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4 Ways a Blog Can Help Your Business Grow Right Now

Marketing Insider Group

Are you taking advantage of the massive benefits of blogging for business? Check out all the ways a blog can help your business grow. If you want to grow your business, you should be blogging. If you want to grow your business, you should be blogging. How Can My Business Benefit from Blogging?

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Companies Scramble to Report on COVID-19 Business Impact

Customer Experience Matrix

Media tracking company Comscore has also weighed in with an ongoing series of coronavirus analyses. Consumer Attitudes Researching broader consumer attitudes, ITWP companies Toluna, Harris Interaction and KurunData launched a Global Barometer: Consumer Reactions to COVID-19 series covering the U.S., UK, Australia, India, and Singapore.

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How Personalized Brand Experiences Help Drive Customer Loyalty

Webbiquity

Image credit: cottonbro studio on Pexels B2C brands (and B2B companies increasingly, as well) focus on personalizing their services to build recognition in a cutthroat market. But you need to create meaningful connections to retain their business. Personalization can help.

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4 Ways Digital Transformation Helps Today's Businesses

Navigate the Channel

Businesses who don’t adopt its principles and otherwise adapt to the changes it brings are setting themselves up for real struggles in the near future. Need to be further convinced that your business must embrace the digital transformation? Here are four key ways in which digital is helping businesses right now.

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Put Your Data to Work: The Complete Playbook

What do startups and Fortune 500 companies have in common? They rely on data to power products, business insights, and marketing strategy. We’ve created this interactive playbook to help you use your data to provide actionable insights that will lead to better business decisions and customer outcomes.

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Can Freelancers Help You Scale Up Content Marketing?

Marketing Insider Group

Businesses should assess their specific needs to determine whether freelancers, agencies, or a combination is the right approach to achieve success. This agility allows businesses to respond to immediate needs or experiment with new content strategies without overcommitting resources. Scalability First off, scalability is a big word.

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7 Digital Marketing Services Every Business Needs

Marketing Insider Group

Hiring in-house help is an expensive way to boost your social media presence, and paid search ads only generate about 5% of traffic. Here’s how digital marketing services can boost your business, and which ones you need to make the biggest impact with only a small chunk of your marketing budget.

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Buyer Intent Data Guide: How to Find Prospects Already Looking to Buy

Did you know that 25% of B2B businesses are currently using intent data, while another 35% are preparing to use it within the next 12 months?! Download this special eBook to dive deeper into: Why intent data is crucial in B2B selling & marketing.

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What Is the Gemini Effect in B2B Marketing?

B2B business-client relationships are often more complex than those in the consumer world. In such a complex environment, how can loyalty marketing help? Or do they select a reward that is beneficial to their business or the associates who work for them? What should they redeem for? as if they are a consumer?

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Togetherness: Achieving Sales and Marketing Alignment

Speaker: Jeff Davis, Founder, jd2 Consulting Group

Studies show failure to align sales and marketing teams around the right processes and technologies costs B2B companies 10% or more of revenue per year. In today’s B2B business environment sales and marketing can no longer operate in silos. Jeff Davis is here to help you think differently about how Sales and Marketing should interact.

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The Impact of Direct Dials on Sales Productivity

Take the following stats into consideration: It takes 5 minutes to connect with a prospect via direct dials, but takes 22 minutes using company switchboard numbers. SDRs have a 46% higher likelihood of connecting to someone at the director level with the help of direct dials. How can you (and your sales team) benefit from this eBook?

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Preparing for SaaS Funding: Evaluating your Funding Options

Speaker: Jon Steinberg, Co-founder of Mountside Ventures, and Clayton Whitfield, Co-Founder and SVP of Revenue Programs at SaaSOptics

While it may seem that more and more SaaS companies are taking the bootstrap approach to financing, it’s encouraging to know that there are many other viable funding options on the market.

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New Rules of Demand Gen for Mid-Market B2Bs

Speaker: Paul Slack - Vende Digital CEO

You know digital demand gen can help you get there; but you aren’t sure where to start. Then attend our Demand Gen Webcast on October 14th, and learn our framework for: Developing a winning strategy/playbook for your business. Most companies have many of the ingredients needed, they just aren’t leveraging them the right way.