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Curating Content for Thought Leadership: How to Build Authority and Influence in your Industry

Scoop.it

Thought Leadership, combined with content curation, is used to deliver unique opinions and viewpoints by subject matter experts to inform, educate, entertain, and impart wisdom to others. It was considered more effective compared to traditional advertisement or product marketing and has created a buzz in the industry.

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How to Use Social Media Analytics to Personalize Your Content Curation Strategy

Scoop.it

So how do you access the proper information to personalize your content curation strategy for each customer? Let’s take a closer look at how you can use social media analytics to tailor your content curation efforts for your ideal customer. The answer lies in social media analytics. Image Source ). Image Source ). Demographics.

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14 types of social media every marketer should know

Sprout Social

You could post on community review sites or live-stream it to the masses. From social networking to video sharing and social messaging, there’s something for everyone (and every business). Community blogging sites. Community blogging sites. Social curation and bookmarking sites. Should you focus on photos?

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Advertising in local markets: A playbook for success

Martech

Many brands, such as those in the home services industry or a local grocery chain, market to specific locations, cities or regions. Brands need to connect their messaging directly with the specific communities they serve and media to their target demo. There are also national brands that want to expand in specific local markets.

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Top 6 Future Trends Of B2B Industry For Quality Lead Generation

Only B2B

After our research and curation, we came up with trends that are predicted to be the future of B2B lead generation industry. . This is predicted by many researchers, the B2B industry will demand more for quality leads. Community Marketing . Community Marketing. The Future of ‘Quality Leads’ . Personalization .

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11 TED Talks Every Content Marketer Needs to Watch

Marketing Insider Group

In Kevin Allocca’s TED talk, he sheds light on how you can make that dream come true: be a trendsetter, have a community, and be unpredictable. As former Chief Talent Officer at Netflix, she shares her own expertise on how to build trust with employees , curate productive teams, and initiate positive change within your own organization.

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7 Review Sites & Communities to Help You Choose the Best CRM

Hubspot

This is even more true when choosing an important tech system like a CRM for your business. A whopping 92% of buyers are more likely to purchase B2B business tools after reading a trusted review, say G2 Crowd and Heinz Marketing. If you choose a CRM that isn’t a good fit for your business, it can get unnecessarily costly and complex.