Remove industry

The Effective Marketer

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What My Paper Route Taught Me about Content Marketing

The Effective Marketer

It should be as easy as possible for readers to find relevant content on a business site or blog. This necessitates optimizing content for search and social sharing, and engaging with multiple communities on multiple social networks. Multiple search options. Among the techniques to accomplish this: Internal search engines.

Paper 100
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The Rise of the Content Marketer « The Effective Marketer

The Effective Marketer

Twitter feeds need updating, Facebook pages need commenting, blog posts need editing, and YouTube videos have to be tagged. Interns are ‘liking’ pages on facebook while the events coordinator is Tweeting about the trade show giveaway at their booth. What used to be clear roles (i.e. United States License.

Planning 100