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Why is Pinterest a Great Social Media Channel for Your Business?

Webbiquity

In fact, it’s exploding in popularity and offering businesses valuable opportunities to reach and engage with new, high-intent audiences using organic content.” But so many businesses stay with the big three, Facebook, Twitter, and LinkedIn, overlooking the benefits that Pinterest, and maybe other channels as well, may offer them.

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Maximizing MDF Efficiency: Leveraging Content Syndication for Enhanced Channel Marketing  

PureB2B

Drive business growth with cost-efficient & sustainable marketing strategies for wider reach. Here's how to manage MDF to boost your channel marketing.

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5 Common Multi-Channel Marketing Challenges and How to Overcome Them

Marketing Insider Group

Every e-commerce business owner wants to see their business grow and profits increase, but no one likes experiencing the growing pains that so often go hand-in-hand with scaling operations. To overcome multi-channel marketing challenges, you have to know how you’re going to address these challenges when they appear in front of you.

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Report: Most Marketers Struggling to Find Multi-Channel Strategy Success

KoMarketing Associates

It’s becoming more important than ever before for marketers to connect with customers and prospects across multiple channels. However, new research indicates that many are failing to achieve the objectives associated with utilizing existing multi-channel strategies. Balancing Paid and Unpaid Marketing Channel Investments.

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Your Ultimate Guide to the Trends Shaping Marketing Data

In Salesforce’s latest Marketing Intelligence Report, hear from 2,500+ global marketers on how they are leading with their data, from business growth to data privacy and more. Trends in cross-channel marketing and analytics. In this report, you’ll learn: How marketers define their roles in the digital-first era.

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50% of B2B Marketers Now Cite Social as Most Effective Digital Channel

KoMarketing Associates

Wpromote recently published the “2022 State of B2B Digital Marketing” report, and statistics indicated that the majority of B2B marketers (50%) now cite social media as their most effective digital marketing channel in terms of driving revenue. This is followed by content marketing (47%) and email (41%).

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Report: Marketers Placing More Value on Social Channels for Video Distribution

KoMarketing Associates

Now, new research indicates that social media is becoming a critical channel for marketers focused on video distribution. Vidyard recently published its “2022 Video in Business Benchmark Report,” and statistics suggested that social media (63%) was a top distribution channel for video content, alongside organization websites (63%).

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From Planning to Results, How to Choose a Tool to Manage Marketing Projects

With increased channels, tools, and pressure to achieve goals, your work management platform must be able to: Manage complex projects within tight time frames. Harness data from all channels to make decisions in real time. Prove ROI to the broader business. Download the eBook today!

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Customizing for Every Customer: How 1:1 Personalization Drives ROI

It’s now a proven strategy to transform customer relationships, drive business growth, and increase marketing ROI.

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3 Steps for Mastering B2B Demand Generation on Social Media

Speaker: Paul Slack, Vende Digital CEO

Join us on May 25 to learn how you can drive actual results through social media using our easy-to-follow, 3-Step B2B Social Media Process and take your business and career to the next level. Learn How to Master the Most Important Channel for B2B Marketers in 2022.

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B2B Marketing Trends to Engage Target Accounts and Skyrocket Demand Gen

Speaker: Ari Capogeannis, Director - Revenue Marketing at NVIDIA

Since businesses can no longer engage key accounts through traditional channels, digital marketing and sales transformation has accelerated. While more businesses are using ABM platforms, many lack the resources to make the most of this technology. As a result, they are not seeing the ROI that they anticipated.

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What Is the Gemini Effect in B2B Marketing?

B2B business-client relationships are often more complex than those in the consumer world. Or do they select a reward that is beneficial to their business or the associates who work for them? At first glance, reward and recognition programs would appear to be an ill fit for the world of B2B marketing. What should they redeem for?

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The 2021 ABM Planning Template

we’re glad you asked): The ‘internal selling’ slides to align business needs to marketing must-haves (ahem, ABM). More templates than you can count on both hands to plot and plan your ideal target account list, engagement channels, and measurement strategy. We created it, so you can make it your own. What’s included?

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The Art and Science of Explaining Your Product Strategy

Speaker: Jason Tanner, CEO of Applied Frameworks

Further, organizational leaders, channel partners, customers, and other stakeholders also require transparency to align efforts in support of the product strategy. Integrate product strategy with the business model of the product. During this interactive session, you will learn how to: Identify the elements of product strategy.

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Omnichannel is Multichannel 2.0

With omnichannel marketing, brands take a consumer-centric approach in order to achieve consistent messaging across channels for a more-personal, cohesive experience. The lines between business buying and consumer buying habits are being blurred. Multichannel and omnichannel marketing are not the same. Today’s consumers have evolved.