Webbiquity

JANUARY 21, 2011

Most people hate the idea of “selling&# themselves, whether a job seeker vying for a new corporate role or an independent consultant looking to develop business for his or her services. Unfortunately, to be kept profitably busy, some selling is necessary. Repeat business and referrals were the rule of the day.

Work Management 100

Work Management Marketing Management Consulting Digg 100

Convince & Convert

FEBRUARY 20, 2015

Truthfully, many social networks are still haunted by what happened to Digg, a once-huge social network that destroyed its following by trying to monetize too quickly. Consult the Goodie Bag Pinterest offers all kinds of additional tools (previously called “goodies”) for businesses.

eCommerce 166

eCommerce Buy Digg Social Networks 166

Writing on the Web

JUNE 28, 2011

As some of you know, I’m not an avid Facebook fan, but as a business owner, I don’t ignore the fact that so many people use it daily. You don’t want to get caught up wasting time if you’re running a business. There are certain pitfalls with it, like with any social networking site. Drum roll, please.

Facebook 100

Facebook Ideal Customer Profiles Digg Buzz 100

Webbiquity

FEBRUARY 18, 2011

Any business that primarily relies on customers within it’s local geographic area—which includes not just restaurants and dentists but also some types of b2b vendors, such as IT services and of course marketing and PR firms—needs to understand the ins and outs of local search engine optimization (SEO).

SEO 100

SEO Digg Consulting Social Networks 100

Writing on the Web

SEPTEMBER 2, 2010

It keeps me on my toes with reading Harvard Business Review and the best business books around. In between, there are two articles a month to be created for ContentforCoachesandConsultants.com for my loyal subscribers, all busy executive coaches and consultants. Blog Content: Are you personal… or all business?

Work Management 100

Work Management Marketing Management Service Content Marketing 100

Convince & Convert

JULY 20, 2012

Digg died this week, basically, I guess Digg died several weeks ago but like it officially died this week. I would say they sold or they got sold or they’re no longer Digg as we know it or as we knew it, but yes, I guess you could also say they’re dead. Digg, it’s more of like the demise of Digg.

Paid Content 113

Paid Content Digg Marketing Budget Work Management 113

Writing on the Web

FEBRUARY 2, 2011

It just depends on your business goals. If you’re a coach or consultant, I recommend using some sort of community building membership site, and recommend using Journal Engine. Please share the top 3 tools you couldn’t live without for doing business on the Web… Blog this on Blogger. Share this on del.icio.us.

Tools 100

Tools Digg Blogger Work Management 100

Buzz Marketing for Technology

JULY 14, 2010

Well its summertime, a time when we turn down the volume of campaigns and look at the business impact we were able to drive. But can you really get a good handle on the business impact in real time? There are no impulse purchases in Technology or Consulting Services. Not really. It’s a highly considered purchase.

Marketing Proposals 100

Marketing Proposals Digg Budget Programs Planning 100

Writing on the Web

DECEMBER 14, 2010

A survey of more than 1,000 businesses this past Spring found that “producing engaging content&# is the top challenge for people charged with marketing. Many of the small business clients I consult with have this problem. What do they write to replace the lorem ipsom ? That’s right, you guessed. Blog this on Blogger.

Content Marketing 100

Content Marketing Digg Content Buzz 100

Writing on the Web

MAY 18, 2011

Here’s what’s important about publishing video on your sites: Your business can get quick, effective search engine results that used to take months or even years to achieve, all for next to nothing to produce (you don’t need to buy expensive equipment and hire a producer). Register here: YouTube Secrets Webinar.

Video Marketing 100

Video Marketing Content Marketing Digg Ideal Customer Profiles 100

Writing on the Web

MAY 9, 2011

These two sites were both from successful business coaches. But what if Joe Schmoe is an budding entrepreneur with ADD and procrastination problems and an online business that’s starting to take off. Does he need a business coach, a psychologist, a personal assistant, a mastermind group, or internet marketing training?

Marketing Websites 100

Marketing Websites Digg Content Buzz 100

Writing on the Web

SEPTEMBER 27, 2010

I think this is essential advice for anyone using a blog for business, not just B2B marketers. Here’s an excerpt and my interpretation of what this means for my own business: 1. You may be super busy because you’re good at what you do. Blog Content: Are you personal… or all business? Post on Google Buzz.

Content Marketing 100

Content Marketing Digg Content Blogger 100

Writing on the Web

APRIL 18, 2011

You have to find what works for you in your business, with your target audience. But if you’re a busy professional, unless you have staff, you don’t have time for everything. Context: What I mean by providing context is that you need to connect the dots from your content to your business. But that’s not true.

Content Marketing 100

Content Marketing Work Management Digg Content 100

Writing on the Web

DECEMBER 8, 2010

I can blog about business blogging and content marketing. But it’s difficult for me to shift gears and focus on writing content for executive coaches and management consultants , which is a big part of my business, with a different target audience and different message. quality content for coaches and consultants.

Work Management 100

Work Management Marketing Management Digg Thought Leadership 100

Writing on the Web

APRIL 28, 2011

For example, as a former executive coach and psychologist, I write for other coaches and consultants who are too busy with clients to write their own newsletters and blogs. While this has created a good business for me, doing what I love, I don’t see many people using other people’s content for optimal results.

Content Marketing 100

Content Marketing Digg Tips Content 100

Buzz Marketing for Technology

MARCH 16, 2010

In the last post we covered Social Media Listening for B2B Marketing and while providing outstanding customer support is always a good choice when it comes to building a business case that will stand up in the boardroom, another very fertile area to consider is creating a stream of leads from all those conversations out there. Tweet This!

Social Media 100

Social Media Social Marketing B2B Marketing Media 100

Writing on the Web

APRIL 16, 2011

It’s all fine and dandy to spend time, money and energy upgrading, re-designing, and adding content so that you have an automatic lead generating system online, but if your output is more than your incoming business results, it’s all just silly, isn’t it? For small business professionals. You can register here.

Webinar Metrics 100

Webinar Metrics Tips Content Marketing Digg 100

Writing on the Web

JULY 27, 2010

Of course, I have to point people to my consulting services if they want me to spend time doing a good analysis and provide specific solutions. Formatting: Not enough links to sources, no references to other posts on the topic, not even links to your own website and to your products and services (you are in business, ya remember?).

Traffic 100

Traffic Work Management Marketing Management Content Marketing 100

Webbiquity

JANUARY 19, 2010

How much should SEO really cost, and how can you avoid hiring an SEO consultant who is incompetent (or worse)? How to SEO Flash by Hochman Consultants. Small Business SEO: Costs, Expectations & Realities by Small Business Search Marketing. SEO Predators: Willing to Decieve For Business by aimClear Blog.

Tactics 100

Tactics SEO Long Tail Marketing Best Practices 100

Webbiquity

APRIL 7, 2010

For search marketing consultants and agencies, four basic phases and an example of what a monthly report should consist of to keep the client engaged throughout the relationship. To broaden your advertising reach, Google created Local Business Ads. These ads are separate from your traditional campaign-level geo-targeting in AdWords.&#.

Search Engine Marketing 100

Search Engine Marketing Paid Search Agency Search Marketing SEM 100

Writing on the Web

MAY 2, 2011

More specifically, if you’re a professional service provider, like an executive coach , a consultant, a lawyer, health care or financial adviser… how do you create a website that attracts clients and gets potential new leads? No matter what business you’re in, your content must achieve 4 things. What were they?

Marketing Websites 100

Marketing Websites Content Marketing Content Case Study 100

Writing on the Web

NOVEMBER 4, 2010

I’m a WordPress consultant and online business coach. How much would ‘time’ be a factor if you knew exactly: Why blogging is important to your business? Suzanne is one of those rare business owners who can be fully human and completely professional at the same time. Business Blogging: Blast Past the Blunders.

Digg 100

Digg Work Management Blast Campaigns Webinar Metrics 100

Webbiquity

MAY 10, 2010

a North American consulting organization focused on improving sales management functions within growing and transitional organizations. Your company website can serve as far more than a marketing and PR vehicle—it should be a genuine sales tool as well. Share this on del.icio.us. Post this on Diigo. Share this on Reddit. Share this on Mixx.

Work Management 100

Work Management Case Studies Case Study Marketing Management 100

Webbiquity

MAY 24, 2010

Though social media marketing is rapidly advancing in terms of adoption and sophistication, many marketers and business executives still struggle with it. While offshoring works well for tasks like IT consulting services and software application development, it tends to be less efficacious for market-facing activities.

Social Media 100

Social Media Social Marketing Media Rules 100

Buzz Marketing for Technology

JULY 28, 2008

What initially caught my eye in that article (more than other useful points and references) were quotes from the major management consulting firms Mercer-Delta and McKinsey about this fundamental and permanent shift. These global management consulting firms will move into this area full force. they can’t NOT do so. RELATED POSTS.

Work Management 100

Work Management Enterprise Management Web 2.0 Organization 100

Webbiquity

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. So how can you get the most out of this business-oriented social network?

Linkedin 100

Linkedin Tactics Tips Work Management 100

Webbiquity

JANUARY 4, 2010

Top 21 Signs You Need a Break From SEO (2008 version) by Small Business Search Marketing. ’ Content marketing within the realm of social media is extremely powerful, but it does have a downside. Any time people are involved, there’s room for ugliness and stupidity.&#. Share this on del.icio.us. Post this on Diigo. Share this on Reddit.

Creativity 100

Creativity Paid Search Agency Web 2.0 Best Practices 100

Buzz Marketing for Technology

JUNE 27, 2008

Small Business Networking. Hanley is an independent consultant and president of her own firm, Susan Hanley LLC , where she specializes in the design and development of portal solutions and knowledge management consulting. JavaWorld.com. LinuxWorld.com. Middleware. Data Center. Storage Mgmt. Utility Computing. Virtualization.

Marketing Management 100

Marketing Management Spyware Communities RSS 100

Webbiquity

JULY 28, 2010

While many types of marketing and PR pros will find value in the book, it is aimed primarily at mid-level marketers (entry-level staff will lack the business acumen to pull this off, while senior executives will delegate it) at midsize to large organizations, possibly in b2b but more likely in the b2c space. Share this on Bebo.

Social Media 100

Social Media Social Marketing Planning Media 100

Online Marketing Institute

APRIL 11, 2011

Sign in All Social Media Tech & Gadgets Business & Marketing Video Mobile Dev & Design Media Social Good Startups Explore Classifieds ); // ); // Trending Stories YouTube Video of the Day: Is David Beckham’s Pepsi Clip Real or Fake? According to a recent MerchantCircle survey of 8,500 small businesses across the U.S.,

Social Media 40

Social Media Media Classified Ads Advertising Agencies 40

Hubspot

JULY 23, 2010

Businesses in particular can capitalize on this because businesses that blog experience 126% higher lead growth than non-blogging businesses. If so then include Reddit and Digg. View this document on Slideshare and click download at the top of the document to get a copy of this checklist for your business.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

Biznology

DECEMBER 4, 2012

Well, in a practical sense, your online home is your web site — maybe your blog; more philosophically, your home is your business and yourself. I was installing a new personal consulting web site over the weekend and I was reminded of this. Why Small Business’s Need Drupal More than Any Other CMS? What is home?

Social Media 80

Social Media Paid Search Agency CMS Development Advertising Agencies 80

Webbiquity

FEBRUARY 1, 2010

Every social media consultant , corporate marketer and PR professional was challenged to keep up with the latest writing on the topic. Why Many Businesses Still Fear Social Media by The Marketing Mélange. Facebook for Business SuperGuide by Interactive Insights Group. Amber Naslund. Taddy Hall. Did You Know 4.0 by YouTube.

Social Media 100

Social Media Social Marketing Budget Programs Media 100

Writing on the Web

JULY 7, 2010

I get asked about this by some of my consulting clients who are starting a new business or product launch. There’s no doubt that social proof is one of the key ways people decide to buy or try your products or services. Be as truthful with your readers as possible. Build trust by being trustworthy. Share this on Bebo.

Ning 100

Ning Advertorials Trigger Marketing Ethics 100

readwrite

DECEMBER 14, 2010

The business end of Twitter has revamped its website tonight and it now includes a form that companies can use to express interest in purchasing Promoted Accounts, Promoted Tweets or Promoted Trends. Even leading social media marketing consultant Jason Falls voiced serious concerns when we spoken with him tonight.

Twitter 40

Twitter Buy Paid Search Agency Trends 40

Convince & Convert

MARCH 4, 2010

However, even within the business (non cat) blogging arena, there are a wide variety of potential measures to gauge your momentum. This sounds simple, but it’s shocking how many bloggers aren’t clear on the core business rationale behind their blog initiative. Is anyone out there? Does anyone care? What’s the Point?

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. Therefore, the business goal is to mix shift the segments!

Social Media 100

Social Media Communities Wiki Work Management 100