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Is Co-Registration a Lead Generation Tactic to Consider?

NuSpark Consulting

I recently re-discovered the concept of co-registration as another means of capturing email addresses of interested prospects. What is Co-registration Lead Generation? (or, or, Co-Reg). If the subscriber opts in for the second newsletter as well, a lead is generated for both businesses.

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Report: What’s Working in Email Marketing

The Point

You can download the complete report (registration required) here. Having a customer or user or prospect follow you or your company on LinkedIn, for example, and the ongoing communication and brand awareness that permits, can be just as effective as opt-in email. Personalization is over-rated.

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How to Improve Your Free-to-Paid Conversion Rate (With Examples)

Optinmonster

Does your SaaS business have a free trial marketing strategy? Here’s an example from Apollo.io : Lusha goes a step further. For more ideas, read our posts on how to write perfect welcome emails and the best welcome email examples. Are you struggling to convert free users into paid ones? According to recent research, 51.2%

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QR Codes, The New Way to Drive Business

MindFire

Any restaurants out there that are trying to drive business? By Heidi Tolliver-Walker Published: July 13, 2022 Recently, MindFire hosted a webinar “ 2022: QR Codes Are Changing the Way We Do Business.” QR codes became widely accepted as part of contactless business communications, and now they have simply become part of the landscape.

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How To Plan an Event That Drives Business Value

Salesforce Marketing Cloud

At Salesforce, events help us build our customer base and accelerate business. The foundation comes from a chapter in our co-CEO Marc Benioff’s book, “ Behind the Cloud.” Not for registration numbers. For example, TrailblazerDX is a Salesforce event for our developer and admin users. The event is the message.

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How to Improve Your Free-to-Paid Conversion Rate (With Examples)

Optinmonster

Does your SaaS business have a free trial marketing strategy? Here’s an example from Apollo.io : Lusha goes a step further. For more ideas, read our posts on how to write perfect welcome emails and the best welcome email examples. Are you struggling to convert free users into paid ones? According to recent research, 51.2%

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11 Plays to Get Your Business Back After Covid-19 And The New Normal

Hinge Marketing

How are you—and your business? . But, what about your business? For many, a lot of current business has been put on hold. This article will highlight 11 of those game plays from the playbook for leadership, marketing, business development, sales, re-packaging/pricing, delivery, and technology. Business development/Sales.