them with less time to focus on growing their business.

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Why So Many Businesses Are Shifting to Content Marketing

Marketing Insider Group

What if I told you the answer was quality content? Content is king today and will still be on the throne tomorrow. In 2020, 70% of marketers were already actively investing in content marketing ( HubSpot ). 79% of B2B content marketers say their organization has a content marketing strategy ( Content Marketing Institute).

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Unlocking Customer Retention in HubSpot

SmartBug Media

Happy customers are repeat customers—and in today’s era of high customer acquisition costs , businesses can’t afford to lose customers because of a bad experience. Fortunately, CCOs who use HubSpot are well positioned to retain customers and even turn renewals into upsells. How Can You Analyze Purchase History in HubSpot?

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Using HubSpot Lead Flows To Improve Conversion Rates

Stevens & Tate

There’s a common misconception that some businesses that pop-ups are always a bad idea. However, a strategically placed pop-up can actually make it easier to convert your leads. If you do decide to use pop-ups in an attempt to convert leads, then you should be sure to use HubSpots’s Lead Flow feature.

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HubSpot unveils AI additions and a revamped Sales Hub

Martech

Inbound 23 started today with HubSpot unveiling HubSpot AI, which brings together new and existing AI-powered products and features, and a reimagined HubSpot’s Sales Hub. The AI’s features include: AI Assistants, which are generative AI capabilities that help teams create content, images, websites and reports.

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Elevating Business Impact: The Business Case for Content Marketing

ClearVoice

At ClearVoice, we understand that not all people are content people. Heck, not all marketing people are content people. Let’s start with the business brass tacks. Even in mature businesses, it’s tempting to funnel a lot of budget into short-term, paid campaigns for quick wins. Here we go!

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Understanding Influenced vs. Attributed Revenue in HubSpot

SmartBug Media

Revenue attribution has become more important than ever in today’s business environment. For CMOs, this means being able to show the return on marketing investment to stakeholders in order to communicate the effectiveness and value your team brings to the business. percent to lead creation, 22.5 percent to lead creation, 22.5

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