WriteSpark

MARCH 26, 2009

The release may be packaged into a print or electronic press kit that contains other relevant materials for the product launch, such as a technical backgrounder, company fact sheet, and a sheet of endorsement quotes from analysts or early customers. Application notes to describe how the product operates for various uses or purposes.

Comparison 120

Comparison Copywriting Banner Ads Press 120

WriteSpark

JULY 30, 2009

Business news and information websites. Yes, a white paper may still be one of the answers to this question, but other answers will likely include social media posts, a video or podcast at a virtual conference, and multiple linked content pages for the company website. Virtual events. Search engines. Vendor websites. Social media.

Paper 120

Paper Vendors Conference Statistics 120

WriteSpark

OCTOBER 5, 2011

Presents in-depth analysis of factors for the business decision, such as how to calculate the potential ROI and payback period for a typical implementation, or how to evaluate qualitative value points. Discusses market or industry factors that impact a customer's need for the product.

Paper 120

Paper Analysis ROI Course 120

WriteSpark

OCTOBER 5, 2011

Presents in-depth analysis of factors for the business decision, such as how to calculate the potential ROI and payback period for a typical implementation, or how to evaluate qualitative value points. Discusses market or industry factors that impact a customer's need for the product.

Paper 120

Paper Analysis ROI Course 120

WriteSpark

SEPTEMBER 21, 2010

You prefer to work with a writer who has more experience and business savvy than the junior-level staffers that often receive all writing assignments at some agencies. But in a large agency that is handling many complex projects for your company, combining these roles simply will not produce the best work.

Copywriting 120

Copywriting Advertising Agencies Paid Search Agency Ad Agencies 120

WriteSpark

SEPTEMBER 21, 2010

You prefer to work with a writer who has more experience and business savvy than the junior-level staffers that often receive all writing assignments at some agencies. But in a large agency that is handling many complex projects for your company, combining these roles simply will not produce the best work.

Copywriting 120

Copywriting Advertising Agencies Paid Search Agency Ad Agencies 120

WriteSpark

DECEMBER 7, 2010

One thing that makes me the most proud about my business as a freelance technology writer is the long-term relationships or LTRs I have developed with many clients. Month after month, year after year, they come back to me with new assignments. Give the writer new types of projects as a way to maximize your investment.

Copywriting 120

Copywriting Case Study Case Studies PR 120

WriteSpark

DECEMBER 7, 2010

One thing that makes me the most proud about my business as a freelance technology writer is the long-term relationships or LTRs I have developed with many clients. Month after month, year after year, they come back to me with new assignments. Give the writer new types of projects as a way to maximize your investment.

Copywriting 120

Copywriting Case Study Case Studies PR 120

WriteSpark

APRIL 23, 2009

Have you considered that helping your customers market the value of your products to their customers might be way to increase your company's sales? Instead, the idea is to present key information and messages to consumers or business customers who are beneficiaries -- but not necessarily users -- of your technology.

Paper 120

Paper PR Marketing & Strategy Custom Publishing 120

WriteSpark

JANUARY 4, 2011

Especially for technology products, a skilled technical copywriter can help you create the best content for addressing both business and technology buyers throughout their complex purchasing decisions. Do you use other factors when justifying a budget allocation for outside copywriting services?

Cost 120

Cost Copywriting Allocation Paid Search Agency 120

WriteSpark

JANUARY 4, 2011

Especially for technology products, a skilled technical copywriter can help you create the best content for addressing both business and technology buyers throughout their complex purchasing decisions. Do you use other factors when justifying a budget allocation for outside copywriting services?

Cost 120

Cost Copywriting Allocation Paid Search Agency 120

WriteSpark

AUGUST 19, 2008

May have a degree in advertising, marketing, public relations, or business. Your company likely uses both technical writers and technical copy writers, whether as employees, as agency writers, or as freelancers. Janice King is an award-winning freelance technical copywriter for global technology companies. About the Author.

Copywriting 120

Copywriting Public Relations Paid Search Agency Case Study 120

WriteSpark

AUGUST 12, 2008

Maximizing relationships with consumer and business audiences. Janice King is an award-winning freelance technical copywriter for global technology companies. New forms of digital marketing. Green marketing and sustainability. The keynote speech by Craig Newmark, founder of Craigslist. Twitter Updates. follow me on Twitter.

Conference 120

Conference PR Public Relations Copywriting 120