Anything Goes Marketing

FEBRUARY 6, 2008

Raise your hand if you answer yes to all of the following questions: My company has a website We have great resources on our website Some of these resources help our customers and prospects learn more about what we do and affect the buying process It's difficult to find these resources on our site Your hand raised? Try it out!

Resources 100

Resources Google Web 2.0 Adsense 100

Anything Goes Marketing

AUGUST 1, 2006

Many companies use blogs to blog about their industry rather then their company. If your objective is to get quality web traffic and not just Joe Schmo off of Google, this may be the better way to go. Technorati tags: Hittail , domain , SEO , business blogs What are your thoughts?

Domain 100

Domain Business Blogging Eloqua Business 100

Anything Goes Marketing

FEBRUARY 24, 2008

While I think the webisodes are funny and entertaining, will it bring Kraft the desired effect of getting businesses to use Tassimos in the workplace rather then just at home? They don't seem to have any Google AdWords that are specific to this campaign. Let me know if you're company has done anything similar or if you're planning to.

Paid Search Agency 100

Paid Search Agency Long Tail Marketing Microsite Budget Programs 100

Anything Goes Marketing

OCTOBER 2, 2006

Employees know that their CEO is not just drinking cocktails in the business lounge when they're stuck in an airport. It allows you to post content about your company that doesn't make a lot of sense but contains many links and keywords that will drive traffic to your site. It's cheaper then Google AdWords. Show me the $$$$!!

Positioning 100

Positioning RSS Adwords Opt-out 100

Anything Goes Marketing

MARCH 18, 2007

Here are some quick tips from the experts - Google that is - on how to improve your landing pages. Check out the Top 7 Landing Page Strategies on the Google Analytics blog. Google recommends that you should add certain requirements such as "A minimum order is required" etc. I found #4 interesting: "Using qualifying copy".

Lead Qualification 100

Lead Qualification Landing Pages Sales Qualified Leads Lead Scoring 100

Anything Goes Marketing

AUGUST 19, 2006

These days everyone has advice on how to improve your online presence for your business and generate leads through e-marketing strategies. At the bottom of the page (below the fold), make sure that you have a few paragraphs as to what your company does. The "from" name of your email should always include the name of your company.

Paid Search Agency 100

Paid Search Agency Planning Blast Campaigns Banner Ads 100

Anything Goes Marketing

JULY 30, 2006

It's owned by Google I - This means that Google is indexing your blog and promoting it as it's part of their overall offerings and to their advantage - especially if you use adsense. Easy to get up and running - It took me 5 minutes to get my blog up and running. I use the " XBlog This " feature which helps me create Technorati tags.

Blogger 100

Blogger Adsense Paid Search Agency Template 100